Marketing Manager, Crop Protection - Proprietary HIF

We are seeking a highly motivated and experienced Strategic Marketing Manager for our CPP business. There are three open positions in the Strategic Marketing team.  This individual would be responsible for either the Proprietary HIF, Partnered HIF or our Micronutrients/Fertilizer Additives/Seed Treatments portfolios.  This position is specific to the Proprietary HIF role. This position would be at the forefront for shaping the strategic vision, implementing business strategy, and delivering the financial objectives of their respective portfolio.   

The ideal candidate will have a passion for agriculture with a proven track record of delivering consistent growth, ability to identify and evaluate complex business problems and provide well-throughout solutions.  This role requires a highly collaborative and innovative individual who embraces a healthy team culture.  Someone who can clearly communicate, influence and inspire others to execute on an overall strategy. 

Key Responsibilities:

Business Strategy and P&L Ownership (50%): 

• Own P&L for either Proprietary HIF, Partnered HIF or Micronutrients/Fertilizer Additives/Seed Treatments portfolio including management of investments & expenses to deliver the bottom line & growth 

• Portfolio manager - responsible for the development of marketing strategies that include go to market, the 4 P’s, channel, product lifecycle, customer, customer segmentation & new products/services  

• Owns innovation strategy in collaboration with R&D and Brand Marketing 

• Engaged with FP&A on financial projections and levers/actions to drive P&L performance  

• Communicates strategy and engages with field facing teams and sales teams that execute on go to market 

• Collaborates with Sourcing and responsible for key buy decisions, portfolio strategy, key fill communication/execution & financial impact 

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Stakeholder Collaboration & Leadership (30%): 

• Demonstrates influential leadership to achieve success when working cross functionally and through others. 

• Partners with business experts on insights and development of pricing and trade execution 

• Develops a deep understanding of market and industry dynamics, business, competition, brand landscape, customers, consumers and industry 

• Builds and maintains relationships with key customers, suppliers, and other business partners 

• Primary decision maker for many actions that would primarily impact your P&L – including functions in Sales, R&D, Brand Marketing, Sourcing, Supply Chain, Manufacturing & Finance  

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Business Insights and Analytics (20%):  

• Establishes and monitors business KPIs to track progress and ensure alignment with objectives 

• Leverages and owns business insights (i.e. market, customer, retailer, competitive, sales, pricing) and business analytics to make fact-based, data-driven decisions 

• Builds business processes including risk management and negotiations with suppliers and/or customers 

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Qualifications 

• Ag experience: Minimum of 5 years, preferably with CPP experience. 

• Marketing and/or Sales experience: Preferably both. 

• Bachelor of Arts, Bachelor of Science or Masters of Science in related field 

• MBA Preferred 

• 5+ years of successful management of product / portfolio P&L and/or sales management 

• Familiarity with modern agronomic practices and technologies. 

• Preferred: Familiarity with ag retail – channel & industry knowledge 

• Strong Strategy skills 

• Excellent written and oral communication skills & public speaking experience 

• Strong work ethic and competitive nature: Driven to achieve and excel. 

• Proven execution skills: Ability to implement plans, prioritize and show effective organizational / time management capabilities 

• Ability to collaborate well within a team and influence others without authority  

• Robust financial acumen 

Additional Requirements 

• Arden Hills, MN or Virtual  

• Ability to travel up to 20%

The salary range for this role is $120,880 - $181,320