The Role
The Marketing Lead will drive content strategy, execute marketing campaigns, and collaborate on thought leadership content to optimize engagement and lead generation.
Summary Generated by Built In
Clipbook is hiring a Marketing Lead to drive and scale our content engine. This is a hands-on, high-impact role for a smart marketer with sharp instincts, strong copy, and end-to-end marketing chops—especially in B2B SaaS & AI.
Clipbook is a venture-backed AI platform for communications and public affairs teams. We’re used by 200+ of the world’s top PR firms, nonprofits, Fortune 500s, and advocacy groups to surface strategic insights from media coverage.
Responsibilities
- Content Marketing: Own strategy and execution for marketing content—from newsletters to LinkedIn to webinar assets—with a bias for clear, engaging storytelling.
- Campaign Execution: Build and launch campaigns that drive inbound leads and strengthen brand positioning—across email, social, and partner channels.
- Thought Leadership Enablement: Collaborate with the executive team to turn product insight, customer stories, and campaign outcomes into compelling external content.
- Performance & Iteration: Track results across platforms. Continuously test and optimize content and messaging based on engagement and lead metrics.
- Growth Collaboration: Work closely with the Growth & Partnerships team to ensure messaging aligns with GTM strategy and supports revenue goals.
Requirements
- Familiarity with the public affairs, public relations, government, and advocacy space.
- 2-3 years of experience at a high-growth start up. Ideally in the Vertical AI space.
- Have run multi-channel marketing campaigns, ideally in fast-moving environments
- Someone who thrives with ownership and autonomy.
Why join us
- Competitive salary.
- Comprehensive full benefits (medical, dental, vision, 401k, unlimited book budget, etc.)
- A profitably- and rapidly-growing startup with commercial rigor at its core
- A smart, hard working, and resourceful team who is passionate, driven, and excited
Top Skills
AI
B2B Saas
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The Company
What We Do
Clipbook democratizes media monitoring, aggregation, and analysis through a robust and easy-to-use platform.
