Marketing Content Manager

Posted Yesterday
Be an Early Applicant
2 Locations
In-Office
Senior level
Professional Services • Financial Services
The Role
Develop and edit cross-channel marketing content (blogs, web, collateral, social, email). Manage editorial calendar, content sprints, governance, and content team including direct reports and outsourced writers. Conduct research and executive interviews, apply SEO/UX principles, monitor performance, provide feedback, and manage projects to meet deadlines while maintaining quality and firm messaging.
Summary Generated by Built In

The Weaver Experience

Weaver is a full-service national accounting, advisory and consulting firm with opportunities for professionals in many different fields. We seek to bring a human element to the world of accounting, which includes creating a diverse, collaborative, and entrepreneurial workplace culture. Our leaders truly care about the well-being of all our employees and encourage them to pursue their ambitions.

While our business is based in numbers, our success is truly based on people. It’s why we commit to supporting our people not just in their professional growth, but also in their ability to lead balanced, integrated lives. At the foundation of that commitment are our core values. Weaver’s core values were created specifically to empower our people to deliver extraordinary service and be their best selves. Our goal is to balance high development with high performance in order to meet the long-term goals of each individual, team, and our firm.

Learn more about our services, industry experience and culture at weaver.com.

Position Profile

Weaver's marketing team seeks a Content Manager, who will develop compelling content that articulates Weaver’s deep knowledge and expertise, as well as the firm’s service capabilities, success stories, brand and culture. This manager will plan, draft, edit and in some cases do research on a variety of content topics and issues for cross-channel marketing purposes. In addition to writing blogs and a variety of other content for the firm’s website, this team member will write and edit content for marketing collateral, social media, email and other marketing channels and deliverables, as needed. This person will lead and manage direct reports and others on the marketing team to produce quality content in a timely manner and monitor its effectiveness. This person will also guide and manage direct reports to do their best work and achieve their professional and personal goals. Additional responsibilities include developing and overseeing a content governance framework and managing content sprints and an overall editorial calendar, working with marketing team members and stakeholders firm wide. Experience with website user experience, SEO/AEO/GEO principles and keyword research is preferred.

As a Content Manager, you bring a passion for transforming raw ideas and draft content into clear, persuasive, informative communications. You are comfortable interviewing executives and other team members, reviewing existing material and conducting research to gain an understanding of the topic or issue and formulate outlines. You are also comfortable providing candid feedback and clear guidance to stakeholders when we need them to spend more time on first drafts to improve certain aspects and better prepare content for our team to work with. A friendly, positive person, you bring energy and enthusiasm to your work, along with the ability to develop congenial, collaborative relationships both inside and outside the marketing team. You are a strong project manager, well organized, able to juggle many assignments at once, attentive to detail and deadlines, and able to keep others informed of your progress or roadblocks. You manage assignments and quality assurance reviews of Weaver’s content team, which can include outsourced writers. Finally, you are a problem-solver, able to identify and implement solutions to a wide variety of issues, both technical and interpersonal, to meet the marketing team’s and the firm’s goals.

To be successful in this role, the following qualifications are required:

  • Bachelor’s degree in English, marketing, communications, technical writing or related discipline
  • 8+ years of writing or marketing communications experience
  • Excellent writing skills with demonstrated ability to create original content and edit the work of others to meet different needs
  • Impeccable proofreading and editing ability
  • Excellent verbal, interpersonal, presentation and public speaking communication skills
  • Proficiency with Microsoft applications (Word, Excel, PowerPoint)
  • Ability to manage multiple assignments, prioritizing tasks to meet deadlines
  • Ability to work and interact effectively with partners, directors and senior managers, as well as executive leadership and marketing teammates
  • Independence and the ability to operate without direction in areas of uncertainty and ambiguity, while remaining in close communication with teammates and stakeholders
  • Commitment to maintaining and continuously improving knowledge of the firm and its service offerings, as well as best practices in marketing communications
  • Ability to use excellent judgment, handle confidential information appropriately and display a professional demeanor

Additionally, the following qualifications are preferred:

  • Experience writing in the professional services sector
  • Familiarity with AP style

Weaver Benefits At Weaver, our most valuable resource is our people. We take the time to evaluate our employees’ wants and needs and invest our resources accordingly. Weaver goes beyond offering competitive health benefits, such as medical, dental, vision, disability, life insurance, and a 401(k) plan. Learn more here – Weaver benefits. We support our employees by offering flexible scheduled time off (STO), minimum of 56 hours of sick and safe leave, 11 holidays, and 2 scheduled recharge days!

