Marketing Digital Events & Tools Partner

Posted 9 Days Ago
2 Locations
In-Office or Remote
80K-98K Annually
Senior level
Digital Media • Fintech • Information Technology • Machine Learning • Financial Services • Cybersecurity • Automation
Ready to Transform the Future | Careers in Technology & Security
The Role
Lead technical strategy and execution for hybrid and virtual events: manage event platforms, CRM integrations, AV/streaming, analytics, compliance, and cross-functional enablement. Provide virtual event production, training, troubleshooting, and post-event reporting to improve attendee experience and operational efficiency.
Summary Generated by Built In

Citizens is seeking a forward-thinking Event Technologist to join our Enterprise Sponsorships, Experiential Marketing & Corporate Events Team and lead the technical strategy and execution of hybrid and virtual events across the enterprise. This role is critical in enabling seamless experiences through the integration of platforms, tools, and data systems that support client engagement and thought leadership initiatives.

 

The ideal candidate is a tech-savvy problem solver with a passion for innovation, user experience, and operational efficiency. This role requires deep expertise in event technology platforms, strong project management skills, and the ability to collaborate across marketing, IT, compliance, and business lines.

 

Key Responsibilities

  • Technology Strategy & Implementation
    Own the end-to-end technology for events, including registration platforms, virtual event tools, mobile apps, CRM integrations, and analytics dashboards. Evaluate and implement new tools to enhance attendee experience and operational efficiency.
  • Virtual Event Management

Partner with Product Marketing Teams to align objectives to deliver client-facing virtual events and webinars. Own the management of:

  • Providing expertise and guidance on best practices to LOB and marketing partners for virtual events

  • `1Invitation creation, approval, deployment and RSVP tracking

  • Technology set-up and management

  • Troubleshooting and training speakers and partners on platform 

  • Overall virtual event production day of virtual event including VOG, introductions, managing Q&A, etc.

  • Provide follow-up metrics and deploy survey to attendees for collecting feedback

  • Digital Event  
    Provide technical support and guidance to event managers for conferences, and client activations including AV setup, streaming logistics, and digital engagement tools.
  • Data & Analytics
    Partner with marketing operations team to track and report virtual and hybrid event performance metrics. 
  • Compliance & Security
    Collaborate with the Ethics Office and IT Security to ensure all platforms and processes comply with bank policies, data privacy regulations, and cybersecurity standards.
  • Cross-Functional Collaboration
    Work closely with Experiential Marketing Managers, Growth Strategists, and Event Operations to align technology with business goals and deliver consistent brand experiences.
  • Training & Enablement
    Develop training materials and conduct workshops for internal stakeholders on event platforms and best practices. Serve as a subject matter expert and resource for troubleshooting.

 

Qualifications

  • 5+ years of experience in event technology, digital marketing, or IT operations; financial services experience preferred.
  • Proven experience managing enterprise-grade event platforms and integrations.
  • Strong understanding of virtual and hybrid event production.
  • Familiarity with CRM systems, marketing automation, and data analytics tools.
  • Excellent problem-solving and project management skills.
  • Ability to work independently and lead cross-functional initiatives.
  • Proficiency in Microsoft Office Suite and collaboration tools (Teams, SharePoint).
  • Willingness to travel and support events during non-traditional hours.

 

Skills & Attributes

  • Exceptional communication and interpersonal skills.
  • Detail-oriented with a passion for user experience and innovation.
  • Agile mindset with the ability to adapt to evolving technologies.
  • Collaborative team player with a proactive approach to problem-solving.
  • Strong business acumen and ability to translate technical solutions into strategic impact.

 

Hours & Work Schedule

Hours per Week: 40 Hours

Work Schedule: Monday through Friday

Location: Westwood/Boston, MA/Johnston, RI


Pay Transparency 

‌The salary range for this position is $80,000 - $98,000 per year, plus an opportunity to earn additional incentive earnings (if applicable). Actual pay is based on various factors including, but not limited to, the budget, work location, and relevant skills and experience. No other portions of the posting are changing, including benefits language or incentive guidance. 

