Marketing Coordinator- Eataly Boston

Posted Yesterday
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Boston, MA, USA
In-Office
24-25 Hourly
Junior
Food • Hospitality
The Role
Support execution of Boston store marketing plans: maintain in-store communications and signage, assist social media content and promotions, coordinate events and education programming, manage partner relationships and demos, track marketing activations, and ensure initiatives meet brand, timeline, and budget requirements.
Summary Generated by Built In
Company Description

Eataly is the world’s largest artisanal Italian food and beverage marketplace! Eataly is not a chain; each Eataly is different, with its own character and own theme – but all with the same aim... for our guests to:

  • EAT authentic Italian food at our restaurants, cafés and to-go counters
  • SHOP a selection of high-quality Italian, local and homemade products
  • LEARN through our classes and our team’s product knowledge

Job Description

The Marketing Coordinator supports the execution of the marketing plans in the Boston stores. Not limited to events, education, community relations, and graphics.  Reports directly to the Director of Store Operations.

 

  • Working with Director of Brand – East Coast to ensure the defined strategies and initiatives are correctly executed within the Boston store according to the agreed upon timelines, budgets and goals.
  • Ensures in-store communication is up to standard and follows the brand guidelines.
  • Utilizes the tools and systems provided to support signage production as needed and oversees in-store installations (signage, visual merchandising, etc).
  • Supports Social Media team to produce store-related social media content when needed, from copy to images (ie. Photoshoots).
  • Works with Social Media team to ensure marketing and events initiatives are properly promoted by providing needed details and content.
  • Collaborate to manage relationships with celebrity chefs, business partners, producers, and local organizations
  • Supports administrative tasks such as regularly compiling and tracking data on marketing initiatives and activations
  • Works with the Events & Education and store teams to plan and execute in-store and off-site public events.
  • Support Events & Education team with execution of La Scuola consumer programming as needed.
  • Coordinates with in-store departments to organize demos with producers.
  • Performs other duties as required or assigned.

Hourly Rate: $24.00-$25.00

Qualifications

  • Bachelor’s degree in business or marketing preferred.
  • 2+ years of experience in marketing.
  • Event planning experience is considered an asset.
  • Experience in the food and beverage industry is preferred.
  • Exceptional verbal and written communication skills and relationship-building skills.
  • Excellent organizational, project management and time management skills.
  • Outstanding professional communication and editorial skills.
  • Advanced knowledge of Microsoft Office.
  • Knowledge of Eventbrite, OpenTable platform is considered an asset.
  • Knowledge of and contacts in the Boston food industry is considered an asset.

Additional Information

Benefits and Perks

  • Medical, Dental, Vision Insurance
  • Paid Time Off
  • Paid Parental Leave
  • 401K with match or RRSP
  • Free family meal daily
  • Discounts at Eataly
  • Classes on products and Italian cuisine
  • Referral bonus program
  • and more!

Eataly is an equal employment opportunity employer. It is the Company’s policy to not unlawfully discriminate against any applicant or employee on the basis of race, color, sex, sexual orientation, religion, national origin, age, disability or any other characteristic made unlawful to consider by applicable federal, state, or local laws. Eataly also prohibits harassment of applicants and employees based on any of these protected categories. It is also Eataly’s policy to comply with all applicable federal, state and local laws regarding consideration of unemployment status, salary history, credit/bankruptcy history and criminal background/conviction history in making hiring decisions.  If contacted for an employment opportunity, please advise Human Resources if you require accommodation.

Skills Required

  • 2+ years of experience in marketing
  • Bachelor's degree in business or marketing
  • Event planning experience
  • Experience in the food and beverage industry
  • Exceptional verbal and written communication skills and relationship-building skills
  • Excellent organizational, project management and time management skills
  • Outstanding professional communication and editorial skills
  • Advanced knowledge of Microsoft Office
  • Knowledge of Eventbrite and OpenTable platforms
  • Knowledge of and contacts in the Boston food industry
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The Company
HQ: Turin
2,871 Employees
Year Founded: 2007

What We Do

Eataly is the world’s largest artisanal Italian food and beverage marketplace. Founded in 2007 in Turin, Eataly shares “made in Italy” on a global scale through high-quality, authentic products and the stories of their local producers. Eataly’s goal is to make our guests incisive and informed about how to select high-quality and healthy foods. Our marketplace, interspersed with restaurants and counters, is a learning center. At Eataly, you can enjoy a meal in a restaurant, purchase the ingredients, and learn more through classes, tastings and encounters with producers. We believe that quality can be accessible to everyone, and we are dedicated to offering high-quality products at sustainable prices for both consumers and producers. The values and philosophy of Eataly are focused on sustainability, sharing and responsiblity. Over the years, we have expanded across the globe. Today, you can find us in 16 Italian cities and in countries including: Japan, the United States, Brazil, Germany, Turkey and many others. Eat Better, Live Better!

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