Marketing Coordinator

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Birmingham, AL
In-Office
Logistics • Transportation
The Role
Company Description

PS Logistics is the largest and fastest growing flatbed trucking and multi-modal non-asset logistics companies in the United States, with over 40 locations nationwide. We are continuously expanding and improving our services through our commitment to hiring the best and brightest in the Logistics and Transportation field. By targeting the best universities and recruiting straight from the top programs in logistics and operations, we support our vision to be on the cutting edge of transportation. We stay ahead through our emphasis on driver and broker satisfaction and retention, cutting edge technology, offering creative solutions, customer partnerships and smarter people than our competition. Our business is growing exponentially, and we require the best to help us continue on our path of success. Join our team and be a part of the future of the transportation & logistics industry.

Job Description

The Marketing Coordinator will collaborate with company leaders and the marketing teams to develop, implement and track marketing programs, initiatives and develop compelling campaigns to brand the PS Logistics' family of brands. 

Essential Duties and Responsibilities, include but are not limited to:

  • Supports day to day marketing operations, content execution, research and scheduling.
  • Assists with social media content creation, posting and engagement.
  • Helps maintain the asset library of brand compliant visual content.
  • Assists the Digital Media Manager with media campaigns and brand requests.
  • Creates media drafts for socials to be approved by the Digital Media Manager.
  • Responds to and tracks reviews and engagement for social media marketing.
  • Works with the Digital Media Manager to create visual graphics/templates for posting
  • to social media.
  • Responds to social media comments and messages to increase leads in recruiting.
  • Supports the Digital Media Pro on photo/film shoots.
  • Assists with photo/video editing and graphic design under the guidance of the Digital
  • Media Pro and Social Media Manager.

Qualifications

  • Bachelors Degree in Marketing, Graphic Design, Social Media Management,
  • Communication, Advertising, or similar degree.
  • Must be willing to learn new skills and adapt to an everchanging logistics environment.
  • Solid understanding of social media platforms and competitor analysis.
  • Experience with copy editing.
  • Must have excellent time management skills and great attention to detail.
  • Capable of handling multiple projects simultaneously.
  • Must display cooperative skills and have the ability to work well with a team.
  • Must be able to communicate well.
  • Must be task driven and eager to complete assigned tasks.
  • Needs a creative mind and ability translate a project vision into visual content.

Preferred technical skills:

  • Adobe Creative Suite including and not limited to (Adobe Illustrator, Photoshop, InDesign, Premiere Pro, Lightroom).
  • Sprout Social
  • Google Analytics
  • Meta Business Suite
  • Canva
  • Capcut
  • DSLR Camera experience

Additional Information

A Successful Marketing Coordinator must consistently demonstrate the company’s Mission and Values.  They must have good oral and written communication skills in order to effectively interact with customers, drivers and other team members in person and on the telephone. They must be customer service-oriented as well as team-oriented and must have good organizational skills. A successful Marketing Specialist must be able to effectively manage multiple tasks simultaneously.  Finally, they must be able to work a flexible schedule when needed to including weekends, evenings, and holidays.

This job is a salary position with no guarantees for career progression.  This does not mean that you will not be considered for other positions or opportunities. 

PS Logistics complies with all applicable equal employment laws, including the Americans with Disabilities Act.  Qualified individuals with a disability may request reasonable accommodation from the company.

All your information will be kept confidential according to EEO guidelines.

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The Company
HQ: Birmingham, AL
101 Employees

What We Do

PS Logistics is a full-service logistics solution - with over 2000 flatbed assets, vans, step decks/RGN's, brokerage division, transportation management and 3PL, and dedicated fleet operations. Check us out: www.pslogistics.com

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