Marketing & Communications Specialist

Posted Yesterday
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London, England, GBR
In-Office
Senior level
Consulting
Come solve with us
The Role
Lead planning and execution of multi-channel marketing and internal communications across Europe and Asia. Develop messaging, manage content and campaigns, measure performance, oversee intranet and communications processes, coordinate events/webinars, manage a small marketing team, and align regional activities with corporate marketing and communications.
Summary Generated by Built In

ICF (NASDAQ: ICFI) is a nearly $2 billion global solutions and technology services provider—but we’re not your typical consultants. With more than 9,000 employees across 70+ countries, we combine deep domain expertise with leading-edge technology to help clients solve complex challenges, navigate change, and shape the future. 

 

We’re looking for a Marketing & Communications Specialist who thrives in a fast-paced, dynamic business environment to join our team and support strategic growth across our Europe and Asia business. In this role, you will help drive growth by designing and delivering compelling marketing and communications campaigns and activities. 

 

You won’t just be promoting services and strategies—you’ll be helping our teams and clients navigate transformation. That requires someone who combines strong execution with strategic thinking. We’re looking for a collaborative, creative professional who is ready to roll up their sleeves, deliver measurable impact, and bring fresh ideas to the table. 

 

What you’ll do:  

 

Marketing 

  • Lead the planning, execution, and optimization of multi-channel marketing campaigns aligned with business priorities and growth goals, including digital campaigns, events, webinars, and thought leadership initiatives. 

  • Develop messaging and value propositions that clearly communicate ICF’s distinct capabilities and relevance to clients across Europe and Asia. 

  • Partner with business leaders and subject matter experts to create, update, and manage marketing content and assets, including web pages, social media, articles, papers, case studies, webinars, and targeted emails. 

  • Monitor campaign performance, analyze results, and apply insights to strengthen marketing effectiveness and inform future strategies. 

  • Track competitor activity and industry trends to help keep marketing strategies current, differentiated, and aligned with market opportunities. 

  • Partner with the corporate marketing team to align Europe and Asia business priorities with enterprise campaigns, positioning, content strategies, and the region’s communications strategy. 

  • Manage a small team of marketing professionals. 

 

Communications 

  • Lead internal communications campaigns, activities, and events that inform, engage, and inspire employees across ICF’s Europe and Asia business, including support for executive communications and visibility. 

  • Coordinate key meetings and communications forums, including the E&A quarterly newsletter, All Hands, Let’s Talk meetings, and Managers Briefing. 

  • Manage relationships with external contributors, including oversight of purchase orders and invoice processing. 

  • Publish ad hoc and urgent leadership communications through the appropriate channels to ensure timely and effective delivery. 

  • Ensure consistent, appropriate messaging across communications activities in line with company brand guidelines. 

  • Identify and elevate stories from across the region that showcase the work of our people, the value we deliver, and the impact we are making for clients and communities. 

  • Develop the communications strategy and annual communications plan, including associated campaigns. 

  • Develop and manage internal communications processes, calendars, and operations to support consistent execution and continuous improvement. 

  • Use metrics, technology, and best practices to evaluate performance, strengthen the effectiveness of internal communications, and oversee intranet development. 

  • Partner with the corporate communications team to align messaging, timing, and channel strategy with broader enterprise communications priorities. 

 

Basic qualifications:  

  • B.S. in Marketing, Communications, or related field. 

  • 5 years of experience working on marketing and/or communications campaigns, preferably for a marketing agency or in B2G or B2B environments.  

 

Professional Skills:  

  • Experience working with senior leaders and managing a small team of marketers. 

  • Strong project management, organizational, and time management skills, with the ability to coordinate subject matter experts and drive marketing deadlines and deliverables in a fast-paced, dynamic environment. 

  • Strong storytelling skills, with the ability to turn complex topics and data into compelling narratives. 

  • Strong written and oral communication skills, with the ability to influence senior leaders and stakeholders through regular presentations. 

  • Experience working with creative teams and the ability to navigate InDesign files. 

  • Experience with marketing automation, CRM, digital event and sales enablement tools (e.g., Dynamics, Salesforce, HubSpot, Marketo, Seismic, Go-to-Webinar). 

  • Experience with internal communications tools such as SharePoint, enterprise social networks, employee communications platforms, Poppulo, or equivalent tools. 

  • Ability to work across teams and departments in a highly collaborative way. 

  • A proactive approach, with the ability to manage day-to-day tasks independently. 

