Marketing Executive

Posted 6 Days Ago
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London, Greater London, England
In-Office
Junior
Other • Analytics • Business Intelligence
The Role
The Marketing Executive will create marketing campaigns, manage collateral, and generate leads for the company's products and services, primarily through email and social media strategies.
Summary Generated by Built In

About Euromonitor

Euromonitor International leads the world in data analytics and research into markets, industries, economies and consumers. We provide truly global insight and data on thousands of products and services; we are the first destination for organisations seeking growth. With our guidance, our clients can make bold, strategic decisions with confidence.

Purpose of the role

Join our global marketing team and play a pivotal role in promoting our global research, which includes our flagship subscription database, Passport, and our consulting services.

You will create compelling marketing campaigns and collateral, leveraging your copywriting skills to craft impactful copy that resonates with our audiences. The role involves executing projects from inception to delivery, raising awareness of how our research supports the growth strategies of a wide range of organisations, including consumer goods manufacturers and retailers, government departments, professional service firms and universities.

It’s an exciting opportunity for a marketing graduate, or someone with at least 1 year of relevant marketing experience, who is eager to kick start their career in marketing.

Reporting to our Senior Marketing Manager, the role will suit a modern thinking, self-starting marketer who is looking for an exciting opportunity in the dynamic field of international market research.

Key accountabilities

Email and social campaigns: You will be responsible for crafting persuasive new business, upsell and cross-sell campaigns. This involves understanding the product inside out, identifying the appropriate benefits-focused product messaging for different audiences and job functions and creating the required campaign assets. All campaigns need to be measured and these metrics should lead to improvements being made for follow up campaigns.

Marketing collateral: You will be responsible for creating assets for our corporate website, in-product marketing pages, social and email campaigns and resources for global sales teams. This will include creating brochures, adverts, use cases, testimonials, blog articles, multi-media and pitch decks.

Lead generation: Your work will be instrumental in generating new leads for our sales pipeline. By creating awareness about the benefits of our product and services, you'll contribute to the growth of our client base.

Collateral management: You will ensure that all marketing collateral is up-to-date and readily available. This involves working closely with colleagues in Research and Sales to ensure that materials are accurate and timely.

Skills, knowledge and experience

  • Marketing expertise: Ideally you bring 1-2 years’ of relevant experience, with a track record of creating successful campaigns and marketing materials.
  • Communication and writing skills: You have strong communication skills in English, both written and verbal, and are confident collaborating regularly with colleagues across departments.
  • Marketing automation: Experience with marketing automation software is preferred
  • Digital savvy: You embrace digital channels and platforms, understanding their potential for marketing success.
  • Self-starting: You are a proactive and self-motivated individual, willing to take ownership of projects and embrace new challenges.
  • Creative: You have a modern, forward-thinking approach to marketing and are enthusiastic to test new and creative ideas.

Why work for Euromonitor?

Our Values:

We seek individuals who act with integrity

We look for candidates who are curious about the world

We feel that as a community, we’re stronger together

We seek to enable people to feel empowered

We welcome candidates who bring strength in diversity

International: not only do we have a very multinational workforce in each office but we communicate across our 16 offices worldwide on a daily basis.

Hardworking and sociable: our staff know how to work hard and know also how to enjoy themselves! We pride ourselves on creating an appropriate work-life balance, with flexible hours and regular socialising including frequent after work meet ups, summer and Christmas parties and a whole range of other groups to be involved with.

Committed to making a difference: We believe that people are looking for something worthwhile in a company beyond the workplace. Our extensive Corporate Social Responsibility Program gives each member of staff two volunteering days a year in addition to holidays. It gives all new starters a donation amount on joining us which they can give to a charity of their choice.

It sees us reaching out into the local community with our mentoring, group volunteering, and fundraising initiatives as well as supporting international charities through our website sales, matching staff sponsorship fundraising, and carbon offsetting all our flights.

Excellent benefits: we offer competitive salaries, enhanced healthcare and pensions, plus generous holiday allowances, hybrid working and, in many offices, a Core Hours policy allowing flexible start and finish times to each day.

Opportunities to grow: we offer extensive training and development opportunities at all levels. The vast majority of our Managers and Directors have been promoted from within and many have moved across departments as well as upwards. We pride ourselves on identifying and rewarding talent.

Equal Employment Opportunity Statement: Euromonitor International does not discriminate in employment on the basis of race, colour, religion, sex, national origin, political affiliation, sexual orientation, gender identity, marital status, disability and genetic information, age, membership in an employee organization, or other non-merit factor.

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Top Skills

Marketing Automation Software
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The Company
Chicago, IL
2,154 Employees
Year Founded: 1972

What We Do

Euromonitor International is the world's leading independent provider of strategic market research. With a global network of analysts and market research on every key trend and driver, Euromonitor's market research reports empower organisations and brands of all sizes with strategic data, analysis, and consumer trends in a single, affordable resource.

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