Marketing Campaign Associate I

Posted 6 Days Ago
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Council Bluffs, IA, USA
In-Office
Entry level
Events • Gaming • News + Entertainment • Other
The Role
Manage end-to-end mailed/email marketing campaigns for a single property/market: set up segmentation, query criteria, execution rules, coordinate reviews, vendors, proofing, notifications, and own project tasks across all stages.
Summary Generated by Built In

Each Marketing Campaign Associate is assigned to work on a team that focuses primarily on mailed/emailed campaigns for one property or market.  The average workload varies per production month depending on demand and duties are cyclical, including simultaneous responsibility for project tasks in the beginning, intermediate and final stages of completion.  Each project will begin with a pre-formulated strategy, and the Associate will receive all details needed to set up offer segmentation, query criteria from an existing database, and set up execution rules.  The Associate will own each step of the project once it has been assigned, including routing to reviewers and approvers, vendor interaction, proofing and all inquiries and notifications.

Responsibilities
  • Confident in their intelligence, adaptability and drive to independently learn
  • Organized with high attention to detail
  • Passionate about quality performance, with an obvious concern for the way their work and attitude will impact others
  • Willing to see any task through to the best of their ability
  • Conscious that effective communication is the single most important tool for this job, and is also the hardest to pull off unless fully focused
  • Agile enough to glean systems and program expertise and reapply willingly to new processes and methodology
  • Prefers to take an active role in finding solutions
  • Loves to teach and learn from others, and is committed to making a positive contribution
  • Inspired by opportunity for growth
Qualifications
  • Bachelor’s Degree in Marketing, Business, Advertising or related field
  • Proofreading experience
  • Working knowledge of Microsoft Outlook, Word and Excel
  • Familiarity with database structures, database terminology, database management, and database querying tools preferred 

Additional Requirements:

  • Conscious that effective communication is the single most important tool for this job, and is also the hardest to pull off unless fully focused 
  •  Agile enough to glean systems and program expertise and reapply willingly to new processes and methodology 
  •   Prefers to take an active role in finding solutions 
  • Gaming License  
About UsAt Caesars Entertainment, Inc., our Team Members create the extraordinary. We are the largest casino-entertainment company in the U.S. and one of the world's most diversified casino-entertainment providers. Since beginning in Reno, Nevada, in 1937, