Marketing Manager Install Base France / Iberia

Posted 3 Days Ago
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Paris, Île-de-France, FRA
Hybrid
Entry level
Information Technology • Software
The Role
Plans and executes localized marketing strategies for France and Iberia, including brand management, lead-generation campaigns, events, digital and social marketing, market research, collateral creation, CRM lead management, campaign analysis, reporting, and budget oversight. The role collaborates with global marketing, sales, business development, partners, and external stakeholders within a matrix organization.
Summary Generated by Built In
Company Description

IFS is a billion-dollar revenue company with 7000+ employees on all continents. Our leading AI technology is the backbone of our award-winning enterprise software solutions, enabling our customers to be their best when it really matters–at the Moment of Service™. Our commitment to internal AI adoption has allowed us to stay at the forefront of technological advancements, ensuring our colleagues can unlock their creativity and productivity, and our solutions are always cutting-edge.

At IFS, we’re flexible, we’re innovative, and we’re focused not only on how we can engage with our customers but on how we can make a real change and have a worldwide impact. We help solve some of society’s greatest challenges, fostering a better future through our agility, collaboration, and trust.

We celebrate diversity and understand our responsibility to reflect the diverse world we work in. We are committed to promoting an inclusive workforce that fully represents the many different cultures, backgrounds, and viewpoints of our customers, our partners, and our communities. As a truly international company serving people from around the globe, we realize that our success is tantamount to the respect we have for those different points of view.

By joining our team, you will have the opportunity to be part of a global, diverse environment; you will be joining a winning team with a commitment to sustainability; and a company where we get things done so that you can make a positive impact on the world.

We’re looking for innovative and original thinkers to work in an environment where you can #MakeYourMoment so that we can help others make theirs. With the power of our AI-driven solutions, we empower our team to change the status quo and make a real difference.

If you want to change the status quo, we’ll help you make your moment. Join Team Purple. Join IFS.

Job Description

The role provides you with an opportunity to flex your creative muscle and put real-life solutions in place to make an instant business impact. It is a hands-on role where you will generate ideas as well as execute them. You will utilize your innate curiosity and test your resilience, focused on but not limited to:

  • Planning and execution of marketing strategy and plan, aligned with market unit go to market plans, goals and objectives
  • Overall responsibility for building brand awareness, brand management and corporate identity within the market unit.
  • Lead generation- including virtual and onsite events (external/internal), campaigns, digital, social media both direct to market and through, or in   collaboration with partners
  • Work with Marketing Global teams on the promotions of their own programs
  • Provide local Research and marketing intelligence to boost Sales- including competitor and industry information
  • Creation of locally relevant advertising campaigns and marketing collateral
  • Managing website, digital marketing platforms and campaigns including social media and search engine marketing
  • Scrutiny of Campaign results including post-event analysis and reporting.
  • Localization and execution of global and regional marketing campaigns where relevant
  • Management of the CRM system- Lead management and list collation.
  • Working within a matrix structure to manage and support team members within both marketing and business development functions.
  • Management of the marketing budget
  • Monthly and Quarterly Marketing reports

Qualifications

 

  • Proven success in a similar role within an enterprise software sales organization
  • Strong problem-solving skills.
  • Ability to multi-task and work under pressure, meet deadlines, and able to navigate a matrix organization to leverage direction and support required. 
  • Skilled relationship builder with exceptional polish; team player with demonstrated ability to influence and partner with internal and external stakeholders
  • Good presentation skills and ability to interact with internal/external customers.
  • Ability to act with tact and discretion and a sense of humor.  Be resourceful and reliable in the identification of solutions and handling of complex situations.
  • Excellent verbal and written communication skills with business level command of English as well as appropriate local language for the market within which the role is based

 

 

Additional Information

 

 

Skills Required

  • Proven success in a similar role within an enterprise software sales organization
  • Strong problem-solving skills
  • Ability to multitask, work under pressure, meet deadlines, and navigate a matrix organization
  • Strong relationship-building skills and ability to influence and partner with internal and external stakeholders
  • Good presentation skills and ability to interact with internal and external customers
  • Tact, discretion, resourcefulness, reliability, and ability to handle complex situations
  • Excellent verbal and written communication skills
  • Business-level English and proficiency in the appropriate local language

IFS Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about IFS and has not been reviewed or approved by IFS.

  • Retirement Support Retirement support is presented as part of the package in North America through a 401(k) plan and references to pension/defined contribution arrangements in some contexts.
  • Healthcare Strength Healthcare coverage is described as available in some regions, including health, dental, life, and disability insurance offerings.
  • Strong & Reliable Incentives Variable pay elements such as monthly bonuses and profit sharing are described as meaningful in certain roles, with bonuses tied to performance outcomes like reduced downtime.

IFS Insights

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The Company
HQ: Linköping
6,788 Employees
Year Founded: 1983

What We Do

IFS develops and delivers enterprise software for companies around the world who manufacture and distribute goods, build and maintain assets, and manage service-focused operations. Within our single platform, our industry specific products are innately connected to a single data model and use embedded digital innovation so that our customers can be their best when it really matters to their customers – at the Moment of Service. The industry expertise of our people and of our growing ecosystem, together with a commitment to deliver value at every single step, has made IFS a recognized leader and the most recommended supplier in our sector. Our team of 5,000 employees every day live our values of agility, trustworthiness and collaboration in how we support our 10,000+ customers. Learn more about how our enterprise software solutions can help your business today at ifs.com. Follow us on Twitter: @ifs Facebook: www.facebook.com/ifsdotcom Instagram: www.instagram.com/ifsdotcom Visit the IFS Blog on technology, innovation and creativity: https://blog.ifs.com/

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