Marketing Lead

Reposted 2 Days Ago
New York, NY, USA
In-Office
Mid level
Sharing Economy • Cryptocurrency
Checkout
The Role
The Marketing Lead will produce content, drive brand visibility, and engage with the crypto community, managing various marketing channels.
Summary Generated by Built In
About Us

At Fun.xyz, we believe a tokenized future is a beneficial inevitability, granting financial emancipation to everyone with an internet connection. For a blockchain-first global economy to exist, value exchange must become intuitive, secure, and seamless.

Enter Checkout - the highest converting payment solution in web3. By integrating Checkout, dApps enable users to complete any on-chain action using crypto from a wallet, centralized exchange, or on-ramped fiat from a card or bank account. With access to market-leading routing and their asset portfolio at the point of sale, users are faster, stickier, and more engaged.
We built Checkout because we envision a world where anyone, anywhere, can purchase anything with any asset. If that sounds like a vision you can get behind, we want to hear from you.

Role Overview
We're looking for our first dedicated content and marketing hire to own our external voice and drive visibility across all channels. This high-impact role reports to the CEO with significant opportunity to grow into broader marketing leadership as we scale.

Your superpower will be translating complex technical concepts into compelling narratives that resonate with developers, partners, and the broader crypto community. This role is perfect for a crypto-native storyteller who can execute rapidly across multiple formats and channels.

Responsibilities:

  • Own end-to-end content production including blog posts, case studies, product announcements, and educational content
  • Partner with business development and client success teams to develop customer case studies and success stories that drive pipeline
  • Write and maintain product-facing copy across our platform, documentation, SDK guides, and developer resources
  • Manage company social media presence and community engagement to drive brand awareness
  • Develop and execute content calendar aligned with product launches, partnership announcements, and company milestones

Requirements:

  • 3+ years experience in content marketing, technical writing, or related roles
  • Exceptional writer who can simplify complex technical concepts without losing accuracy
  • Self-starter with proven ability to own projects from conception to publication and work cross-functionally
  • Strong understanding of crypto/Web3 ecosystem and ability to write authentically for technical audiences
  • Portfolio demonstrating range across formats - long-form content, product copy, social media, case studies, etc.

Nice to Have:

  • Previously worked at crypto startup or Web3 infrastructure company
  • Experience writing developer documentation or API guides
  • Familiarity with SEO best practices and content distribution strategies
  • Active presence in crypto Twitter or other Web3 communities
  • Background in fintech, payments, or financial services

Why Join Us
● Shape the future of payments and programmable money
● Work with bleeding-edge tech in a domain where innovation moves fast
● Join a mission-driven team focused on access, openness, and trust
● Be a key contributor, not just a cog—your work will ship fast and matter
● Collaborate with top-tier protocols, builders, and financial infrastructure providers

Location and Work Environment This role is primarily in-person at our Midtown, NYC headquarters. We work together Monday through Thursday for fast, iterative collaboration and optional WFH Fridays to reset and recharge.

Top Skills

Crypto
Seo
Web3
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The Company
HQ: New York, NY
52 Employees
Year Founded: 2022

What We Do

Fun.xyz envisions a tokenized world where anyone, anywhere, can buy anything, with anything. We are a crypto payments company focused on removing the technological barrier of value exchange.

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