We also offer in-house CPE and learning opportunities through our internal Learning & Development department. Our multi-faceted internal learning program including technical improvement, practice development, management/leadership training, and whole-life growth. Our goal is to balance both high development with high performance to meet the long-term goals of each individual, team, and our firm.

WeaverLEAD We are committed to investing in the strength of our team. That is why we have created an internal leadership coaching program to train leaders to support other leaders at every level of the organization. The goal of WeaverLEAD is to inspire the growth and development of our leaders by:

Leaning into the experience of exploring new ideas for each individual’s growth as a leader.

Engaging the coaching mindset at work with new ways of thinking about challenges and opportunities.

Adapting to the transformation that takes place as a result of participating in the program.

Developing yourself and others with coaching competencies to create a firm-wide culture of coaching.

People are our formula! At Weaver, we recognize that everyone brings different strengths, backgrounds, and working styles to our team. We cultivate a safe and inclusive work environment that celebrates each individual’s unique qualities through visibility, progression, advocacy, and support. We are proudly an equal opportunity employer.

What’s next? Interested applicants should apply directly to the job posting. You may apply to multiple roles. Be sure to upload your most recent resume and ensure that it is attached to your application. By registering, you are only activating an account and creating a presence. Please apply directly to a position of interest. You will receive a confirmation email after completing an application for a role. After reviewing your application, a friendly Weaver Recruiter will contact you soon and walk you through the hiring process. Thank you for exploring a career with us. We look forward to meeting you!  

Currently, we are not accepting resume submissions from third-party staffing agencies for this role. This role is Employee Referral Program eligible.  

Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

Skills Required

  • Bachelor's degree in English, marketing, communications, technical writing or related discipline
  • 8+ years of writing or marketing communications experience
  • Excellent writing skills with demonstrated ability to create original content and edit the work of others to meet different needs
  • Impeccable proofreading and editing ability
  • Excellent verbal, interpersonal, presentation and public speaking communication skills
  • Proficiency with Microsoft applications (Word, Excel, PowerPoint)
  • Ability to manage multiple assignments, prioritizing tasks to meet deadlines
  • Ability to work and interact effectively with partners, directors and senior managers, as well as executive leadership and marketing teammates
  • Independence and the ability to operate without direction in areas of uncertainty and ambiguity, while remaining in close communication with teammates and stakeholders
  • Commitment to maintaining and continuously improving knowledge of the firm and its service offerings, as well as best practices in marketing communications
  • Ability to use excellent judgment, handle confidential information appropriately and display a professional demeanor
  • Experience with website user experience, SEO/AEO/GEO principles and keyword research
  • Experience writing in the professional services sector
  • Familiarity with AP style
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The Company
HQ: Houston, TX
2,082 Employees
Year Founded: 1950

What We Do

Weaver has built a nationwide presence on an unwavering commitment to client success, acting with integrity and always striving to transcend expectations. From start-ups to multi-national Fortune 500 companies, we deliver solutions for our clients that drive growth and transformation. Weaver’s clients include commercial, government and not-for-profit organizations across a wide range of industries. The firm is particularly well-known in financial services, energy, manufacturing and distribution, construction, technology, real estate, health care and government. Our comprehensive assurance, tax and advisory services leverage the deep experience of our teams and offer strategic solutions that push to the next level of what’s possible. Our experience includes risk advisory, IT advisory, energy compliance and consulting, forensics and litigation services, transaction advisory, valuation and specialty tax services, including international tax, state and local tax, tax credits and incentives, fixed asset advisory, tax provision, tax controversy and private client services. The Houston-based firm is nationally ranked by both INSIDE Public Accounting (IPA) and Accounting Today, including recognition as a Best of the Best and Fastest-Growing firm by IPA. Since 1950, our commitment to excellence has been backed by the experienced talent in our growing firm, and today, Weaver holds top workplace recognitions in many of the markets we serve. Advance your career at a firm that invests in you. Learn more at weaver.com.

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