Marketing/Community Liaison

Posted 2 Days Ago
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Chattanooga, TN, USA
In-Office
Entry level
Professional Services
The Role
Market post-acute and long-term care services to patients, families, caregivers, hospitals, physicians, social workers, and discharge planners. Build referral relationships, generate admissions, assess patient eligibility, coordinate hospital-to-facility transitions, support discharge planning, provide tours and educational programs, resolve referral issues, and maintain HIPAA confidentiality. Submit visit reports and collaborate with admissions, case management, utilization review, and medical staff.
Summary Generated by Built In

Marketing/Community Liaison

We are seeking a compassionate and driven Marketing Liaison to join our team. In this role, you will be key in marketing our services to patients, families, and caregivers, while working closely with referral sources to ensure a smooth and seamless transition of care.

Employee Benefits Package

  • Comprehensive Health, Dental, and Vision Insurance
  • $100/month company contribution to an HSA account
  • Daily Pay Option
  • 401K
  • Employer paid life insurance 1x annual salary 
  • Paid Time Off & Flexibility
  • Generous Paid Time Off
  • Personal Day Benefit
  • Guidance and assistance from a dedicated regional team

Position Expectations:

  • Grow key service lines as defined by management.
  • Act as a critical member of the sales and marketing team, collaborating with hospital discharge planners, social workers, case managers, physicians, and inpatient unit staff to generate referrals.
  • Provide initial and ongoing assessments of patients, managing admissions from hospitals to our centers.
  • Manage leads from referral hospitals, ensuring a smooth discharge process for patients transitioning from hospital care to our facility.
  • Develop strong relationships with key referral hospitals and personnel, identifying new opportunities for partnerships and growth.
  • Coordinate communication between physicians, discharge planners, case managers, medical staff, and caregivers regarding patient admissions and discharges.
  • Assess incoming patients to ensure they meet the facility’s admission criteria.
  • Participate in community events, schedule speaking engagements, and work closely with the sales and marketing team to establish and grow relationships.
  • Educate and sell our programs, services, and amenities to patients, families, and referral sources to secure admissions.
  • Coordinate the admission process, ensuring all necessary resources are obtained for a successful transfer.
  • Collaborate with attending physicians to manage hospitalized patients and expedite care transitions.
  • Serve as a consultant to hospital staff, offering expertise and collaborating with physicians when necessary.
  • Assist in planning and executing educational programs for hospital staff related to patient care.
  • Work with facility utilization review staff to ensure timely transfers and efficient use of resources.
  • Act as a liaison between the hospital, physicians, and facility staff to resolve issues and maintain positive relationships.
  • Under the supervision of the Regional Director of Business Development, build and expand relationships with new referral sources.
  • Maintain and broaden relationships with existing referral sources within hospitals and other locations such as doctors, social workers, and discharge planners.
  • Obtain appropriate referrals for post-acute and long-term care.
  • Meet with case management staff to explore further opportunities.
  • Provide tours to families and referral sources as needed.
  • Collaborate with internal case managers and admissions personnel to ensure efficient admission processing.
  • Perform clinical assessments as needed.
  • Problem-solve for referral sources.
  • Submit visit reports detailing calls, persons seen, referrals, and resolutions.
  • Maintain confidentiality in accordance with HIPAA guidelines.
  • Assist other team members when necessary.

Requirements:

  • High school diploma or equivalent
  • Medical Assisting experience preferred
  • Proficiency with computers and related software

Equal Employment Opportunity: We are committed to providing equal opportunities to all employees and applicants, prohibiting discrimination and harassment of any kind, without regard to race, color, religion, sex, national origin, disability, genetics, veteran status, sexual orientation, gender identity, or any other legally protected characteristic. This policy applies to all terms and conditions of employment.

 

Skills Required

  • High school diploma or equivalent
  • Proficiency with computers and related software
  • Medical Assisting experience
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The Company
1,000 Employees
Year Founded: 2023

What We Do

Vertical Health Services is a leading healthcare company that manages skilled nursing facilities across the United States. The company focuses on delivering high-quality post-acute care through a commitment to honesty, transparency, and compassion, aiming to create an environment where residents thrive and families feel supported while advancing the quality of care and outcomes for residents.

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