Marketing Creative Producer

Posted 19 Days Ago
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Limassol, CYP
In-Office
Junior
Gaming • Software
The Role
Lead end-to-end creative production for marketing videos and ad assets: research competitors, generate concepts and hypotheses, write scripts and storyboards, manage motion designers and artists, coordinate with UA and game teams, run experiments, and track and analyze campaign performance.
Summary Generated by Built In
About our game

Taonga: the Island Farm is an immersive exploration and adventure game set on a colorful tropical archipelago.

What begins as a casual farming experience gradually evolves into a rich, multi-layered adventure. Players discover increasing depth through travel, story-driven quests, strategic battles, engaging mini-games, competitive events, and much more — transforming the game into a captivating midcore adventure with sophisticated mechanics.

Animations have always played a key role in bringing the enchanting world of Taonga to life. Our marketing videos are no exception, bringing the island's charm to life and captivating players around the globe.

We're hiring an experienced Marketing Creative Producer to lead the creative production behind Taonga marketing videos. You'll drive projects from brief to final delivery: coordinating motion designers and artists and managing timelines, budgets, and creative quality to craft compelling marketing content that brings our tropical world to life for a global audience.

Responsibilities
  • Conduct in-depth competitor research, analysing creatives and advertising trends, alongside results from previous tests;

  • Generate creative concepts and performance hypotheses;

  • Produce scripts, briefs and storyboards for artists, motion designers, and playable teams;

  • Lead creative teams to execute your vision in producing video, static and playable creatives; assets for store pages and retargeting ad campaigns;

  • Collaborate with the UA, Creatives Production and Game Production teams on creative strategy and priorities;

  • Track and analyse performance metrics;

  • Design, run and analyse experiments to validate creative hypotheses.

Requirements
  • Passion for video games;

  • 2+ years of hands-on experience in creative production or creative strategy for performance marketing/UA, ideally within mobile gaming or a related field;

  • Strong understanding of performance marketing and user acquisition fundamentals;

  • Ability to interpret data and campaign metrics;

  • Excellent written and verbal communication skills in English;

  • A strong portfolio demonstrating performance marketing, ASO, and creative development work.

Who you'll be working with

At Volka, you’ll work both independently and collaboratively when needed, in a respectful and supportive environment that values your ideas and well-being. To succeed, you’ll need to stay organized, keep learning, and consistently bring your best to help achieve shared goals with the team.

Gaming has always been a big part of our lives. With our love for different genres, we never lose sight of what makes a game truly fun. We bring that passion into everything we create – making joyful, exciting experiences for players everywhere.

Where you'll be working at

Located in a historic three-story building in the heart of the city, our office offers a fresh, welcoming atmosphere – the perfect environment to feel inspired while staying focused and productive.

Volka benefits

✈️ Relocation Support: Moving countries is stressful. We handle the tickets, accounts and permits for you and your family. We provide temporary accommodations while you're getting settled, cover the first rent of your own apartment and help with necessary furnishings.

🌿 The Office: A beautiful modern workspace with convenient parking and a kitchen well-stocked with fresh fruit, drinks and snacks.

🧑‍⚕️ Medical Insurance: We provide top-tier medical insurance for you, your partner and children.

📊 Provident Fund: Ability to join the company's Provident Fund programme which allows you to save for your future with additional company contributions.

🥗 Paid Lunches: A monthly allowance to order healthy and nutritious lunches from your favorite venues on Wolt.

🚌 School Fee Benefit: A subsidy for each child to cover childcare or tuition fees, including summer camps and extracurricular activities.

🏀 Sports Benefit: Membership in the company-wide programme with access to the best gyms and sports centers.

📚 L&D Options: Opportunity to take courses and certifications to improve your skills.

🌍 Language Learning + Naturalization Support: Monthly budget for English or Greek classes with your preferred tutor. And once you're ready to call Cyprus your home we'll help navigate the path to naturalization.

🎁Annual Bonus: 13th Salary paid towards the end of the year to all VOLKA employees.

Most importantly, in Volka you will find a warm and welcoming community of open, friendly people with a wide variety of interests, passion for games and a positive outlook on life.

If we sound like a good fit for you, then you may be a good fit for us.

Skills Required

  • Passion for video games.
  • 2+ years of hands-on experience in creative production or creative strategy for performance marketing/user acquisition.
  • Experience within mobile gaming or a related field.
  • Strong understanding of performance marketing and user acquisition fundamentals.
  • Ability to interpret data and campaign metrics.
  • Excellent written and verbal communication skills in English.
  • A strong portfolio demonstrating performance marketing, ASO, and creative development work.
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The Company
63 Employees
Year Founded: 2016

What We Do

We are a mobile games developer and publisher. For us games is not just fun or business, but also a phenomenon, philosophy of emotions and future science. Researching the behaviours and conquering the minds - this is our target, passion and responsibility at the same time. At VOLKA we are on the mission that is beyond the horizon of just playing games and to ensure our goals we are carrying about our crew like about spaceship team. For us effectiveness in harmony and personal realisation are fundamental, because we have faith that happy people create happy products. We create games straight out of dreams. We believe in the team spirit and individuality, and we taking care not just only about work matters, but also about personal circumstances of each crew member. For such purposes we are constantly looking for professionals who are not afraid to strive for a dream, professionals who hunt for evolvement and seek for serenity and work they love. We are out of categories like a comfort zone, standardisation, box-shaped mind tactics and other manipulations, as well we avoid stupid supervising. If you know how and with what methods to reach the target, we provide all necessary instruments for that. We are based in Cyprus, and in our Mediterranean paradise we appreciate good food, all kinds of surfing, yoga, reaching the nature, hiking and camping, beach and other healthy body positive activities. If you share our values we’d like to welcome you on board where we run Best Facebook Web Game 2016 – TAONGA: THE ISLAND FARM. OUR MISSION Performance. Our aim is to bring joyful emotions through high-quality player experience. Quality. We strive to produce immersive gameplay, captivating story, rich graphics and flawless animation. Learning. Our mission is to step beyond the games into the future. Responsibility. We target for harmony. Freedom. We respect any kind of freedom if it's not harming others freedom.

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