Marketing Operations & CRM Strategist

About Democracy Docket

Democracy Docket is the leading pro-democracy, independent digital news platform dedicated to information, analysis, and opinion about voting rights and elections in the courts.

Founded in 2020 by Democratic voting rights attorney Marc Elias, Democracy Docket is a reliable source of news that delivers detailed analysis and expert commentary on voting rights and election litigation and policy that will shape our elections and democratic institutions for years to come. As an independent newsroom, Democracy Docket is committed to fact-based journalism that informs the public and holds power accountable.

With a comprehensive database of over 1,000 cases, Democracy Docket tracks and reports on the latest election- and voting-related litigation, providing court filings, in-depth analysis, and up-to-date developments on proceedings across the country.

We offer free daily and weekly newsletters to our over 400,000 subscribers as well as a premium membership with exclusive content. Our social media presence continues to grow with over 1 million total followers across our channels, including 600,000+ YouTube subscribers.

Through breaking news updates, long-form analysis, and op-eds from elected officials, legal experts, and voting rights advocates, Democracy Docket is committed to strengthening our democracy by helping people better understand the greatest challenges facing voters and our democratic institutions.

Job Overview 

Democracy Docket is seeking a Marketing Operations & CRM Strategist to be the technical backbone of our newsletter program, the core foundation to our subscription-driven business. By building back-end systems to support the lifecycle of 400,000 subscribers — including 60,000 paid members — this role is essential for our direct-to-consumer subscription strategy. 

The Marketing Operations & CRM Strategist  will leverage our tech stack — primarily HubSpot — to optimize growth and retention functions, streamline full-funnel strategies and analyze data to drive performance. This is a hands-on, technical role responsible for managing the backend systems that power our subscriber growth engine.

The ideal candidate is comfortable working with CRMs, building multi-step workflows and automations, implementing advanced audience segmentation and developing reports and dashboards to track analytics and inform strategy.

As part of the Subscription & Product Team, this role will collaborate closely with the Newsletter and Growth Specialist and the Audience Growth Team. This is an exciting opportunity to combine technical and operational expertise with strategic and analytical thinking, directly influencing the growth and success of our fast-growing subscription-based newsroom.

This role reports into the Senior Growth Manager.

Key Responsibilities

• Oversee the backend design, development, and management of automated lifecycle journeys, including welcome series, engagement campaigns, renewal reminders and post-renewal communications
• Manage subscriber database and infrastructure in our CRM to ensure clean and accurate data for campaigns and workflows
• Design and build custom workflows to support business initiatives in close collaboration with the Subscription & Product Team
• Monitor and maintain email health, including deliverability, engagement metrics, and list hygiene
• Build reports and dashboards to track KPIs and provide insights to inform retention and engagement strategies
• Troubleshoot technical issues and optimize backend systems for reliability and performance
• Collaborate across teams to translate business goals into scalable automated solutions

Required Qualifications

• At least 5 years of experience with CRM and ESP platforms ideally in a subscription-based news or media company
• Experience using HubSpot strongly preferred
• Advanced technical expertise building automated journeys and workflows, forms and pipelines
• High comfort mapping and organizing data properties and owning audience segmentation and logic
• Proactive, detail-oriented problem solver with strong organizational skills and willingness to adapt to new features and platforms
• Proficient in analyzing qualitative and quantitative data and synthesizing findings 
• Experience designing and building comprehensive audience surveys to inform future strategies
• Strong understanding of email deliverability and list maintenance best practices
• Ability to learn audience quickly and lead customer communications with empathy and care
• Passion for politics, news and/or voting rights and democracy

Work Environment
This is a full-time role based out of our Jersey City office. We currently operate on a hybrid schedule, with remote work on Mondays and Fridays and in-office days on Tuesdays, Wednesdays, and Thursdays.

REQUIRED: To apply - please complete the application and attach a resume and cover letter.

At Democracy Docket, we believe great work starts with people who feel supported, valued, and able to thrive. We’re a collaborative, mission-driven team that values transparency, care for one another, and doing work that truly matters. We offer a competitive and people-first benefits package designed to support your health, financial security, and life outside of work:

• Merit-based annual bonus eligibility
• 100% employer-paid medical, dental, and vision premiums for employees
• 401(k) with 6% company match, available after 3 months
• Commuter benefits to help with your daily travel
• Generous paid time off, including:
• • 18 days of PTO per year (increasing with tenure)
  • 10 paid Health & Wellness days annually
  • 2 paid personal days annually
• 11 paid holidays, observed per company policy

We’re committed to creating a workplace where you can do meaningful, impactful work - without sacrificing your well-being.

Salary Range: $110,000-$115,000

Democracy Docket is an equal opportunity employer. We are committed to creating a diverse and inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other characteristic protected by applicable laws.