 

 #indeed

#LI-CC1

About us:

Working at ICF means applying a passion for meaningful work with intellectual rigor to help solve the leading issues of our day. Smart, compassionate, innovative, committed, ICF employees tackle unprecedented challenges to benefit people, businesses, and governments around the globe. We believe in collaboration, mutual respect, open communication, and opportunity for growth.

We can only solve the world's toughest challenges by building an inclusive workplace that allows everyone to thrive. We are committed to creating a culture where we embrace our differences in ideas and identities. Together, our employees are empowered to share their expertise and collaborate with others to achieve personal and professional goals. 

Learn more about what we do and our commitment to inclusion.  

The benefits of joining ICF:

Our people at ICF are our most important asset, so we invest in them from the moment they arrive. When you join our team, you’ll have access to a vast array of benefits to help you live your life well.

 

We offer a hybrid working policy, which will provide you with the flexibility to collaborate in the office, as well as in the comfort of your own home, ensuring you are able to successfully deliver the requirements of your role.

 

To support you, our employee wellbeing hub is designed to provide highly personalised support across a comprehensive range of wellbeing issues, such as mind, body, finances, community, career programs and HR support.

 

We enjoy celebrating success, which is why we have a competitive recognition program called ‘You Matter’, which awards points as a ‘thank you’ for your work achievements. These can be spent on a large variety of high-quality items, as well as online or high-street vouchers, all with zero tax payable by the employee.

 

ICF also offers a range of competitive benefits, which include:

  • Single Private Medical Insurance cover with no restrictions on existing conditions.
  • Dental insurance and an online GP service.
  • 25 days annual leave, plus UK bank holidays (annual leave increases with years of service).
  • Pension scheme with 5% of salary employer contribution
  • Life assurance paying 4x annual salary and Group Income Protection paying 66% of salary for up to 5 years if you are off work on long-term sick.
  • Enhanced parental leave policies, enhanced maternity, paternity, adoption, and shared parental pay.

Candidate AI Usage Policy

At ICF, we are committed to ensuring a fair and equitable interview process for all candidates based on their own skills and knowledge. As part of this commitment, the use of artificial intelligence (AI) tools to generate or assist with responses during interviews (whether in-person or virtual) is not permitted. This policy is in place to maintain the integrity and authenticity of the interview process. 

However, we understand that some candidates may require accommodations that involve the use of AI. If such an accommodation is needed, candidates are instructed to contact us in advance at [email protected]. We are dedicated to providing the necessary support to ensure that all candidates have an equal opportunity to succeed. 


London (GB80)

Skills Required

  • B.S. in Marketing, Communications, or related field
  • 5 years of experience working on marketing and/or communications campaigns
  • Experience working with senior leaders and managing a small team of marketers
  • Strong project management, organizational, and time management skills
  • Strong storytelling and ability to turn complex topics into compelling narratives
  • Strong written and oral communication skills and ability to influence senior stakeholders
  • Experience working with creative teams and ability to navigate InDesign files
  • Experience with marketing automation, CRM, digital event and sales enablement tools (e.g., Dynamics, Salesforce, HubSpot, Marketo, Seismic, GoToWebinar)
  • Experience with internal communications tools such as SharePoint, enterprise social networks, employee communications platforms, or Poppulo
  • Ability to work cross-functionally and manage day-to-day tasks independently (proactive approach)
  • Experience in a marketing agency or B2G/B2B environments

ICF Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about ICF and has not been reviewed or approved by ICF.

  • Healthcare Strength Medical, dental, and vision coverage start on day one with multiple plan options, employer HSA/HRA funding, and company‑paid mental‑health care that includes 10 therapy and 10 coaching sessions annually. These features indicate comprehensive coverage with meaningful mental‑health depth.
  • Parental & Family Support Family‑building and caregiving support include 24/7 specialists and reimbursements ($10,000 lifetime for fertility/surrogacy and $5,000 for adoption), alongside inclusive paid parental leave. These resources broaden support for diverse family needs.
  • Retirement Support The 401(k) offers immediate vesting with a company match up to 4% when contributing 5%, and an ESPP provides an additional ownership avenue. This structure supports long‑term financial security.

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The Company
HQ: Reston, VA
9,000 Employees
Year Founded: 1969

What We Do

ICF is a leading global solutions and technology provider with approximately 9,000 employees in industries across the public and private sectors. We combine unmatched expertise with cutting-edge technology to help clients solve their most complex challenges, navigate change, and shape the future.

Why Work With Us

At ICF, we’ve built a culture rooted in expertise, innovation, and purpose—enabling us to build a more prosperous and resilient world for all. When our employees grow, our solutions thrive—regardless of your role, team, or location, you’ll have opportunities to make connections, build community, and take action to develop your career.

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