1. KOL/Influencer Management
o Identify, recruit, and manage KOLs/Influencers to amplify campaigns.
o Develop influencer collaboration plans aligned with brand objectives.
o Negotiate contracts, deliverables, and performance outcomes.
2. Marketing Communication Strategy
o Develop and execute integrated marketing communication plans.
o Ensure consistent brand messaging across all channels.
o Monitor market trends and competitor activities to refine communication strategies.
3. Content Development
o Oversee creation of content outlines, campaign messaging, and copywriting.
o Collaborate with creative teams to ensure high-quality, engaging, and brand-aligned content.
o Ensure all content is optimized for target platforms (social media, website, PR, etc.).
4. Coordination with KOLs/Influencers
o Act as the key liaison between brand and influencers.
o Oversee campaign briefing, alignment, and execution.
o Track influencer content and measure ROI.
5. Collaboration with Performance Marketing Team
o Work closely with performance marketing to align communication with paid media strategies.
o Provide content direction to maximize engagement and conversion.
o Analyze campaign data with the performance team to optimize future communications.
Top Skills
What We Do
LingoAce brings language learning to life, combining our expertise of authentic teaching with new-grade technology to deliver the most engaging and effective online classes for the young modern learner. We understand the challenges of learning a new language in a non-immersive environment with traditional passive language-teaching. That’s why we set out to transform the way modern young learners are engaged, with the goal of making language learning fun and fulfilling.
With a team more than 1,300 strong, and over 4,000 certified teachers currently in our company, we offer a variety of globally-accredited Chinese syllabus, catering to the diverse proficiencies and cultural backgrounds of learners from over 100 countries.
We have also recently closed our Series B and C funding rounds, with a total of $180 million raised to date. Some of our great partners and backers include: Sequoia Capital India, Owl Ventures, Tiger Global, Shunwei Capital, SWC Global & Decent Capital.
