Marketing Executive

Posted 3 Days Ago
Be an Early Applicant
Manchester, England, GBR
In-Office
Mid level
Real Estate • PropTech
The Role
Support delivery of marketing strategy and coordinate campaigns for Build-to-Rent assets. Execute digital marketing, content writing, social media, CMS management, collateral creation, brand rollout, community events, agency coordination, budget tracking, and reporting to drive enquiries and community engagement.
Summary Generated by Built In

ABOUT GREYSTAR

Greystar is a leading, fully integrated global real estate platform offering expertise in property management, investment management, development, and construction services in institutional-quality rental housing. Headquartered in Charleston, South Carolina, Greystar manages and operates over $300 billion of real estate in more than 265 markets globally with offices throughout North America, Europe, South America, and the Asia-Pacific region. Greystar is the largest operator of apartments in the United States, managing over one million units/beds globally. Across its platforms, Greystar has nearly $79 billion of assets under management, including over $35 billion of development assets and over $36.5 billion of regulatory assets under management. Greystar was founded by Bob Faith in 1993 to become a provider of world-class service in the rental residential real estate business. To learn more, visit www.greystar.com.

JOB DESCRIPTION SUMMARY

Greystar 3rd Party is one of the fastest growing Build to Rent (“BTR”) operators in the UK with over 9,000 apartments across multiple sites either operating or in our delivery pipeline. These assets are typically large-scale mixed-use schemes with up to 675 units in a single site including not just BTR but also commercial offices, retail, F&B & public realm.
Our team is our greatest strength. Join Greystar 3rd Party, and you’ll work alongside the best and the brightest in property, hospitality, technology and marketing – in an environment where your talents are valued, nurtured and developed.
This is a crucial role within Greystar 3rd Party marketing. The successful candidate will support the delivery of marketing strategy and coordinate marketing activity for a number of our assets, alongside a team of market-leading in-house staff and agencies. This role will allow the successful candidate to develop their skills within core marketing disciplines when seeing campaigns through from conception to completion. This role is suited to a creative and organised marketing professional looking for a varied and fast-paced role. The ideal candidate will be a proactive team player with a passion for creating memorable experiences and driving community engagement.
This role will be based in Manchester (Waterhouse, 41 Spring Gardens, M2 2BG).

JOB DESCRIPTION

Principle Duties & Responsibilities: 

  • Supporting the execution of industry-leading marketing plans for BTR assets  

  • Driving quality, relevant enquiries through digital channels, ensuring all marketing content is up to date and managed in a creative, engaging and timely manner  

  • Assisting with the tactical execution of creative and engaging marketing strategies and campaigns  

  • Coordinating marketing deliverables from start to finish, ensuring activity is delivered on time and in line with agreed budgets  

  • Content writing for websites, email marketing and campaigns  

  • Social media content planning, implementation and measurement  

  • Social media community management to build digital communities with soul  

  • Supporting influencer and email marketing activity, including implementation and reporting  

  • Supporting brand rollout, inclusive of signage, brand touchpoints and digital asset creation  

  • Creation of collateral for web and print, alongside designers  

  • Assisting with signage projects  

  • Building relationships and working collaboratively with local partners to execute community-centric campaigns  

  • Supporting budget tracking and reporting  

  • Management of CMS systems  

  • Supporting the organisation and delivery of Community and Placemaking Events  

  • Building strong working relationships with internal stakeholders and external partners  

  • Assisting with Senior Leadership Team reporting  

  • Supporting the development of online presence across assets  

  • Acting as a key point of contact for agencies and internal stakeholders  

If you’re ready to join Greystar 3rd Party, you’ll probably: 

  • Have experience supporting and implementing exciting consumer brand campaigns  

  • Be confident communicating ideas and presenting to internal stakeholders  

  • Have consumer-led marketing experience (Agency or In-House)  

  • Have strong relationship-building and communication skills  

  • Have a solid understanding of brand communication  

  • Have experience delivering digital and consumer campaigns  

  • Have a solid understanding of the marketing landscape and core disciplines  

  • Have experience gathering insights and assisting with reporting  

  • Have strong organisational and project coordination skills  

  • Be ambitious and keen to develop your career in a varied role  

  • Be personable, confident and a team player  

  • Be keen to push the boundaries with creative thinking and innovative campaigns  

  • Be comfortable working within fast-paced environments and meeting deadlines  

  • Be a strong copywriter and communicator  

Important Notice: Greystar will never request your banking details or other sensitive personal information during the interview process. Greystar does not conduct any interviews via text or messaging, and all communication will come from official Greystar email addresses (@greystar.com). If you receive suspicious requests, please report them immediately to [email protected].

Skills Required

  • Experience supporting and implementing consumer brand campaigns
  • Consumer-led marketing experience (agency or in-house)
  • Experience delivering digital and consumer campaigns
  • Strong copywriting and communication skills (content for websites, email marketing and campaigns)
  • Social media content planning, implementation, measurement and community management
  • Experience managing CMS systems
  • Experience coordinating marketing deliverables, project coordination and meeting deadlines
  • Experience building relationships and working with agencies and external/local partners
  • Experience gathering insights, assisting with reporting and supporting senior leadership reporting
  • Experience supporting community and placemaking events
  • Budget tracking and basic financial reporting experience
  • Personable, confident team player with strong organisational skills
  • Creative thinker, comfortable in fast-paced environments

Greystar Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Greystar and has not been reviewed or approved by Greystar.

  • Leave & Time Off Breadth Paid time off is notably generous, starting around three weeks and expanding with tenure, alongside a six‑week paid sabbatical after 10 years. Holidays and personal time add further flexibility for balance.
  • Healthcare Strength Medical coverage is a standout, including options with company‑paid or free employee‑only premiums and 100% covered in‑network preventive care. Virtual care access and mental health support broaden the offering.
  • Retirement Support The 401(k) program includes an employer match described as higher than most in the industry. Retirement benefits are positioned as a core part of the total rewards package.

Greystar Insights

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The Company
HQ: Charleston, SC
18,572 Employees
Year Founded: 1993

What We Do

Founded in 1993, Greystar provides world-class service in the residential rental housing industry. Our innovative vertically integrated business model integrates the management, development and investment disciplines of the rental housing industry on international, regional and local levels. This unique approach and our commitment to hiring the best professionals have resulted in record growth, making us one of the most respected and trusted global real estate companies. Because our vertically integrated business model includes both investment and service-oriented businesses, we’re able to maintain a constant presence in local markets and create value in all phases of the real estate cycle. Our international platform provides economies of scale, financial sophistication, institutional quality reporting and tremendous capital relationships, while our city offices provide local market expertise and execution. Supported by a global team of 28,000+ employees, Greystar’s experienced and cross-functional executive team boasts on average over 23 years of industry experience and provides a diverse perspective throughout the investment process. Over the years, Greystar has learned what’s important to people when it comes to a place to call home. That’s why we continually strive to provide beautiful living environments and innovative services that enhance the living experience. We take great pride in knowing that our homes are inviting places for residents to celebrate life’s important moments. Privacy Policy: https://www.greystar.com/privacy DMCA: https://www.greystar.com/terms-of-use#Copyright%20Infringement%20Policy

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