Marketing Director – Maternity Cover
REPORTS TO: Commercial Director
DIRECT REPORTS: None
LENGTH OF CONTRACT: 12months
ABOUT RICHMOND
At Richmond, we don’t just build brands—we ignite them. As Ireland’s leading trend-spotting premium brand builder, we’ve been shaping the future since 1992. Our mantra is simple: Where Great People Meet Great Brands. We don’t just hire employees; we bring on bold, agile, and energetic innovators who thrive on shaking up the status quo. We're not just about distributing products—we’re about disrupting the market, challenging the norms, and launching game-changing ideas and products that leave a lasting impact.
JOB DESCRIPTION
We are looking for a Marketing Director who is passionate about branding building, has their finger on the pulse and is an inspiring leader with creative ideas. If this sounds like you – Please Apply Now!
This will be a 12-month maternity cover contract which involves implementing marketing strategies and brand plans across Richmond’s four brand marketing teams: Alcohol & Mixers, Beverages & Energy, Snacks & Confectionary and Health & Beauty. This is a great opportunity to work across multiple marketing leading brands in many categories; from local legend brands (VitHit & Fulfil) to global icons (Peroni Nastro Azzurro, Aperol & Jägermeister) and innovative challenger brands (Huel Smart Food, Tony’s Chocoloney). The role is Dublin based in our City West office but there will be some travel involved for internal and external meetings.
KEY RESPONSIBILITIES
- Oversee and grow the brand marketing department through actionable insights, brand marketing strategies, techniques and templates, as well as coaching & developing the marketing team.
- Collaborate with Richmond’s Leadership Team to uncover insights and opportunities to develop marketing and brand strategies for existing and potential new brands which will deliver both volume and value business growth.
- Lead the development and implementation of the Richmond brand planning process 2026 & 2027. This will include timings, templates, workshops, internal & external communications and closing off feedback loop etc.
- Manage the development and implementation of brand marketing plans and strategies by working closely with Marketing Mangers, Department Heads, Brand Principals and 3rd Party Agencies to create effective plans focused on brand growth. Overseeing & Signing off brand/campaign playbooks, resolving challenges as they arrive and providing feedback and coaching to ensure team is consistently performing above standard.
- Build and maintain strong relationships with existing and new brand principals to fill them with confidence around Richmond’s brand building and marketing capabilities. Attend and prepare engaging content for Quarterly Brand Reviews, Top-2-Top and Brand Planning meetings.
- Be the go-to authority for all things brand marketing in Richmond and shine a light on all the great brand and marketing campaigns being achieved.
KNOWLEDGE, SKILLS AND EXPERIENCE
- Must have 10+ years in senior brand marketing roles in any of the following Industries: Alcohol, Beverages, Snacks and Confectionary.
- Excellent communication skills and a persuasive pitcher.
- Strong people and team management experience. We need a leader not a follower.
- A self-starter with strategic and creative solutions.
- Passionate about brand marketing and consumer trends.
- Great PowerPoint & Creative skills and bringing to life a good pitch/story.
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What We Do
At Richmond, we aim to keep pace with Ireland’s changing society, offer innovative brands which appeal to the modern Irish consumer and to be Ireland’s premium beverage brand builder. The success of our business is based on our world-class stable of premium brands that we market and distribute in Ireland. We bring an innovative perspective to everything we do and we are committed to adding value to our customers and all those we work with. Our History. Founded by Barry Connolly in 1992 Richmond Marketing has introduced exciting and innovative brands to the Irish market place. Working at Richmond. Fundamental to our success is the creativity of our people, their constant enthusiasm, adaptability and their unremitting passion to deliver results for consumers and customers alike.. The way it works. Our business is divided into three areas: Sales, Marketing and Finance. It doesn't matter what team you are in or what level you are, we all work together to get the job done.. We have about 70 people in our sales team. They are responsible for all our customers, from the major supermarkets and cash and carries to pubs, restaurants and nightclubs. They are supported by national account managers who help the sales team deliver their business objectives whilst helping the major retailers deliver theirs. In Marketing we have over 20 people. We have Marketing Managers, Brand Managers, Trade Marketing Managers and staff to support them and help make things happen. Our Finance area has 30 people. Not just the accountants but also our administrators, Customer Service team, Logistics team and IT support team. We are committed to supporting the development of talent within our business. If you feel you have what it takes to join us in a fast-moving company and industry, we would be delighted to hear from you.
