Marketing Director

Posted 12 Hours Ago
Be an Early Applicant
New York, NY
Senior level
Information Technology
The Role
The Marketing Director will lead marketing efforts at eSentio, developing and implementing a strategy aligned with business objectives, overseeing branding and content creation, managing a marketing budget, conducting market research, and building industry relationships to enhance growth in the legal services industry.
Summary Generated by Built In

eSentio provides technology consulting to some of the largest and most technically advanced law firms and legal organizations in the country, and across the UK. We work on highly complex projects and have a core goal of exceeding their expectations in service, integrity, value, and expertise. Our teams of consultants are among the most experienced thought leaders in their fields, and we’re continuing to build this team of experts.
We’re seeking a Marketing Director who will report to the CEO and be responsible for leading our marketing efforts and propelling our growth within the legal services industry. The primary goal will be to develop and implement a comprehensive marketing strategy aligned with eSentio’s overall business objectives.
Every member of the eSentio team is a professional and is expected to proactively manage their own work outcomes and quality, while collaborating across the organization.
At eSentio you’ll…

  • Oversee all aspects of marketing: branding, content creation, digital marketing and public relations.
  • Lead a small marketing team to meet business objectives.
  • Be responsible for managing the overall marketing budget.
  • Demonstrate a strong return on investment for marketing activities.
  • Conduct market research and competitor analysis.
  • Stay current with the latest marketing trends and technologies, particularly within the B2B and professional services space.
  • Build and maintain strong relationships with key industry contacts and potential clients.


We need you to have…

  • Bachelor’s degree in Business Administration, Marketing, Communications or related field.
  • 5+ years of years of marketing experience in a professional services environment (legal vertical or law firm experience highly desirable.
  • Previous experience working in a marketing director role or equivalent.
  • Experience developing and managing the marketing strategy for an entire organization.
  • Experience with constructing and managing a marketing budget.
  • Experience managing rebranding initiatives.
  • Content Marketing expertise (written, visual and digital content creation).
  • Digital Marketing proficiency (SEO,SEM, Social Media Marketing, Marketing Automation).
  • Strong understanding of the legal technology professional services industry.
  • Excellent communication and interpersonal skills


Some of the cool things include…

  • We’re a remote-forward company, and this position can be located in or near any major city in the US.
  • We provide a competitive compensation plan with a generous bonus program
  • We offer health, vision, and dental insurance premiums for your entire family.
  • Regular team informational and celebrational check-ins, and semi-annual in person events
  • An awesome group of smart and determined coworkers, including an industry expert, female CEO.


If you believe you have the unique and exceptional skills, professionalism, and determination to excel in this role, we’re eager to meet you!
 

Top Skills

,Seo
Marketing Automation
Sem
Social Media Marketing
The Company
HQ: Washington, WA
24 Employees
On-site Workplace
Year Founded: 2000

What We Do

eSentio Technologies is a leading provider of business and technology consulting and implementation services to the world’s largest law firms. Our consultants are recognized industry leaders who provide vast industry expertise along with outstanding client service. Our success has stemmed largely from our core belief in doing what is best for our clients, while exceeding their expectations for service, knowledge, value and innovation.

At eSentio, we have assisted numerous law firms in becoming more profitable, productive and competitive through the effective application of technology.

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