We offer competitive pay, comprehensive medical, dental and vision coverage, retirement benefits, maternity/paternity leave, flexible work 
arrangements, education reimbursement, wellness programs and more. Note, Citizens’ paid time off policy exceeds the mandatory, paid sick or paid time-away policy of every local and state jurisdiction in the United States. For an overview of our benefits, visit 
https://jobs.citizensbank.com/benefits



#LI-Citizens2

About Us

Equal Employment Opportunity

Citizens, its parent, subsidiaries, and related companies (Citizens) provide equal employment and advancement opportunities to all colleagues and applicants for employment without regard to age, ancestry, color, citizenship, physical or mental disability, perceived disability or history or record of a disability, ethnicity, gender, gender identity or expression, genetic information, genetic characteristic, marital or domestic partner status, victim of domestic violence, family status/parenthood, medical condition, military or veteran status, national origin, pregnancy/childbirth/lactation, colleague’s or a dependent’s reproductive health decision making, race, religion, sex, sexual orientation, or any other category protected by federal, state and/or local laws. At Citizens, we are committed to fostering an inclusive culture that enables all colleagues to bring their best selves to work every day and everyone is expected to be treated with respect and professionalism. Employment decisions are based solely on merit, qualifications, performance and capability.

Equal Employment and Opportunity Employer

Job Applicant Data Privacy Policy

Background Check

Any offer of employment is conditioned upon the candidate successfully passing a background check, which may include initial credit, motor vehicle record, public record, prior employment verification, and criminal background checks. Results of the background check are individually reviewed based upon legal requirements imposed by our regulators and with consideration of the nature and gravity of the background history and the job offered. Any offer of employment will include further information.


Skills Required

  • 5+ years experience in event technology, digital marketing, or IT operations
  • Financial services experience
  • Proven experience managing enterprise-grade event platforms and integrations
  • Strong understanding of virtual and hybrid event production
  • Familiarity with CRM systems, marketing automation, and data analytics tools
  • Excellent problem-solving and project management skills
  • Ability to work independently and lead cross-functional initiatives
  • Proficiency in Microsoft Office Suite and collaboration tools (Teams, SharePoint)
  • Willingness to travel and support events during non-traditional hours
  • Exceptional communication and interpersonal skills
  • Detail-oriented with passion for user experience and innovation

Citizens Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Citizens and has not been reviewed or approved by Citizens.

  • Healthcare Strength Healthcare coverage is positioned as comprehensive, with multiple plan options and preventive care highlighted as fully covered. Mental-health support is also emphasized through EAP-style counseling access and app-based support.
  • Retirement Support Retirement benefits are described as meaningful, including an employer match and additional company contributions in some descriptions. Stock purchase features and occasional profit-sharing framing add to the overall retirement-and-wealth picture.
  • Leave & Time Off Breadth Time-off benefits are described as generous, including a substantial PTO bank, paid holidays, and sizeable parental leave. Adoption assistance and emergency backup care are also presented as part of the leave-related support set.

Citizens Insights

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The Company
HQ: Providence, RI
17,000 Employees
Year Founded: 1828

What We Do

As one of the oldest and largest financial services firms in the United States with a history dating back to 1828, we’re committed to providing solutions and expertise that support our customers, clients, colleagues, and communities in what’s next on their own unique journey. We invest in the humans who build the logic, ideas, and innovations that bring new technologies to life. Investments in AI, cloud computing, machine learning and automation provide our engineers the tools that enable us to remain competitive and win in today’s environment. At Citizens, we recognize that the journey to accomplishment is no longer linear and that individuals are made of all they have done and all they are going to do. Whether you’re considering banking with us or looking to work with us, you’ll find a customer-centric culture and a supportive, collaborative workforce at Citizens. You’re made ready and so are we. If you're ready to advance your career in technology and security, learn more about opportunity's Citizens offers here: https://jobs.citizensbank.com/digital-transformation

Why Work With Us

We empower the colleagues that power our tech. With growth & upskilling opportunities and sought-after benefits, plus a diverse culture of people and perspectives, we help our colleagues achieve career goals. Because innovation can’t happen without the minds and hearts of our people. Technology is constantly evolving, and we believe you can too.

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