Marketing & Campaign Manager (m/f/d)

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Amstetten, Niederösterreich, AUT
Hybrid
Industrial
The Role
Company Description

Doka – an innovative and reliable partner in the construction industry. For over 150 years.

As a leading provider of formwork and scaffolding solutions, we understand the challenges our customers face. Our more than 8,000 employees in 58 countries and 160 locations on 5 continents go the extra mile with passion and dedication. Various construction projects worldwide are proof of this. Realize your potential in a supportive, high-performance work environment that is focused on continuous growth. Let's shape the future together.

We make it work.

Job Description

We are looking for a strategic marketing professional who can translate business goals into impactful, data-driven marketing strategies. In this role, you will collaborate closely with cross-functional teams across the organization, drive digital transformation initiatives and shape how our brand positions itself in a rapidly evolving environment.

Your Key Responsibilities

  • Develop integrated marketing strategies that enable measurable business growth.
  • Collaborate with Product Management, Design & Communications to create targeted digital campaigns.
  • Lead go-to-market strategies for new products and services together with regional teams.
  • Use data and analytics to track performance and continuously optimize campaigns.
  • Contribute strategic and creative ideas that strengthen our digital presence and brand storytelling.
  • Support the development and optimization of E-Commerce initiatives to enhance digital customer experiences.

Qualifications

  • Degree in Marketing, Business Administration, Communication, or a related field.
  • Several years of professional experience in marketing, branding, or agency environments.
  • Proven experience in supporting digital transformation within marketing.
  • Strategic thinker with a hands-on mentality and high-quality standards.
  • Ability to build and maintain strong relationships with internal and external stakeholders, including senior leadership and regional teams.
  • Excellent communication and collaboration skills; confident in working across multiple functions.
  • Experience in data-driven decision-making and performance measurement.
  • Strong interest in digital marketing, analytics, and emerging technologies (e.g., AI).
  • Fluency in English; German is a strong plus.

Bonus Qualifications

  • Understanding of digital business models and how they influence modern marketing strategies.
  • Experience in fast-moving, digitally evolving environments.
  • Familiarity with digital tools, marketing automation, and analytics platforms.

Additional Information

We offer:

  • An international position ideally based near one of the Umdasch locations, with regular visits to Doka’s Headquarter in Amstetten
  • Flexible working hours without fixed core hours
  • Attractive working environment with, for example, canteen with fresh cuisine (Amstetten), vitality and sports program, etc.
  • Company shuttle bus to and from Amstetten train station
  • Further training opportunities

A salary in line with the market is offered for this position, which is based on the specific qualification and adequate professional experience.

We are required by law to state a minimum salary. The minimum annual gross salary for this position is € 47.587,- according to the collective agreement (woodworking industry).

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The Company
Amstetten
20 Employees
Year Founded: 1868

What We Do

The Umdasch Group, with its business units Doka and umdasch The Store Makers, is transforming itself into an international specialist for spaces. Technology and sustainability are key cornerstones in this process. The Umdasch Group’s innovation hub is working on new business models in the core area of construction and retail. Doka accomplishes this by using innovative formwork and scaffolding solutions to create living spaces and workspaces and by renewing infrastructure for essential improvements in the quality of life enjoyed by many people. umdasch The Store Makers set these standards in the form of exceptional store concepts, shop fittings and digital solutions for the optimization of the retail business. With more than 170 sales and logistics facilities in over 60 countries, the Umdasch Group employs 8,500 people worldwide. The family-owned company generated a turnover of € 1.788 billion in 2022

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