Harvard Business Publishing (HBP) – the leading destination for innovative management thinking. We reach lifelong learners to improve the practice of management in a changing world. This mission inspires each of us to unlock the leader in everyone – including you!
The opportunity
Harvard Business Publishing’s Corporate Learning division targets enterprises that recognize leadership development as a source of competitive advantage. The Corporate Learning (CL) team’s expertise is in creating rich, interactive learning experiences that develop leaders who shape their organizations’ futures by making smart decisions at critical moments.
The Marketing Systems and Operations Specialist partners with regional marketing teams to deliver measurable business results by executing operational processes and sharing insights into the performance of marketing initiatives. This role will optimize our marketing operations, focusing on the effective use of technology, data, and reporting to enable successful marketing campaigns.
What you’ll do:
- Support the execution of global marketing strategies utilizing Marketing technology platforms such as Eloqua and Demandbase, overseeing the daily administration of related systems
- Update website content, create and optimize landing pages, and ensure basic web standards are met.
- Oversee and manage the technical integration of Marketing technology and CRM including Eloqua, Demandbase, Salesforce, LinkedIn and more, ensuring data integrity
- Analyze marketing data to provide actionable insights
- Develop and maintain dashboards and reports to track performance metrics
- Collaborate with marketing teams to optimize campaigns based on data-driven insights
- Analyze end-to-end funnel performance, identifying risks and opportunities, and recommend data-driven improvements
What you’ll bring:
- 3+ years experience with marketing automation platforms and familiarity with ABM tools
- Working knowledge of Salesforce.com and understanding of data reporting for marketing analysis
- Strong analytical skills and ability to communicate complex insights to non-technical audiences
You’ll stand out if you have:
- Experience with Eloqua and DemandBase
- Experience with website updates and content management
** We will consider applicants in the US Eastern Timezone or Chicago area.
What we offer
As a mission-driven global company, Harvard Business Publishing is committed to fostering a culture of inclusion, trust, and engagement where everyone is welcome, valued, respected, and feels they belong. In addition to a competitive compensation and benefits package, we offer meaningful programs focused on career development and employee wellness, such as education reimbursement and early-release Summer Fridays!
HBP is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, gender identity, sexual orientation, pregnancy and pregnancy-related conditions, or any other characteristic protected by law.
$80,000 - $85,000
Above is the annualized pay range for this position. In addition, this position includes the opportunity to earn our annual Performance Based Variable Pay Program. Actual salary will be set based upon a range of factors, including external benchmark market data, individual knowledge, skills, experience, location and internal equity.
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What We Do
At Harvard Business Publishing, we believe in the power of leadership to inspire, to transform, and to advance the global good. We empower leaders with breakthrough ideas that solve problems, that elevate performance, and that unlock the leader in everyone. We help leaders move the world forward. Harvard Business Publishing (HBP) was founded in 1994 as a not-for-profit, independent corporation that is an affiliate of Harvard Business School. We inform and inspire professionals, corporations, educators, and students around the world with the best in management thinking and practice. Through our articles, books, case studies, simulations, videos, learning programs, and digital tools, we reach thousands of organizations and millions of subscribers and social media followers. With over 600 employees located in Boston (HQ), New York City, Australia, France, India, Mexico, the Netherlands, Singapore, the United Arab Emirates, and the United Kingdom, we serve as a bridge between academia and enterprises around the globe. Our three market units—Education, Corporate Learning, and Harvard Business Review Group—produce a variety of media including print and digital (Harvard Business Review, Harvard Business Review Press books, Harvard Business School cases), events (participant-centered learning seminars, custom events, webinars), digital learning (Harvard ManageMentor, HMM Spark), blended learning, and campus experiences. Through these platforms, HBP is able to influence real-world change by maximizing the reach and impact of its essential offering—ideas. Working at Harvard Business Publishing brings you into a global, dynamic organization that’s constantly discovering—new markets, new technologies and media platforms, and new groundbreaking ideas. You’ll find your co-workers intellectually curious and highly engaged. We collaborate. We experiment. We are always learning
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