Marketing Executive

Posted 2 Days Ago
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Bengaluru, Bengaluru Urban, Karnataka, IND
In-Office
500K-1M Annually
Junior
Artificial Intelligence • HR Tech • Professional Services • Software
The Role
Plans and executes digital and offline marketing campaigns, events, activations, and promotional initiatives. Conducts market and competitor research, analyzes campaign performance and customer insights, and supports brand strategy and lead generation. Coordinates with internal teams, agencies, vendors, and stakeholders while managing campaign timelines, budgets, content, CRM records, reports, and marketing materials. Monitors social media and web analytics and identifies opportunities to improve customer engagement and business growth.
Summary Generated by Built In

𝗧𝗵𝗶𝘀 𝗿𝗼𝗹𝗲 𝗶𝘀 𝗳𝗼𝗿 𝗼𝗻𝗲 𝗼𝗳 𝘁𝗵𝗲 𝗪𝗲𝗲𝗸𝗱𝗮𝘆'𝘀 𝗰𝗹𝗶𝗲𝗻𝘁𝘀

𝗦𝗮𝗹𝗮𝗿𝘆 𝗿𝗮𝗻𝗴𝗲: 𝗥𝘀 𝟱𝟬𝟬𝟬𝟬𝟬 - 𝗥𝘀 𝟭𝟬𝟬𝟬𝟬𝟬𝟬 (𝗶𝗲 𝗜𝗡𝗥 𝟱-𝟭𝟬 𝗟𝗣𝗔)

Experience: 1+ yrs

Location: Bengaluru

Job Type: Full-time

We are looking for a creative and results-oriented Marketing Executive to support the planning and execution of marketing initiatives that strengthen brand visibility, engage target audiences, and contribute to business growth.

The ideal candidate will combine creative thinking, market understanding, campaign execution, data analysis, and strong communication skills to develop effective marketing initiatives across digital and offline channels.


Requirements

Key Responsibilities

  • Plan and execute marketing campaigns across relevant digital and offline channels.
  • Develop creative ideas and promotional initiatives to strengthen brand awareness and customer engagement.
  • Support the planning and execution of marketing campaigns, events, activations, and promotional activities.
  • Conduct market research to identify customer trends, competitor activity, and emerging opportunities.
  • Analyse market data, campaign performance, and customer insights to support marketing decisions.
  • Assist in developing marketing strategies aligned with business and brand objectives.
  • Coordinate with internal teams, agencies, vendors, and other stakeholders for timely campaign execution.
  • Support content and promotional activities across social media, websites, email, and other marketing channels.
  • Monitor social media performance, web analytics, and other digital marketing metrics.
  • Maintain and update marketing information, campaign trackers, CRM records, and reports.
  • Support lead-generation and customer-engagement initiatives.
  • Assist in preparing presentations, campaign reports, marketing materials, and performance updates.
  • Track campaign timelines, deliverables, budgets, and execution requirements.
  • Identify opportunities to improve marketing processes, campaigns, and customer engagement.
  • Stay updated on marketing trends, digital platforms, customer behaviour, and emerging marketing technologies.
  • Contribute new ideas and creative approaches to improve brand visibility and business outcomes.

What Makes You a Great Fit

  • 1+ years of experience in marketing, digital marketing, brand marketing, campaign management, or a similar role.
  • Bachelor's degree in Marketing, Business Administration, Communications, or a related discipline.
  • Good understanding of marketing principles, campaign planning, market research, and customer engagement.
  • Familiarity with market research techniques, data analysis, and basic statistical concepts.
  • Experience working with CRM and marketing software.
  • Familiarity with social media platforms and web/digital analytics tools.
  • Strong creative thinking with the ability to develop practical and engaging marketing ideas.
  • Good commercial awareness and understanding of customer and market dynamics.
  • Excellent written and verbal communication skills.
  • Strong interpersonal and stakeholder-management abilities.
  • Excellent organisational and time-management skills with the ability to manage multiple priorities.
  • Proficiency in MS Office, particularly Excel and PowerPoint.
  • Analytical mindset with the ability to interpret campaign and market data.
  • Proactive, detail-oriented, and comfortable working in a fast-paced marketing environment.
  • Strong interest in building brands, improving customer engagement, and contributing to measurable business growth.

Skills Required

  • 1+ years of experience in marketing, digital marketing, brand marketing, campaign management, or a similar role
  • Bachelor's degree in Marketing, Business Administration, Communications, or a related discipline
  • Understanding of marketing principles, campaign planning, market research, and customer engagement
  • Familiarity with market research techniques, data analysis, and basic statistical concepts
  • Experience working with CRM and marketing software
  • Familiarity with social media platforms and web or digital analytics tools
  • Strong creative thinking and ability to develop practical, engaging marketing ideas
  • Commercial awareness and understanding of customer and market dynamics
  • Excellent written and verbal communication skills
  • Strong interpersonal and stakeholder-management abilities
  • Strong organizational and time-management skills with ability to manage multiple priorities
  • Proficiency in MS Office, particularly Excel and PowerPoint
  • Analytical mindset and ability to interpret campaign and market data
  • Proactive, detail-oriented, and comfortable working in a fast-paced marketing environment
Am I A Good Fit?
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The Company
HQ: Stockholm
Year Founded: 2021

What We Do

Weekday is an AI-powered recruitment platform that helps startups hire top-tier engineering and product talent. By leveraging a massive database of white-collar professionals and advanced outreach tools, the company streamlines the hiring process through automated sourcing, AI-driven resume screening, and white-glove contingency services. Their mission is to modernize recruitment by enabling companies to discover and engage passive candidates efficiently, ensuring high-quality hires for critical roles.

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