Marketing Designer

Posted 4 Days Ago
Hiring Remotely in United States
Remote
65K-89K Annually
Mid level
Software
The Role
Design and maintain the company website UX and marketing visuals to drive pipeline. Create sales collateral, campaign assets for email/paid/social/web, infographics, and event materials. Lead visual execution of a rebrand and build a scalable asset library while partnering with demand gen, product marketing, and UX to support every stage of the buyer journey.
Summary Generated by Built In

Do you want to see your designs have a meaningful impact on growth? Love working to iterate with various teams united toward one goal? Read on! The Marketing Designer is Vermont Information Processing's (VIP) visual storyteller and a direct contributor to revenue generation. You will translate complex product value propositions and campaign strategies into compelling visuals that capture attention, build brand trust, and move buyers through the funnel. Every asset you create has a job to do: generate pipeline and build our brand. This position sits within the Marketing organization, the role will require constant communication with the UX design team that sits in the product organization to ensure that VIP’s look and feel is consistent throughout our content.

Position Type: Full Time

Key Responsibilities:

  • Own the look and feel of the company website and its UX (use of color, CTA placement, and navigational elements) to drive marketing generated pipeline.
  • Design high-impact sales collateral (sell sheets, one-pagers, battlecards, and pitch decks) that directly enable the sales team to close deals.
  • Create campaign assets across email, paid media, social, and web that drive click-through and conversion
  • Own the visual execution of VIP's rebrand rollout in our marketing materials — including the website — ensuring consistent brand application across all customer-facing touchpoints
  • Partner with demand gen and product marketing to design content that supports every stage of the buyer journey
  • Build and maintain a scalable asset library so the team can move fast without sacrificing quality
  • Translate data and product stories into infographics, presentations, and visual narratives that resonate with beverage alcohol industry buyers
  • Support event and roadshow materials — booth graphics, digital signage, printed collateral — that generate leads in person

Qualifications:

  • 3+ years of B2B marketing design experience, ideally in SaaS or technology
  • Expert proficiency in Figma, Adobe Creative Suite (Illustrator, Photoshop)
  • Portfolio demonstrating campaign design that drove measurable engagement or conversion
  • Strong understanding of brand systems and the ability to work within and evolve them
  • Experience designing for email, digital ads, social, and print
  • Ability to work fast and iterate based on feedback without losing quality
  • Familiarity with HubSpot or marketing automation platforms a plus

How This Role Drives Revenue

  • Sales enablement assets directly linked to deal velocity and win rate improvement
  • Campaign creative performance tracked by CTR, conversion rate, and pipeline influenced
  • Rebrand execution that increases brand recognition and perceived credibility with enterprise buyers
  • Event materials that contribute to qualified lead capture at roadshows and industry events

Why VIP?

VIP is a leading technology platform serving the beverage alcohol industry. We power the operations of suppliers, distributors, and retailers — and our marketing team is central to driving the revenue growth that fuels everything we build. This role sits at the intersection of marketing execution and commercial impact.

Compensation: $65,000-$89,000/year

Compensation is based on a variety of factors including skills, experience, and industry background. The range listed here represents our best faith estimate for the role.

Benefits Include:

  • Health Insurance
  • Vision and Dental Expense Reimbursement
  • 401k Match and Employer Contributions
  • Life and Disability Insurance
  • Health Savings and Flexible Spending Accounts
  • Paid Parental Leave
  • On-site Child Care Center (VT)
  • On-site Fitness Center (VT)
  • On-site Health Clinic (VT) 
  • Discounted Gym Memberships
  • Combined Time Off and Floating Holidays
  • Flex and Hybrid Schedules 

All full time job offers are contingent upon passing a pre-employment drug screening and background check.

Skills Required

  • 3+ years of B2B marketing design experience
  • Experience in SaaS or technology (ideally)
  • Expert proficiency in Figma
  • Expert proficiency in Adobe Illustrator
  • Expert proficiency in Adobe Photoshop
  • Portfolio demonstrating campaign design that drove measurable engagement or conversion
  • Strong understanding of brand systems and ability to work within and evolve them
  • Experience designing for email, digital ads, social, and print
  • Ability to work fast and iterate based on feedback without losing quality
  • Familiarity with HubSpot or other marketing automation platforms
  • Pass pre-employment drug screening and background check
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The Company
Colchester, Vermont
501 Employees
Year Founded: 1972

What We Do

VIP is the leading technology supplier for brewers, distributors, wineries, soda bottlers, and other companies in the beverage industry. From helping distributors improve their warehouse, delivery, and sales operations, to empowering suppliers to know where their products are and how they’re selling, VIP has the technology and expertise to help these businesses thrive

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