Marketing Manager (32693)

Posted Yesterday
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Hiring Remotely in 30305, Atlanta, GA, USA
In-Office or Remote
85K-90K Annually
Senior level
Fitness • Healthtech • Retail
The Role
Develops and leads marketing strategy for the IME business unit, including annual planning, budgeting, market and competitor analysis, research, email campaigns, social media, advertising, content creation, event management, sales support, and executive presentations. The role builds relationships with clients, partners, and staff while supporting product and service growth in a remote healthcare-services environment.
Summary Generated by Built In

ExamWorks is seeking an experienced marketing professional to join the team as a Marketing Manager


This is a remote role Monday - Friday standard business hours. Candidates can be located anywhere in the United States. 


The Marketing Manager works closely with the VP of Business Development and General Managers to create various marketing strategies and to support the growth of the SBU’s. This position is responsible for the strategy, and creation of marketing and advertising campaigns, social media updates and campaigns, and content creation for the IME Business Unit. Demonstrate a team oriented approach, ensure all work and materials are accurate and timely and strive to maintain current market knowledge in order to provide superior marketing content.

ESSENTIAL JOB FUNCTIONS

  • Direct and provide marketing strategy for the business unit
  • Develop annual marketing plan and budget as necessary to achieve goals
  • Provide leadership and support the design, development and implementation of products and service lines.
  • Develop the market and competitor analysis.
  • Develop market research projects as needed to support strategy.
  • Design and launches email campaigns.
  • Determine events to attend, develop corresponding budget and manage expenses within budget
  • Provide sales support by creating needed strategies for the sales team.
  • Provide market strategies and support for the business unit.
  • Prepare monthly presentation of current projects and results.
  • Prepare presentations to explain the company’s current and future strategies.
  • Maintain long term relationships with business partners, clients and staff.

Qualifications
  • Bachelor’s degree with emphasis in communications and/or marketing
  • 5+ years of marketing experience, two years within a healthcare organization or related industry preferred
  • Must have effective project management skills with the ability to develop strategies that differentiate products and services in a competitive market environment.
  • Must use intuition and experience to effectively market the company’s services.
  • Must have the ability to develop and deliver compelling presentations.
  • Must be able to maintain confidentiality.
  • Must be able to demonstrate team behavior and willing to promote a positive team-oriented environment.


WHO WE ARE

ExamWorks is a leading provider of innovative healthcare services including independent medical examinations, peer reviews, bill reviews, Medicare compliance, case management, record retrieval, document management and related services. Our clients include property and casualty insurance carriers, law firms, third-party claim administrators and government agencies that use independent services to confirm the veracity of claims by sick or injured individuals under automotive, disability, liability and workers' compensation insurance coverages.

Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, pregnancy, genetic information, disability, status as a protected veteran, or any other protected category under applicable federal, state, and local laws.

Equal Opportunity Employer - Minorities/Females/Disabled/Veterans

ExamWorks offers a fast-paced team atmosphere with competitive benefits (medical, vision, dental), paid time off, and 401k.

Skills Required

  • Bachelor's degree with an emphasis in communications and/or marketing
  • 5+ years of marketing experience
  • Two years of experience within a healthcare organization or related industry
  • Effective project management skills
  • Ability to develop strategies that differentiate products and services in a competitive market
  • Ability to effectively market company services using intuition and experience
  • Ability to develop and deliver compelling presentations
  • Ability to maintain confidentiality
  • Ability to demonstrate team-oriented behavior and promote a positive team environment
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The Company
6 Employees
Year Founded: 2016

What We Do

IME Resources is a small, self-employed company headquartered in Forest Hill, Maryland, operating in wellness and fitness services. Its stated focus is healthcare and sleep products, supported by the headline “More products. More convenience for you!” Business classifications identify health and personal care stores alongside fitness and recreational sports centers, positioning the company as a convenience-oriented provider of wellness-related products and services.

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