Marketing Coordinator - State Farm Stadium

POSITION: Marketing Coordinator

DEPARTMENT: Marketing

REPORTS TO: Director, Marketing & PR

FLSA STATUS: Exempt

LEGENDS GLOBAL

Legends Global is the premier partner to the world's greatest live events, venues, and brands. We deliver a fully integrated solution of premium services that keeps our partners front and center through our white-label approach.

Our network of 450 venues worldwide, hosting 20,000 events and entertaining 165 million guests each year, is powered by our depth of expertise and level of execution across every component — feasibility & consulting, owner’s representation, sales, partnerships, hospitality, merchandise, venue management, and content & booking — of world-class live events and venues.

The Legends Global culture is one of respect, ambitious thinking, collaboration, and bold action. We are committed to building an inclusive workplace where everyone can be authentic, make an impact, and grow their career.

Winning is an everyday thing at Legends Global. We have the best team members who understand every win is earned when we come together as one unified team. Sound like a winning formula for you? Join us!

Essential Duties and Responsibilities

• With oversight from Marketing Department, lead graphic design and creative projects in Adobe design platforms and Canva to create digital and print-ready marketing materials
• Maintain and update the facility’s website and social media outlets; serve as liaison for all website/social media related promotions, initiatives, and challenges
• Develop, maintain, and coordinate event and facility advertising programs and opportunities
• Maintain facility database and assist with database related marketing, email deployments, and strategies
• Manage venue photos and video libraries
• Develop, maintain, and coordinate event and facility advertising programs
• Develop and issue press releases and maintain updated media contact list
• Assist in coordinating public relations efforts
• Assist in the development of event marketing plans
• Assist in the development and design of facility advertising, marketing, and collateral materials
• Assist Director of Marketing and PR in the preparation of sales materials and, when appropriate, in the presentation of said materials & proposals
• When applicable, assist General Manager and or other departments with marketing related activities
• Present weekly activity and event status report to Director of Marketing & PR
• Prepare corporate marketing reports and participate in monthly marketing conference calls
• Communicate clearly and concisely in the English language, both orally and in writing
• Establish and maintain cooperative-working relationships with those contacted in the course of work
• Work a flexible schedule including early mornings, evenings, weekends, holidays, and extended (long) work hours
• Update and maintain an event venue website, email database/deployments, and social media outlets
• Assist in developing event marketing plans
• Develop, maintain, and coordinate advertising/sponsorship opportunities
• Organize and execute public relations and social media efforts for the facility
• Duties are subject to change in accordance with building needs

Qualifications

To perform this job successfully, an individual must be able to perform each essential duty with energy and enthusiasm. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions

Education and/or Experience          

• Preferably a Bachelor’s Degree from an accredited college or university with major course work in marketing, public relations or other related field
• Preferably two years of increasingly responsible experience in marketing, preferably with a sports facility, convention center, performing arts facility or other multi-purpose public assembly facility

Knowledge in

• Website maintenance and administrative tools
• Public relations
• Social media outlets and marketing
• Microsoft applications, email databases, graphic design, internet software, and event ticketing platforms
• Media buying & promotions

Skills and Abilities  

• Ability to work both independently and as part of a team
• Self-starter, strong organizational skills, ability to prioritize and meet deadlines
• Organize and execute public relations and social media efforts for the facility
• Proficient in computer applications such as PowerPoint, Illustrator/Photoshop, Canva, and other digital asset management tools
• Ability to prioritize multiple projects and meet deadlines. Work effectively under pressure and/or stringent schedules.
• Ability to work with minimal supervision and to interact with all levels of staff and clients.

WORKING CONDITIONS

Location: On Site – State Farm Stadium, 1 Cardinals Dr., Glendale, AZ 85305

Physical Demands

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

NOTE:

The essential responsibilities of this position are described under the headings above. They may be subject to change at any time due to reasonable accommodation or other reasons. Also, this document in no way states or implies that these are the only duties to be performed by the employee occupying this position.

Legends Global is an Equal Opportunity/Affirmative Action employer, and encourages Women, Minorities, Individuals with Disabilities, and protected Veterans to apply. VEVRAA Federal Contractor.