Marketing Director - Czechia, Hungary & Slovakia

Visa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories, dedicated to uplifting everyone, everywhere by being the best way to pay and be paid.

At Visa, you'll have the opportunity to create impact at scale — tackling meaningful challenges, growing your skills and seeing your contributions impact lives around the world. Join Visa and do work that matters — to you, to your community, and to the world.

Progress starts with you.

If you think you could support Visa as our Marketing Director for Czechia, Hungary & Slovakia – we want to hear from you. Together, let’s make Visa a great place to work.

What’s it all about?

We are looking for a Head of Marketing who will lead Visa marketing activities with a focus on Marketing Services, and client co-marketing across Czechia, Hungary and Slovakia. The role orchestrates marketing activities in the subcluster, builds business and co-marketing activities with Visa and its partners (banks, merchants, acquirers and fintechs).

Unlike most other industries, digital payments give a marketer the opportunity to improve the experience of virtually every individual, every day, multiple times per day. And because our business model gives us the chance to work with every retailer, every bank and fintech in the market, the potential scope and impact of a Visa marketer is extraordinary and hard to replicate in other industries.

The ideal candidate will be a results-oriented, customer-focused, highly motivated and experienced leader with the ability to set a clear vision to drive growth. The individual must be flexible and have a “can do” attitude, combining a solutions-oriented mind-set with a highly collaborative approach. This leader must have a strong track record in managing high-performance teams and influencing across functional areas, coupled with experience of working in a global matrix environment across fast-changing sectors. The selected individual will bring strong commercial acumen, financial fluency and deep, proven marketing expertise in both strategy and delivery, and will be ready to take the team and our clients’ business to the next level.

What we expect of you, day to day:

• Coordinate local Visa marketing activities across Czechia, Hungary and Slovakia, lead client co-marketing, local partnerships, media, digital/social media, support sales processes and leverage insights to strengthen plans.
• Drive Marketing Services delivery (Revenue, NPS) to power our clients’ businesses and strengthen relationships, supporting diversification of revenue mix, efficient budget utilisation and effective pipeline management. Own key client relationships and lead negotiations.
• Lead and develop an international team of marketers in Czechia, Hungary and Slovakia, fostering a supportive, collaborative environment focused on joint revenue goals. Build a high-performing, engaged team with clear succession plans and a strong focus on delivering measurable business impact.
• Partner with Sales teams and Visa Consulting & Analytics and to incorporate market insights (client, competition, economic trends) into marketing strategies and deliver value through One Advisory projects (research, strategy, creative services, execution and optimisation).
• Drive client co-marketing at C-suite level, making marketing and the Visa brand even more valuable to stakeholders. Leverage top sponsorship properties (FIFA, Olympics, UEFA Women’s Football, F1, gaming, music partnerships and more) to create engaging programmes that win with consumers and clients.
• Ensure regular communication with executive leadership and successfully navigate a diverse and dynamic business environment.
• Oversee complex local projects in partnership with stakeholders within and outside the function, including Sales, Product, Legal, Clients and agencies.

This is a hybrid position. Expectation of days in office will be confirmed by your hiring manager.

The candidate must have advanced people management skills and be a commercially focused leader who is able to:

• Think about every opportunity, investment and resource to support Visa business. Be committed, resourceful and proactive in identifying problems, opportunities and solutions.
• Be constantly curious about our industry, technology and the world. Set bold aspirations and develop new ideas that shape the future of commerce.
• Act with integrity, take responsibility for behaviours and decisions, and hold each other accountable to deliver.
• Listen and learn from clients, partners and customers and seek to deeply understand their goals.
• Treat everyone with respect, encourage constructive debate and communicate openly and honestly.
• Deliver seamlessly through careful planning and successful execution. Learn from mistakes and address them.

Experience:

• Results-oriented marketer with significant 10+ years of leadership experience with world-class brands.
• Proven track record in building high-performing teams and developing talent.
• Proficient in marketing fundamentals and performance marketing.
• Strong business acumen, sales mindset and experience in client negotiation or consulting.
• Deep knowledge of Central European markets (Czechia, Hungary, Slovakia) – thinks globally while addressing local needs.
• Experience across different sectors, financial services, banking or big tech advantageous.
• Educated to degree level or equivalent professional experience.
• Fluent in English, knowledge of one of the local languages (Czech, Slovak, Hungarian).

Visa is an EEO Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.