Marketing Manager (APAC Region)

Posted 12 Days Ago
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Hiring Remotely in Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur
Remote
1-3 Years Experience
Other
The Role
The Marketing Manager at Viseven Group in the APAC region is responsible for developing and executing marketing strategies to drive brand awareness and penetrate specific accounts. The role involves collaborating with cross-functional teams, creating compelling content, analyzing campaign results, and launching products in the APAC markets.
Summary Generated by Built In

Viseven Group is a leading global B2B MarTech service provider, empowering Pharma and LifeScience companies since 2009. Our mission is to drive digital transformation and excellence, offering comprehensive end-to-end software and digital marketing services tailored to the pharmaceutical industry. The company's solutions, products, and services are actively used by the top 100 Pharma and Life Science companies.

At Viseven, our rapidly growing team boasts over 700 highly skilled professionals, including experts in development, design, business analysis, project management, delivery, sales, marketing, and customer success.

With a global footprint in more than 30 countries across the US, LATAM, Europe, and APAC, and physical offices in Ukraine, Poland, Estonia, India, and the US, we are well-positioned to serve our diverse clientele.

Join us and become part of a pioneering team dedicated to shaping the future of digital transformation in Pharma and Life Sciences across more than 50 countries around the globe.



Requirements:

  • Meet and connect with Clients of respective products to better understand their needs, expectations, goals & challenges
  • Understand and localize (or create if it does not exist): Viseven value proposition, ICP (Ideal Customer Profile), Customer segmentation, Problems we solve, and Persona profile we best serve specifically for APAC Markets.
  • Co-create with APAC Sales & Global Marketing an APAC Marketing strategy & action plan to tackle the two main objectives of “Industry-wide Brand awareness to improve” and “penetration of specific large Accounts (ABM)”.
  • Lead cross-functional teams, including APAC Sales, Global Marketing & Creative Depts to develop and execute on-time and on-budget: effective marketing campaigns (self-led tasks: Content & assets creation for APAC, LinkedIn organic & paid ads for APAC, emailing, Webinars & Branded Events for APAC, reporting…) or with local partners (translation/localization? Others tba).
  • Evaluate tasks and campaigns using relevant KPIs and feedback from existing and prospective customers
  • Analyze marketing campaign results and make recommendations for future marketing strategies.
  • Launch products and services campaigns in APAC markets.

  • Strong track record in B2B Account Based Marketing, Account Based strategy (in Pharma or Medical Device a big plus).
  • Strong track record in Brand Awareness/Brand adherence & loyalty program.
  • Content Marketing & Brand Identity: Ability to develop compelling & Customer centric messages & campaigns that resonate with target audiences and avoid product/features-centric marketing but also ensure that all marketing materials and messaging are consistent with the company's brand identity and guidelines.
  • Ability to develop and execute comprehensive marketing plans that support business objectives, drive demand, and increase revenue.
  • Sales Enablement: Ability to create sales collateral, such as solution sheets, sales presentations, case studies & Sales briefing pre-campaigns to equip sales teams with the tools and knowledge to leverage our Marketing efforts when they engage customers effectively.
  • Marketing Analytics reporting & internal communication: Ability to measure the success of marketing campaigns using analytics tools, such as Google Analytics, and adjust strategies accordingly.
  • Cross-Functional Collaboration: Ability to collaborate effectively with cross-functional teams 
  • Communication Skills: Strong written and verbal communication skills to effectively communicate product value propositions, marketing strategies, and results to internal and external stakeholders.

What we provide:

We know our team members are key to achieving our goals, so we value and empower them to share their vision. We reward this passion with exceptional benefits, including:

Competitive Compensation: Regular performance-based salary and career development reviews.

Experienced Team: Join a passionate, experienced team in a friendly atmosphere.

Career Growth: Opportunities for professional and career advancement.

Paid Time Off: 18 business days per year (20 business days after 2 years of service).

Sick Leave:

Non-documented: 4 business days per year.

Documented: 20 business days per year.

Family Leave: 3 paid business days for marriage, childbirth, or bereavement.

Medical Insurance: Comprehensive coverage.

English Courses: Learning opportunities to improve your language skills.

Professional Development: Participation in forums and conferences.

Corporate Events: Regular team-building activities and events.

Work Environment: Enjoy a comfortable, fully equipped office and the possibility to work from home.

The Company
HQ: Bridgewater, NJ
588 Employees
On-site Workplace
Year Founded: 2009

What We Do

Viseven is a Global MarTech Services Provider for Pharma and Life Sciences with more than 10 years of expertise in the industry.

The company's solutions, products, and services are actively used by the TOP 100 Pharma and Life Sciences companies in more than 50 countries around the globe.

With over 150 Veeva-certified specialists and the statuses of Veeva Silver Certified Technology Partner and Veeva DFAP Content Partner, Viseven offers custom solutions for pharmaceutical communications.

We enable digital marketing transformation for enterprises of different sizes and digital maturity levels.

Our expertise covers the entire range of relevant aspects, from modular content to customer journey management, aligning tech with strategic goals.

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