Marketing Director (Cupid Media)

Social Discovery Group (SDG) is the 3rd largest social discovery company in the world, uniting 60+ brands with 500 million users. We solve the problems of loneliness, isolation, and disconnection by transforming virtual intimacy into the new normal. Our portfolio includes online communication platforms focusing on AI, game mechanics, and video streaming - Dating.com, DateMyAge, Cupid Media, Dil Mil, Kiseki, and others. 

SDG invests in IT startups around the world. Our investments include Open AI, Patreon, Flo, Clubhouse, Woebot, Flure, Astry, Coursera, Academia.edu, and many others.

We bring together a team of like-minded people and IT professionals specializing in the creation and development of globally impactful social discovery products. Our international team of 1200 professionals and digital nomads works all over the world. 

Our teams of digital nomads work remotely from Cyprus, Malta, the USA, Armenia, Georgia, Kazakhstan, Montenegro, Poland, Latvia, Serbia, Spain, Portugal, UAE,  Israel, Turkey, Thailand, Indonesia, Japan, Hong Kong, Australia and many other locations. 

In August 2024, we achieved Great Place to Work US Certification™! This achievement reflects our core belief that a truly exceptional workplace is built on trust, pride, and camaraderie—not just great perks.

Now we are looking for a CMO for Cupid Media and expect a person to be located in GMT+5 – GMT+8 timezone. Cupid Media, owned by Social Discovery Group, is an online dating company that operates 33 active niche dating websites based on religion, ethnicity, lifestyle, and special interests. The network of sites are available in multiple languages and since its founding in 2000, over 60 million singles have registered across the company's sites. Cupid Media is based on the Gold Coast in Queensland, Australia.

Your main tasks will be:

• Drive user & revenue growth;
• Hire and manage people as the company grows & the marketing team expands;
• Increase market share by successfully launching new markets & further penetrating core markets;
• Collaborate with a growth-focused team across marketing, product, design, and engineering;
• Create a strategy for successful user acquisition, performance, brand, and lifecycle marketing;
• Work cross-functionally to deliver an exceptional user experience;
• Continuing commitment to marketing best practice and marketing effectiveness;
• Develop and manage marketing budgets, report on marketing programs and expenses;
• Create reporting dashboard with ROI, KPIs, and other metrics tied to specific marketing programs.

We expect from you:

• 8+ years of experience in marketing either in GameDev, Dating, Gambling, eCommerce, FinTech, or Crypto;
• 3+ years of experience as a CMO/Head of Growth;
• Experience with developing and implementing marketing strategies globally;
• Strong hands-on knowledge of performance marketing (including Google, Facebook, TikTok, etc);
• Proficiency in marketing analytics and reporting tools such as Google Docs (Excel), BI systems;
• Experience with retention channels, budget management and financial analysis (incl. building fin models & forecasts);
• Excellent written and verbal communication skills (English C1+ or native);
• Highly organized with an ability to multitask and prioritize tasks
• Ability to negotiate and collaborate effectively with teams, departments, stakeholders and C-Level;
• Strong leadership, analytical, and problem-solving skills;
• Ability to think strategically and innovatively. 

What we offer:

• Remote work from any location within a close time zone (GMT+5-8 preferred);
• 20 Vacation Days (after 6-month probation is complete) / 7 Wellness Days (available right away);
• $1000 USD reimbursement for Workplace Equipment (after three months probation is complete, paid only once);
• Health Benefits - 50% of medical bills up to $1000 per year (after 6 months with the company).

Sounds good? Join us now!