Tubular and Lineup have partnered with Chartbeat to help you grow reach and revenue for your content.
Chartbeat’s (www.chartbeat.com) mission is to help content creators around the world better connect with their audiences.
In 2023, Chartbeat joined forces with Tubular, the leader in global social video intelligence and measurement, and Lineup Systems, the leading global provider of media sales technology. Together, we’re expanding the ecosystem of insights we provide to enterprise content creators who are developing audiences and revenue streams across channels. We now serve more than 1,000 brands globally, including The New York Times, the BBC, ESPN, Gannett, Vox, BuzzFeed, Paramount, WB, Mediahuis, Hearst, McClatchy, and GQ.
You'll be joining a diverse group of focused, hard-working people who are passionate about doing work that's challenging and fun—and who strive to maintain a healthy work/life balance.
Reports To: Global Marketing Director
Location: Remote (some travel required for events)
About Lineup
Lineup offers state-of-the-art ERP and sales management solutions to help media companies streamline operations and drive revenue. Since 2009, our sales and revenue management tool, Adpoint, has served major global media organizations, establishing us as experts in comprehensive media sales solutions. With a team of over 100 professionals across offices in London and the Czech Republic, we serve an international clientele.
Role Overview
The Marketing Campaign Manager will work directly with the Global Marketing Director to strategize, design, and execute marketing campaigns that drive lead generation and nurture customer relationships. This role requires expertise in digital marketing, campaign management, and analytics to ensure the successful delivery of integrated marketing initiatives.
Key Responsibilities:
- Plan, develop, and execute multi-channel marketing campaigns to drive lead generation and engagement.
- Design and manage sophisticated email marketing campaigns, optimizing for engagement and conversions.
- Oversee and optimize CRM projects in HubSpot, including lead nurturing and customer journey mapping.
- Implement and manage marketing automation processes to streamline and scale campaign efforts.
- Analyze campaign performance metrics and develop data-driven insights to improve campaign efficacy.
- Collaborate with cross-functional teams to ensure brand alignment and campaign integration across all platforms.
- Stay informed of industry trends to keep campaigns innovative and competitive.
Qualifications:
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- 2-4 years of experience in digital marketing, campaign management, and B2B lead generation.
- Expertise in HubSpot CRM, marketing automation, and email marketing.
- Strong analytical skills and proficiency with performance metrics to drive data-informed decisions.
- Excellent project management skills, with the ability to handle multiple campaigns simultaneously.
- Proven experience in campaign optimization and digital marketing best practices.
What We Offer
- Competitive salary and benefits package.
- Professional growth and development in a collaborative environment.
- Opportunity to work on impactful projects that influence Lineup’s growth and presence in the B2B sector.
- Flexible role combining strategic oversight with hands-on implementation.
Diversity, Equity, and Inclusion Statement
At Chartbeat we strive to create and continually grow as a company where all employees are able to be their authentic selves. We are committed to recruiting, hiring, and retaining employees from different backgrounds, viewpoints, and experiences. Our strength is our diversity and we are dedicated to continuously reflect upon, and evolve our efforts to maintain a diverse, equitable and inclusive ecosystem.
Equal Opportunity Employment Statement
Chartbeat is an Equal Opportunity Employer and does not discriminate on the basis of race, color, gender, sexual orientation, gender identity or expression, religion, disability, national origin, protected veteran status, age, or any other status protected by applicable national, federal, state, or local law.
Chartbeat's CCPA disclosure notice can be found here.
Top Skills
What We Do
Improve audience engagement, inform editorial decisions, and increase readership. Chartbeat delivers real-time analytics, content intelligence, and transformative newsroom tools for digital media and publishing companies around the world.
We believe that today’s content creators need mission-critical insights – in real time and across desktop, social, and mobile platforms – to build a loyal audience. That’s why our software goes beyond clicks and pageviews so content creators can understand what, within their content, is keeping people engaged. Partnering with over 60,000 media brands across 60+ countries, Chartbeat’s tools help the world’s leading media companies understand, measure, and build business value from the attention earned by their content.
We're constantly on the lookout for talented and energetic folks to join our Chartteam in our growing-every-second Manhattan office.
