Marketing Events Specialist- Microsoft Solutions

About Us

Since 1989, SHI International Corp. has helped organizations change the world through technology. We’ve grown every year since, and today we’re proud to be a $16 billion global provider of IT solutions and services.

 

Over 17,000 organizations worldwide rely on SHI’s concierge approach to help them solve what’s next. But the heartbeat of SHI is our employees – all 7,000 of them. If you join our team, you’ll enjoy:

• Our commitment to diversity, as the largest minority- and woman-owned enterprise in the U.S.

• Continuous professional growth and leadership opportunities.

• Health, wellness, and financial benefits to offer peace of mind to you and your family.

• World-class facilities and the technology you need to thrive – in our offices or yours. 

Job Summary

The Marketing Events Specialist – Microsoft Solutions supports the planning and execution of Microsoft‑focused marketing events that align to SHI’s Microsoft solutions, including Azure, Microsoft 365, Security, Modern Work, Data & AI, and Copilot.
This role is execution‑focused and works closely with senior event, campaign, and Microsoft alliance stakeholders to deliver high‑quality experiences across industry events, internal SHI events, virtual events, and Immersion briefings. The specialist helps ensure events are well‑coordinated, solution‑oriented, and supported by strong pre‑ and post‑event marketing.

Role Description

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Microsoft Event Execution & Support 

• Support the planning and execution of Microsoft‑focused in‑person, virtual, and hybrid events, including: 

  • Webinars and virtual workshops 

  • Industry conferences and third‑party events 

  • SHI‑hosted internal and customer events 

  • Customer roundtables and executive briefings 

• Assist in aligning events to Microsoft solution areas, GTM motions, and fiscal priorities 

• Maintain event project plans, timelines, and execution checklists 

• Coordinate logistics such as: 

  • Registration and attendee management 

  • Virtual platforms and tools 

  • AV, venues, and vendors (as needed) 

• Partner with the SHI Events team and field marketing to ensure smooth execution 

• Partner with Microsoft marketing and solution teams to ensure events are solution‑led and scenario‑based 

Industry, Internal & Virtual Events Focus 

• Support SHI’s presence at industry events and conferences, including: 

  • Coordinating marketing deliverables 

  • Supporting onsite or virtual logistics 

  • Assisting with messaging and attendee engagement 

• Help execute internal SHI Microsoft events, such as sales enablement sessions, internal briefings, and solution showcases 

• Support virtual events such as webinars and immersion briefings, ensuring consistency in experience, messaging, and follow‑up 

Surround Marketing & Event Promotion 

• Execute surround marketing tactics for Microsoft events, including: 

  • Pre‑event promotion (email, landing pages, calendar invites, Microsoft co‑sell support) 

  • In‑event engagement and calls‑to‑action 

  • Post‑event follow‑up and sales handoff support 

• Coordinate with campaign, digital, and field marketing teams to ensure consistent messaging 

• Help align events to broader Microsoft solution campaigns when applicable 

 Measurement, Reporting & Process 

• Track and report on basic event metrics, including: 

• Registrations and attendance 

• Engagement indicators 

• Leads captured and follow‑up status  

• Maintain event calendars, documentation, and reporting trackers 

• Follow established marketing workflows, approvals, and partner processes 

• Identify opportunities to improve event execution efficiency and consistency 

Behaviors and Competencies

• Multi-Tasking: Can identify opportunities for task optimization, propose solutions, and manage multiple tasks without explicit instructions.

• Negotiation: Can identify opportunities for compromise, propose solutions, and take action to influence outcomes without explicit instructions.

• Collaboration: Can actively participate in team discussions, respect differing opinions, and collaborate with others to achieve common goals.

• Communication: Can effectively communicate complex ideas and information, and can adapt communication style to the audience.

• Organization: Can prioritize daily tasks, manage personal workflow, and utilize basic tools to keep track of responsibilities.

• Problem-Solving: Can identify problems, propose solutions, and take action to resolve them without explicit instructions.

• Time Management: Can generally use time effectively and is working towards improving task prioritization and deadline management.

• Follow-Through: Can manage multiple tasks, prioritize effectively, and meet deadlines without needing explicit reminders.

• Leadership: Can identify team dynamics, propose strategies, and take action to ensure team cohesion and productivity without explicit instructions.

• Adaptability: Can adjust to changes in the work environment, manage multiple tasks, and effectively handle uncertainty.

• Detail-Oriented: Can identify errors or inconsistencies in work and make necessary corrections.

Skill Level Requirements

• The ability to effectively utilize applications like Word, Excel, PowerPoint, and Outlook to enhance productivity and perform various tasks efficiently - Intermediate

• Proficient in utilizing video conferencing platforms, hosting virtual meetings, managing participant interactions, and troubleshooting common technical issues - Intermediate

• Ability to manage and maintain confidential information - Intermediate

• Familiarity with Concur and other airline carrier tools such as JetBlue and United for managing travel arrangements - Intermediate

• Proficiency in utilizing Customer Relationship Management (CRM) software to manage and analyze customer interactions and data throughout the customer lifecycle, improving customer service, retention, and sales growth - Intermediate

Other Requirements

• Completed Bachelor’s Degree or relevant work experience required

• 2-4 years of experience in a similar role

• 2-4 years of experience working with sales organizations and/or senior level executives

• Ability to travel 20%

• Ability to work flexible hours

• Ability to work weekends

The estimated annual pay range for this position is $50,000 - $70,000 which includes a base salary and bonus. The compensation for this position is dependent on job-related knowledge, skills, experience, and market location and, therefore, will vary from individual to individual. Benefits may include

Equal Employment Opportunity – M/F/Disability/Protected Veteran Status