Creative Director / Design Lead
About Doodle Labs
Doodle Labs builds high-performance wireless communications for the drone and unmanned systems ecosystem — enabling reliable, high-bandwidth connectivity across airborne and mobile robotic platforms operating in complex environments. We partner with leading drone OEMs, robotics companies, and defense organizations worldwide. Our mission is to make connectivity for autonomous machines as reliable and ubiquitous as the internet itself.
About the Role
The Creative Director / Design Lead owns Doodle Labs’ visual identity and sets the creative standard across every customer-facing channel. This is a player-coach role: you define what Doodle Labs looks like, lead the creative process for campaigns and product launches, and you build the work yourself. You’ll translate complex wireless technology into compelling visual communication and ensure that everything from a product datasheet to a trade show booth reflects a consistent, elevated brand.
What You’ll Do
- Own and evolve Doodle Labs’ visual identity including brand guidelines, design systems, and the creative standards the team follows
- Lead creative for campaigns, product launches, and go-to-market programs across digital, content, and events
- Translate complex technical concepts into clear, compelling visual storytelling across all formats
- Design website pages, landing pages, and digital assets that improve engagement and conversion
- Produce high-quality collateral: datasheets, whitepapers, presentations, case studies, and technical illustrations
- Manage and direct agency partners, freelancers, and external creative vendors as needed
- Build scalable design workflows and templates that increase team output without sacrificing quality
What Success Looks Like
- A cohesive, recognizable Doodle Labs brand presence across all channels and materials
- Design systems and templates that dramatically accelerate marketing content production
- Campaigns and launches executed with creative that drives measurable engagement
- Complex technology made accessible through strong, consistent visual communication
Who You Are
- 7–10+ years of design experience with a portfolio showing both craft and creative direction, not just execution
- Proven ownership of visual identity or brand systems at a company or product level
- Expert in translating complex B2B or technical content into compelling visuals
- Direct experience producing common B2B marketing design materials including digital ads, ebooks/whitepapers, web pages and UI, and design systems for webinars, events and other content initiatives.
- Proficient in Figma, Adobe Creative Suite (Illustrator, Photoshop, InDesign), and related tools
- Experienced leading creative for campaigns and multi-channel marketing programs
- Comfortable managing external creative partners and directing work at a senior level
- Strong communicator who can articulate creative rationale to marketing, product, and executive stakeholders
Preferred Qualifications
- Background in B2B technology, hardware, defense, aerospace, or robotics
- Technical illustration, product visualization, or system diagram experience
- Motion graphics, video, or photography direction
- Trade show, event, or physical brand environment design
Why Join Doodle Labs
- Own the creative identity of a category-defining technology company
- Work on mission-critical technology used by the world’s leading drone, robotics, and defense organizations
- Real creative authority in a high-growth company that moves fast and values craft
- Build a portfolio spanning brand, campaign, digital, and technical communication
Compensation & Benefits
Doodle Labs offers competitive compensation and a comprehensive benefits package built for people doing serious work.
- Competitive base salary, individual and company performance bonuses.
- Medical, dental, and vision coverage. Plus One Medical, Teladoc, Talkspace, Health Advocate, Kindbody, and sponsored gym memberships.
- 401(k) with company contributions.
- Access to courses, certifications, and conferences.
- Pre-tax commuter savings for transit and parking (US roles).
- Paid time off, Federal and Bank holidays observed, plus a company-wide holiday shutdown from Christmas through New Year’s.
- Available depending on role eligibility.
Skills Required
- 3-5 years of professional design experience
- Experience designing for marketing and product-related content
- Proficiency with modern design tools such as Figma, Adobe Creative Suite
- Strong ability to translate complex ideas into clear visuals
- Strong understanding of brand systems and visual consistency
What the Team is Saying
Doodle Labs Compensation & Benefits Highlights
-
Healthcare Strength — Feedback suggests medical, dental, and vision coverage is supplemented by One Medical, Teladoc, Talkspace, Health Advocate, and Kindbody. This signals comprehensive support for physical and mental health needs.
-
Leave & Time Off Breadth — Feedback suggests paid time off, observance of federal and bank holidays, and a company-wide holiday shutdown provide structured downtime. This indicates predictable opportunities for rest and recharge.
-
Wellbeing & Lifestyle Benefits — Feedback suggests wellness programs, a fitness stipend, commuter benefits, onsite parking, and complimentary snacks and drinks. These day-to-day perks aim to support convenience and overall wellbeing.
Doodle Labs Insights
What We Do
Doodle Labs designs and produces industrial-grade wireless networking solutions. The company focuses on mesh networking for robotic systems, providing high throughput, long-range Mesh Rider solutions for UAVs, UGVs, AMRs and other robotic applications. The company’s Helix Mesh Rider Radio was developed with sponsorship from DIU and is the Blue UAS program’s datalink of choice. Doodle Labs was named one of Fast Company's "World's Most Innovative Companies 2024," checking in at no. 2 in the Robotics category. Doodle Labs was founded in 1999 and has offices in the United States and Singapore.
Why Work With Us
We are a fast-growing team working with some of the leading innovators creating the technology of the future. Our radios are being used to advance the development and deployment of robotics in various industries. It's been an exciting past few years and we're eager to bring on like-minded people to help us continue to build this company.
Gallery
Doodle Labs Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.
We are a hybrid team- our employees not in state are remote while our local Los Angeles natives are in office 5 days per week.
.png)
