Marketing Manager, Affiliate & Partnerships

Noom is a digital healthcare company that connects people to content, coaching, community, and clinicians to build healthy habits and promote better living. We’re a mission-driven, high-growth organization that’s powered by science, technology, and world-class talent. 

Our Growth Marketing team is seeking a passionate and experienced Affiliate & Partnerships Marketing Manager with a proven track record of successfully owning and scaling affiliate and partnership programs. In this role, you will be responsible for expanding and managing Noom’s affiliate program, executing strategic initiatives, and cultivating relationships across a variety of marketing partnerships. The ideal candidate will have a deep understanding of performance marketing, the marketing funnel, and the customer lifecycle.

What You’ll Be Doing

• Affiliate Program Management: Execute affiliate marketing strategies that support Noom’s overall marketing and brand goals, focusing on customer acquisition and retention.
• Partner Recruitment & Onboarding: Identify and onboard high-quality affiliates who align with Noom's target audience and brand values, ensuring they understand Noom’s mission and can effectively promote our products.
• Relationship Building: Develop and maintain strong, collaborative relationships with affiliate partners. Communicate program goals, provide performance insights, and offer ongoing support to affiliates to ensure success and mutual growth.
• Data-Driven Optimization: Leverage affiliate performance data to monitor KPIs such as Conversion Rate, Customer Acquisition Cost (CAC), and Lifetime Value (LTV). Continuously optimize campaigns and strategies to improve affiliate performance and drive revenue.
• Reporting & Insights: Track, analyze, and report on affiliate program performance. Provide actionable insights and updates to leadership to ensure programs are on track and meeting goals.
• Contract Negotiations & Compliance: Negotiate competitive commission structures and terms with affiliates. Ensure all affiliate agreements comply with company policies, industry standards, and legal regulations.
• Cross-Department Collaboration: Work closely with the Marketing, Product, and Data teams to ensure affiliate strategies align with Noom’s overall marketing efforts. Collaborate on creative materials, landing pages, and campaign ideas to maximize affiliate success.
• Stay Current with Industry Trends: Stay current with industry trends and best practices in affiliate marketing. Propose and implement new solutions to keep Noom’s affiliate program competitive and evolving.

What We’re Looking For

• Minimum 5+ years of experience in affiliate marketing with a focus on high-growth, direct-to-consumer environments, preferably in the subscription and/or healthcare industries. Direct brand experience is a plus.  
• Strong attention to detail and accuracy, with the ability to thrive in fast-paced, dynamic environments and handle multiple tasks while solving problems independently.
• Technically savvy, with demonstrated knowledge of affiliate marketing platforms – direct experience with Impact Radius is a strong plus.   
• Experience negotiating partnership deals with various payment models (CPA, CPM, CPL, CPC, etc).
• A data-driven mindset with an analytical approach to decision-making, performance analysis, and generating actionable insights.
• Exceptional relationship-building skills with a knack for fostering collaboration with partners and cross-functional teams.
• Confident under pressure and grows and learns from challenging experiences.
• Strong communication skills (both written and verbal), capable of presenting complex information and strategy to relevant stakeholders.

What Makes This Job Amazing

• You’ll be helping millions of people lead healthier lives every day
• You’ll experience huge learning & professional growth opportunities. Noom believes in supporting you; we’ll cover the cost of books, courses, conferences… you name it!
• You’ll become part of our transparent, high-performing, and close-knit team
• We guarantee you will learn a tremendous amount in a short time. For those who value and excel in transparent, high-intensity, and high-impact environments, there is significant opportunity for advancement.

Base Salary

• The US base salary range for this full-time position is $120,000 - $162,000.
• The range displayed on each job posting is based on Noom’s estimate as of the date of publication and reflects the minimum and maximum target for the position across all US locations. The actual placement of the candidate within the range is based on factors including but not limited to relevant experience, assessment of functional skills and behavioral competencies, and scope. This range is not inclusive of any discretionary bonus or equity package. 

Other Elements of the Rewards Package

• Noom currently offers a comprehensive and generous total rewards package. This package generally includes discretionary performance-based bonus, stock awards, healthcare & retirement benefits, paid holidays, paid time off, disability benefits and various wellness programs, etc.

Location

• By applying to this position you will have an opportunity to share your preferred working location from the following:
• In-office Locations: 
• New York, NY, USA
• Princeton, NJ, USA
• Remote location(s): United States.

More About Noom

At Noom, we believe that the individual is the greatest force for good, not just in their health but in unlocking their fullest potential. We apply the same principles inside Noom. Across our dynamic organization, we empower our teams to execute on big ideas and we start and end each day with responsibility to make the world a healthier place. Fortune, Inc., Glassdoor, and Crain’s have all named Noom a Best Place to Work including being named on Fortune’s lists for Best Workplaces in New York, Best Workplaces in Technology, Best Workplaces for Women, and Best Workplaces for Millennials. 

Noom is proud to be an Equal Opportunity Employer, and all applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, caste, national origin, physical or mental disability, protected veteran status, age, or any other characteristic protected by applicable law. Noom is committed to providing access, equal opportunity and reasonable accommodation for individuals with disabilities. To request reasonable accommodation, please email [email protected].

To help protect against potential hiring scams, please be aware that all email communications from the Noom Talent team and/or hiring managers will come only from an @noom.com email address. Our assessment process includes multiple phone and/or video interview rounds, and we will never ask you for personal payment, require you to purchase equipment, or extend a job offer without the completion of this interview process. If you are unsure about the validity of a Noom job posting on another website, we strongly encourage you to instead apply directly through our website.