A leading digital sports media group with a large global presence. Our Better Collective brands, including Action Network, Playmaker, Rotogrinders, HLTV, and The Nation Network, attract over 400 million monthly visits. At Better Collective, we believe in the power of sports to unite and inspire people. With our innovative approach and fan-first mentality, we're redefining how sports content is consumed and shared.
Like all winning teams, we value respect, creativity, and fun. We operate in a dynamic environment where collaboration drives ideation and where you will help shape the ever-growing sports media landscape as we know it. Here at Better Collective, we provide an opportunity for your voice to be heard and create a space where you can have fun in the process. We’re not just about work, rather we look to build a community that celebrates victories, learns from hardships, and grows as one. Whether a sports fan or just curious, Better Collective is the place where your talent can shine while you make a real impact along the way.
An intern with either prior experience in CRM or lifecycle marketing or a demonstrated passion for marketing within the sports or sports betting industry.
You will…Contribute to the team's overall CRM marketing strategy to increase user engagement.
Execute marketing campaigns focused on customer awareness, acquisition, engagement, and retention across email, push notifications, and in-app messaging.
Track and report on CRM campaign performance metrics.
Stay up to date on CRM trends, customer behavior, and industry best practices to continually elevate campaign strategy and execution.
Interest in learning about email, CRM and lifecycle marketing
Hands-on experience with a CRM platform or marketing automation tools, particularly HubSpot, preferred but not required.
A passion for sports, with a solid understanding of fantasy and sports betting terminology and user behavior.
Strong communication skills with the ability to clearly present insights and recommendations.
An analytical mindset with comfort around using data to evaluate and refine marketing campaigns.
Availability to work nights and weekends as the sports calendar requires.
Skills Required
- Prior experience in CRM or lifecycle marketing or demonstrated passion for marketing within sports or sports betting
- Interest in learning about email, CRM and lifecycle marketing
- Hands-on experience with a CRM platform or marketing automation tools (HubSpot preferred)
- Passion for sports with understanding of fantasy and sports betting terminology and user behavior
- Strong communication skills and ability to present insights and recommendations
- Analytical mindset and comfort using data to evaluate and refine marketing campaigns
- Availability to work nights and weekends as the sports calendar requires
What We Do
Better Collective is a digital sports media group operating a House of Brands of digital sports media, sports betting media and esports & gaming communities. We are on a mission to excite sports fans through engaging content and foster passionate communities worldwide. Incorporated in Denmark in 2004, Better Collective remains under the direct management of its founders, Jesper and Christian. Since our inception, we have undergone substantial growth, driven by successful acquisitions to realize our vision of becoming the leading digital sports media group. Headquartered in Copenhagen, Denmark, and dual listed on Nasdaq in Stockholm and Copenhagen, Better Collective operates globally and + 1,500 colleagues. At its core, Better Collective covers a vast range of sports that spans from the most popular leagues such as the Premier League and NFL to niche competitions. With our brands, fans can explore the exciting world of sports through various content formats such as exclusive videos, engaging podcasts, editorial sports news as well as expert insights and tips into the latest and upcoming sports events. Our wide range of content engages a sports audience of more than 450 million visits each month across our House of Brands - The digital home of sports fans. These brands include HLTV, FUTBIN, Action Network, Playmaker HQ, Bolavip, and AceOdds - just to name a few. We have a dream team of highly talented employees with a unique set of digital capabilities and a strong track record in attracting and driving sports fans to our brands. In combination with engaging content offerings, we are able to build and grow a strong and loyal audience across our brands.
