The Role
Own Milele Car Rental's full marketing function in Lahore: manage social media and organic growth, build content calendars, lead AEO strategy, coordinate with creative team and external agency, and monitor competitor pricing to inform promotions.
Summary Generated by Built In
Milele Car Rental LLC is a Dubai-based car rental and lease-to-own company with a 500+ vehicle fleet — and we're growing fast. We're looking for someone in Lahore who's ready to own MCR's entire marketing function, not just fill a seat.
This is a real ownership role from day one.
What you'll own:
- Social Media & Organic Growth
- Define content and channel strategy across Instagram, Facebook, LinkedIn, TikTok, and beyond
- Build monthly content calendars and brief our in-house creative team (designer, photographer, videographer)
- Drive follower growth and engagement that converts to commercial outcomes
- Own our AEO strategy — making sure MCR shows up on ChatGPT, Perplexity, and Google AI Overviews
- Agency Management
- Be the primary contact for our outsourced performance marketing agency
- Brief campaigns, review creatives, track results, and keep everything aligned with business priorities
- Pricing & Market Intelligence
- Monitor competitor pricing across the UAE car rental market
- Flag opportunities and support seasonal and promotional pricing strategy
What we are looking for:
- 2–3 years in digital marketing with results to show
- Experience managing and growing business social accounts
- Ability to brief creative teams clearly and confidently
- Strong written and spoken English is mandatory. Arabic or any other language is an added advantage.
- Automotive experience will be preferred.
Skills Required
- 2-3 years in digital marketing with demonstrable results
- Experience managing and growing business social media accounts
- Ability to brief creative teams (designer, photographer, videographer) clearly
- Strong written and spoken English
- Based in Lahore
- Arabic or other language skills
- Automotive industry experience
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The Company
What We Do
Milele Motors is a global automotive company and world leader in the export of tax-free motor vehicles to Africa, Asia, and Europe. Specializing in vehicle procurement, export management, and customer service technology, the company provides high-quality vehicles to government agencies, NGOs, hospitals, embassies, and private customers, ensuring reliability and transparency in its worldwide delivery operations.
