Marketing Communications Graphic Designer - Birmingham

Thank you for your interest in a career at Regions. At Regions, we believe associates deserve more than just a job. We believe in offering performance-driven individuals a place where they can build a career --- a place to expect more opportunities. If you are focused on results, dedicated to quality, strength and integrity, and possess the drive to succeed, then we are your employer of choice.

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At Regions, the Marketing Communications Graphic Designer supports the communications team through providing content and design solutions for various communications materials.

Primary Responsibilities

• Designs high-performing, compliant creative assets promoting banking and financial services products (e.g. checking, savings, credit cards, loans, wealth management)
• Ensures designs align with brand visual identity standards, regulatory requirements (FDIC, CFPB, etc.), and best practices for financial services marketing
• Organizes and manages training media assets in an appropriate archive or database so that they can be reused where appropriate
• Collaborates with strategy teams to enhance personalization and dynamic content strategies
• Maintains understanding of current graphics and media technologies and practices
• Works closely with writers to ensure copy and creative work together seamlessly
• Stays updated on banking and financial industry trends, compliance updates, and direct response best practices
• Documents workflows and processes
• Serves as a resource for junior designers

This position is exempt from timekeeping requirements under the Fair Labor Standards Act and is not eligible for overtime pay.

Requirements

• Bachelor’s degree in Graphic Design, Marketing, Communications or a related field and six (6) years of direct design experience, preferably in banking, fintech, or financial services
• Or High School Diploma or GED and ten (10) years of professional experience in marketing creative development

Preferences

• Proven success in marketing campaigns
• Familiarity with financial services compliance (e.g., Reg E, Reg DD, UDAAP)
• Knowledge of user-centered design methodologies and web design best practices

Skills and Competencies

• Ability to analyze performance metrics and refine copy based on results
• Keen attention to detail, to ensure quality and accuracy at each deliverable stage
• Proficiency in Adobe Creative Suite tools and CMS tools
• Strong time management skills
• Strong understanding of customer journey mapping, segmentation, and data-driven personalization
• Strong verbal, written communication, and organizational skills

Additional Job Description

The Marketing Communications Graphic Designer should have keen attention to detail, proven success in developing campaigns, and be prepared to work with a copy/creative partner to develop brand-building creative ideas and compelling design solutions that grows Regions’ visual distinctiveness, driving customer interest, engagement, conversions and retention.

This role will join a growing in-house creative team charged with developing category-defining creative solutions and shaping the Regions brand identity. Creative assignments will span across the company’s business groups and require the ability to translates complex problems and communication strategies into simple and compelling solutions that drive brand affinity and business results ever-expanding brand touchpoints including print, video, social, digital, in-branch, email, direct mail, experiential and more.

Position Type

Compensation Details

Pay ranges are job specific and are provided as a point-of-market reference for compensation decisions. Other factors which directly impact pay for individual associates include: experience, skills, knowledge, contribution, job location and, most importantly, performance in the job role. As these factors vary by individuals, pay will also vary among individual associates within the same job.

The target information listed below is based on the Metropolitan Statistical Area Market Range for where the position is located and level of the position.

Job Range Target:

Minimum:

Median:

Incentive Pay Plans:

Benefits Information

Regions offers a benefits package that is flexible, comprehensive and recognizes that "one size does not fit all" for benefits-eligible associates. Listed below is a synopsis of the benefits offered by Regions for informational purposes, which is not intended to be a complete summary of plan terms and conditions.

• Paid Vacation/Sick Time

• 401K with Company Match

• Medical, Dental and Vision Benefits

• Disability Benefits

• Health Savings Account

• Flexible Spending Account

• Life Insurance

• Parental Leave

• Employee Assistance Program

• Associate Volunteer Program

Please note, benefits and plans may be changed, amended, or terminated with respect to all or any class of associate at any time. To learn more about Regions’ benefits, please click or copy the link below to your browser.

https://www.regions.com/about-regions/welcome-portal/benefits

Equal Opportunity Employer/including Disabled/Veterans

Job applications at Regions are accepted electronically through our career site for a minimum of five business days from the date of posting. Job postings for higher-volume positions may remain active for longer than the minimum period due to business need and may be closed at any time thereafter at the discretion of the company.