The Digital Marketing and Media team at Nuveen is a nimble group the oversees a dynamic digital communication strategy focused on strengthening Nuveen’s brand and supporting our business groups.
As we expand our team, we are looking for a Digital Marketing Associate with an entrepreneurial spirit that will lead day-to-day digital marketing strategies, executing and reporting. This includes campaigns across paid media, social media, email and website channels. Reporting into the Global Head of Nuveen Paid and Social Media, you will lead and execute multi-channel digital campaigns across our APAC and EMEA business and partner closely with client marketing, brand, analytics and agency partners. With your knowledge of the evolving digital marketing space, you will keep internal leadership and marketing leaders updated on campaign progress and success. You will also engage and influence stakeholders across the organization with respect to digital marketing outcomes.
Role/Responsibilities
Develop and execute innovative strategies for Nuveen’s global digital marketing campaigns
Align with analytics and agency partners to track, measure and optimize paid and owned campaigns, with the goal of driving positive business results.
Drive innovation across digital content, within the B2B and asset management space and to elevate the Nuveen brand among key financial advisors and global institutional investors.
Partner closely with Nuveen client marketing leads to deliver on campaign goals.
Work to support the development and implementation of digital marketing efforts to build and sustain presence in digital channels and to increase revenue and profitability.
Identify opportunities for operational improvements and transformation.
Impeccable attention to detail, specifically with budget tracking and reporting.
Skills/Experience
Minimum 5 years in a digital marketing related role; agency or client-side
Relevant experience in the fundamentals of media planning, digital reporting, budget management, flowcharting and forecasting
Experience in SFMC or related marketing automation or Email systems
A people person with an ability to build strong relationships with colleagues to succeed in cross-functional teams.
Knowledgeable with B2B and asset management media tactics.
Ability to manage multiple projects at same time and a can-do attitude with a one-team mindset.
Bilingual with a preference for English/Japanese or English/Chinese
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Company Overview
Nuveen is the investment management arm of TIAA. It is one of the largest global asset managers with specialist knowledge across a wide array of asset classes, including fixed income, listed equities and alternatives. Nuveen is driven not only by the independent investment processes across the firm, but also the insights, risk management, analytics and other tools and resources a truly world-class platform provides. As a global asset manager, our mission is to work in partnership with our clients to create outcome-focused solutions to help them secure their financial future. For more information about the firm please visit our website at www.nuveen.com
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TIAA Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about TIAA and has not been reviewed or approved by TIAA.
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Retirement Support — Age-based company retirement contributions of 5% to 12.5% plus a 100% match on the first 3% to the 401(k) and a $750 annual Retirement Healthcare Savings Plan match stand out. Company contributions typically vest after three years, with excess/equalization provisions for higher earners.
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Parental & Family Support — Sixteen weeks of fully paid parental leave and eight weeks of paid caregiver leave are paired with adoption/surrogacy assistance, backup child/elder care, Milk Stork, tutoring, and other caregiving supports. Many benefits begin at hire and are positioned as robust relative to peers.
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Healthcare Strength — Multiple medical plan options (including HSA), dental with 100% preventive coverage, two vision options, life and disability insurance, FSAs, and wellness incentives are detailed. Programs such as fertility support via Progyny and midlife care broaden the offering.
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What We Do
Every worker deserves a secure retirement. For more than 100 years, weʼve delivered it for millions of people—and weʼre not done yet. Founded to help educators retire with dignity, today weʼre a market-leading retirement company fueled by world-class asset management. But weʼre not just another legacy financial services firm. Weʼre fighting harder than ever before for our clients and the many Americans who need us. And weʼre hiring. When you work at TIAA, youʼre making a difference in the lives of our clients. Weʼre always on the lookout for great people to become part of our coalition of champions and are committed to providing equal opportunity across all employment practices as we believe our employees have a right to a diverse and inclusive workplace. Join our team today in the fight to help more people to and through retirement.
Why Work With Us
TIAA provides financial security for millions and offers our employees opportunities to grow in a culture that embraces diversity, innovation, and high performance.
