Marketing Director- UK

3 days on site- Holborn, London

About Us:

Marrying the tradition of black cabs with cutting edge technology, Gett offers discerning travellers reliable taxi rides from dependable drivers. Based in the UK and Israel, we’ve been helping riders “Gett” where they need since 2010. In London, we’re part of the furniture, with 1 in 9 Londoners having used Gett to order a taxi.

We solve the most complex, real-life problems of urban transportation; as a talented, dynamic and multi-faceted community, we are here to challenge the norms of the industry with our technology and move it into the future

We are the people you can rely on when you need to move with confidence, whether you are going places for yourself, for your business, as a traveller, driver or partner. We are local. We integrate with the existing fabric of the places where we operate: we work hand-in-hand with the local taxis and fleets to provide the best possible service customers can get, where it matters most.

Role Overview 

We are looking for an experienced marketing leader to position our company for accelerated growth, lead a high caliber team, and represent the voice of our customers to shape our product and go-to-market efforts. To thrive in this role, you will have a passion for not only marketing, but also for business building. We need an innovative, fast-moving, creative yet data-driven leader to take our business to a new level, define and communicate our brand and offering, attract new customers, and grow revenue within our existing customer base. You are someone who enjoys a dynamic and highly creative environment in which you can have a big impact. Expect supportive, highly intelligent, intense and interesting co-workers. 

As our Head of Marketing, you will:

• Develop and map out clear 1, 2 & 3-year marketing strategy that aligns with brand values and supports our B2C, B2B and hospitality business units.
• Own and drive the revenue funnel to continued growth MoM in-line with company growth targets.
• Drive and manage budget allocation between channels and lead the campaign-specific strategy to optimise for conversion, CAC, LTV, ROAS, repeat rate etc.
• Create brand building initiatives that deliver long-term impact on the company's growth. 
• Own PR execution activities including both proactive and reactive comms management 
• Own & measure all the mediums we use to reach customers- including events, content, design, ads, site, & more.
• Build our culture by being mission-driven, customer-obsessed, resourceful and disciplined about long-term goals. 
• Build an entrepreneurial and inclusive team where each new hire raises the bar.

Ideal Profile:

• A strategic operationalist with a hands-on mindset to make strategic decisions and set a clear strategy and operating plan for our team to hit ambitious revenue goals.
• Gravitas and seniority to be the sparring partner for the Managing Director and senior stake-holders; a true expert in their field. 
• A builder who enjoys building brand new processes, systems, and structures as well as optimising existing ones.
• First and foremost, a coach who sets a high-bar, develops and grows his/her team to perform today and tomorrow, and liaises effectively with internal and external business partners and customers.

What will you need:

• 2 years plus as a Head of/Director of Marketing ideally in a scale up environment.
• Hands on nature used to taking ownership of goals.
• Top notch communications skills are essential.
• B2B & B2C experience preferred. 
• Braze experience is a plus.
• Managed a team of 5+ specialists.

If there is anything we can do to accommodate your needs throughout our hiring process, just let us know. If a disability prevents you from applying online, please send your CV: [email protected]

• 2 years plus as a Head of/Director of Marketing ideally in a scale up environment.
• Hands on nature used to taking ownership of goals.
• Top notch communications skills are essential.
• B2B & B2C experience preferred. 
• Braze experience is a plus.
• Managed a team of 5+ specialists.