Marketing Director

Reposted 9 Days Ago
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New York City, NY
Hybrid
145K-165K
Senior level
Fintech • Payments
Split any online payment across multiple debit, credit and gift cards. Available in the Chrome Store!
The Role
The Marketing Director will oversee the marketing strategy, drive growth campaigns, create content, and mentor the team, ensuring brand messaging aligns with consumer needs.
Summary Generated by Built In
About Kasheesh
Kasheesh is the first platform to let you split any online purchase across multiple debit and credit cards—without needing a loan or a new line of credit. We help people access and manage their money in a way that fits how they live, earn, and spend today.We’re on a mission to give consumers more control and flexibility over how they fund everyday purchases. Whether it's combining your primary card with a fintech card or that gift card you forgot you had, Kasheesh makes it seamless to manage checkout your way. We’re a venture-backed team of fintech operators, builders, and designers reshaping what modern payments should look like.

What You'll Do

  • Learn the ins and outs of our business and current marketing efforts
  • Set the strategic vision for our marketing efforts including the best way to position our brand long-term
  • Develop our go-to-market strategy
  • Launch marketing campaigns that drive real traction
  • Build frameworks and metrics to measure what’s working and what’s not
  • Write blog posts and make sure our website is optimized for SEO
  • Create content centered around improving financial literacy
  • Work closely with Product and Customer Success to make sure our messaging reflects product updates, user feedback, and the constraints of our banking partner
  • Help with fundraising and PR by creating pitch decks, refining narratives, managing media outreach and prepping our team for public speaking engagements
  • Devise brand messaging that reaches both customers and partnersIdentify needs and build a team that will support our growth efforts
  • Mentor junior team members and identify opportunities for their growth

What We're Looking For

  • 5+ years of experience at a fast-growing startup, ideally in fintech or payments
  • Prior experience scaling a marketing function and managing a high performing team
  • Proven track record running and measuring growth campaigns including paid social and email
  • Experience with tools like Notion, Canva, and Google Slides
  • Ability to be both strategic and tactical
  • Bonus points if you’ve worked across both B2C and B2B channels

Compensation
The base salary range for this position is $145,000-$185,000. Base salary is just one component of our compensation structure. All full-time employees also receive an equity compensation package. In addition to your base salary and equity, you will be eligible to enroll in medical, dental, and vision insurance plans, including two fully covered options for individuals. We also offer unlimited vacation, a 401(k) match, a monthly wellness stipend, basic life insurance and weekly lunches in our NYC office.

Location
We have a hybrid work schedule. Employees are expected to work from our New York City office at least one day per week.

Interview Process
While the interview process may vary by role, the typical framework includes: an application, an HR interview, a peer interview, a hiring manager interview, a case study, and founder interviews. 

We are a small team and every team member plays a meaningful role in shaping our mission and impact. We’re excited to meet candidates who are passionate about their work and ready to contribute to our mission. We look forward to hearing from you.

Top Skills

Canva
Google Slides
Notion
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The Company
HQ: New York, New York
15 Employees
Year Founded: 2021

What We Do

We are the first online payment platform that allows customers to split transactions across multiple debit, credit, and gift cards. You choose how much to put on each card, and we do the rest. Use it for everyday expenses, rent, utilities, and unexpected charges like medical, vet, and auto repairs. Maximize your spending power and earn rewards along the way with Kasheesh!

Why Work With Us

We're focused on empowering our customers to spend only the money you already have in your wallet, not take on more debt. Our team is made up of people with a passion for purposeful innovation and informed spending decisions. We create inclusive and intelligent shopping experiences for anyone who feels limited by traditional payment processes.

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