The Role
The Marketing Coordinator will manage projects, assist in brand strategy, organize events, and create marketing reports and materials.
Summary Generated by Built In
Burro is the leading robotics company in the world by number of robots working outdoors in the field with real customers. Our mission is to free people from tedious work and solve the critical labor shortages faced by farmers and others that work outdoors.
To accomplish our mission, we need a world-class, diverse team where everyone feels comfortable sharing their ideas. With this in mind, we strive to create a work environment where every employee can be themselves and express their perspective – this enables us to deliver the most creative and innovative solutions to problems our customers face.
Headquartered in Philadelphia with an office in central California, and backed by top Agtech and autonomy investors, including S2G, Catalyst, Translink, Cibus, FPrime, Toyota Ventures, FFVC, Xplorer, and Radicle, Burro was created to solve the labor shortages facing farmers using robotics.
We have a growing fleet of over 500 robots (Burros) deployed in paid commercial use within vineyards, nurseries, berries, and beyond. Despite being the leader in deployed outdoor mobile robotics, we believe Burros are still in the early stages of their development. At this stage, we’re laying the foundation for the fully autonomous future of work outdoors.
Like their namesake, the donkey - Burros are friendly, approachable, hard-working mobile robots. They can be described as Disney's Wall-E for agriculture and work outdoors. They function today, as computer vision based autonomous ground vehicles for carrying, towing, mowing, spraying and scouting.
Burro is looking to find a highly motivated Marketing Coordinator with the ability to complete projects from start to finish, as an individual contributor, as well as coordinating with contractors. The candidate must be willing and able to effectively prioritize the highest value tasks and projects, working in a fast-paced environment.
Reporting to the Senior Vice President of Revenue, the Marketing Coordinator will be our first full-time marketing hire. With that in mind, the candidate will have a great deal of opportunities for professional growth and upward mobility.
The Marketing Coordinator must be an organized project manager, able to thoughtfully handle many diverse projects simultaneously and meet tight deadlines.
Responsibilities:
- Assist in developing and implementing the company’s brand strategyEnsure that all marketing efforts serve immediate and long-term business goals by identifying and executing improvements for processes, content, and lead generation
- Plan meetings, events, conferences, and trade shows by identifying requirements, establishing contacts, developing schedules and assignments, and coordinating mailing lists
- Maintain inventory of sales support materials, ensuring all are current and accurate, and coordinate the creation of new materials when necessary
- Create and/or iterate on projects using Adobe Creative Suite, Canva, or other similar software
- Prepare marketing activity reports and metrics for program success
Requirements:
- Bachelor’s degree (or equivalent)
- 2+ years of experience
- Experience in marketing coordination, brand management, or similar role
- Knowledge of traditional and digital marketing, content marketing, and social media marketing
- Self-starter able to take initiative and work independently
- Ability to learn and operate sales and revenue operations tools, such as HubSpot CRM, Slack, Gong, and Apollo
- Familiarity with content management systems (CMS) and customer relationship management (CRM) tools
- Working knowledge of HTML, design and email software
Nice-to-Haves:
- Bachelor’s degree (or equivalent) in marketing, advertising, or communications
- Experience or familiarity co-marketing with channel partners
- Experience marketing emerging technologies and/or startup experience
- Experience or familiarity with robotics, industrial automation, agricultural equipment, or construction equipment
Perks:
- Competitive salary and benefits package (medical/dental/vision)
- Life Insurance401K Plan
- Early-stage equity Unlimited PTO
- Paid parental leave
RECRUITERS: We are not accepting agency resumes for this position. Please do not forward or submit resumes through our website or to any of our employees directly. Burro is not responsible for any fees related to unsolicited resumes from recruitment agencies.
Top Skills
Adobe Creative Suite
Apollo
Canva
Gong
HTML
Hubspot Crm
Slack
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The Company
What We Do
Our mission is to solve the crushing labor problem faced by farmers today, by making collaborative robots a reality. To do this, we are starting first with Burro. Burro is a robotic platform that follows people and can autonomously run cargo around, relieving people of strenuous tasks which add little value, so that they can focus on more valuable work.
