Marketing Executive

Company :

Continental Cars Volkswagen, a proud subsidiary of Sime Motors, has been proudly serving New Zealanders with exceptional vehicles for over 50 years. Embracing the long-standing value of driving excellence, we offer a wide range of Volkswagen vehicles that combine cutting-edge technology, stylish design, and reliable performance, along with outstanding customer service, superb vehicle knowledge, and excellent after-sales service. 

The Opportunity

We are seeking a passionate and driven Marketing Executive to champion the Volkswagen brand and help deliver innovative, customer-focused marketing initiatives that strengthen brand awareness, drive engagement, and support commercial performance.

Reporting directly to the Dealer Principal, this role will play a key part in elevating Volkswagen's presence across digital and traditional channels while ensuring alignment with both dealership objectives and Volkswagen brand standards.

Working collaboratively with an established team of Marketing Executives, key responsibilities include:

• Assisting with the development and execution of annual marketing, media and advertising plans across digital and traditional channels.
• Maintaining and optimising dealership websites in partnership with external agencies, ensuring content remains accurate, engaging and up to date.
• Coordinating marketing, advertising, public relations and promotional activities to support business objectives and customer engagement.
• Identifying innovative opportunities to promote Volkswagen products and services to both existing and prospective customers.
• Working closely with external suppliers, including advertising, creative, digital and media agencies, to deliver effective campaigns and initiatives.
• Collaborating with the wider team to maximise digital marketing opportunities, lead generation and campaign performance.
• Monitoring marketing budgets and ensuring activities are delivered within allocated spend.
• Acting as a guardian of the Volkswagen brand, ensuring all communications and marketing activities align with corporate identity and brand standards.
• Bringing fresh ideas, strong digital marketing expertise and a customer-first mindset to enhance brand awareness and the overall Volkswagen ownership experience.

About You

You are a creative and digitally savvy marketing professional who thrives in a fast-paced environment and is passionate about delivering impactful campaigns that connect with customers and strengthen brand presence.

With at least three years' experience in digital marketing and social media, you bring fresh thinking, commercial awareness and a proactive approach to identifying new opportunities.

To be successful in this role, you will have:

• Proven experience delivering digital marketing initiatives across a range of channels, including social media and online advertising.
• Outstanding interpersonal skills with the ability to build strong relationships across the business and with external partners.
• Exceptional planning and organisational abilities, with confidence managing multiple projects and competing priorities.
• Strong written and verbal communication skills, with an eye for detail and a flair for creating engaging content.
• Excellent administration, time management and coordination skills that enable you to consistently deliver high-quality outcomes.
• Advanced Microsoft Office capabilities and confidence working across a variety of digital platforms and systems.
• A self-motivated and adaptable approach, with the ability to work autonomously while contributing positively to a collaborative team environment.
• A creative mindset, bringing new ideas and innovative thinking to marketing initiatives that drive customer engagement and business growth.

This is an exciting opportunity for someone who is passionate about the automotive industry, enjoys turning ideas into action, and wants to play a key role in championing one of the world's most iconic automotive brands.

What we can offer you

You will have the opportunity to work within a stable company in growth mode, with global reach. Working with premium brands and premium people you will have opportunity for career training and pathways to management if that's what you aspire to. We also offer innovative products and services, a flexible, diverse, and inclusive work environment, and a wide range of employee benefits and purchasing privileges.

Interested? To apply simply click apply now! For more information email [email protected] for more information.

The successful candidate will be subject to satisfactory reference and right to work checks

All applications must be made online.

About Us

Sime Motors Retail Group is proud of the suite of luxury European car brands represented by Continental Cars across the country. Under the banner of driving excellence, Continental Cars sales and aftersales departments offer the same industry-leading facilities, service and solutions delivered by highly trained staff across showrooms in Auckland and Wellington.