The Role
Supports hospital marketing and communications through content creation, proofreading, social media and website updates, event coordination, internal communications, and basic video production. Monitors online reputation, drafts responses to reviews, gathers departmental information, prepares simple marketing reports, and may assist with media inquiries. Ensures materials meet brand, accuracy, compliance, and deadline standards while collaborating with internal teams and community partners.
Summary Generated by Built In
Job Summary
The Marketing Coordinator provides support for marketing and communication activities that help promote hospital services, maintain a positive reputation, and support community engagement. Under the guidance of senior marketing staff, this role assists with day-to-day tasks such as content creation, digital media updates, event coordination, and internal communication support. The Marketing Coordinator ensures tasks are completed accurately, on time, and in line with brand standards.
Essential Functions
The Marketing Coordinator provides support for marketing and communication activities that help promote hospital services, maintain a positive reputation, and support community engagement. Under the guidance of senior marketing staff, this role assists with day-to-day tasks such as content creation, digital media updates, event coordination, and internal communication support. The Marketing Coordinator ensures tasks are completed accurately, on time, and in line with brand standards.
Essential Functions
- Assists in the execution of marketing plans and day-to-day promotional activities as directed by senior marketing team members.
- Supports content creation efforts including basic copywriting, proofreading, and formatting for internal newsletters, flyers, digital displays, and social media.
- Helps monitor the hospital’s online presence and drafts responses to patient reviews and comments under supervision.
- Provides logistical support for hospital and community events, including scheduling, setup, and distribution of materials.
- Assists with video shoots and basic video editing for internal or promotional use, with support as needed.
- Collaborates with departments to gather information or distribute communication materials.
- May assist in collecting data and preparing simple reports on marketing activities or event outcomes.
- May occasionally act as a media contact or spokesperson for the facility, handling inquiries with professionalism and adherence to policies.
- Performs other duties as assigned.
- Maintains regular and reliable attendance.
- Complies with all policies and standards.
- Bachelor's Degree in Marketing, Communications, Public Relations, or a related field required
- 0-2 years of experience in a marketing, communications, or public relations role required
- Understanding of marketing principles, digital marketing, and public relations strategies, including social media and web management.
- Excellent verbal and written communication skills with the ability to convey information clearly and professionally across various platforms.
- Ability to analyze marketing metrics, including ROI and KPIs, to gauge the success of marketing initiatives and make data-driven adjustments.
- Strong organizational skills with the ability to manage multiple projects, prioritize tasks, and meet deadlines in a fast-paced environment.
- Proficiency with website content management systems, social media platforms, and graphic design software (e.g., Adobe Creative Suite) is preferred.
- Strong collaborative skills to effectively engage with internal teams, external stakeholders, and community partners.
- High attention to detail with the ability to review content for accuracy, compliance, and brand alignment.
Skills Required
- Bachelor's degree in Marketing, Communications, Public Relations, or a related field
- 0-2 years of experience in marketing, communications, or public relations
- Understanding of marketing principles, digital marketing, public relations strategies, social media, and web management
- Excellent verbal and written communication skills
- Ability to analyze marketing metrics, including ROI and KPIs
- Strong organizational skills and ability to manage multiple projects and deadlines
- Proficiency with website content management systems, social media platforms, and graphic design software such as Adobe Creative Suite
- Strong collaboration skills with internal teams, external stakeholders, and community partners
- High attention to detail for content accuracy, compliance, and brand alignment
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The Company
What We Do
Community Health Systems, Inc. is one of the nation’s leading operators of general acute care hospitals. The organization’s affiliates own, operate or lease more than 80 hospitals in 16 states with approximately 15,000 licensed beds. Affiliated hospitals are dedicated to providing quality healthcare for local residents and contribute to the economic development of their communities. Based on the unique needs of each community served, these hospitals offer a wide range of diagnostic, medical and surgical services in inpatient and outpatient settings.
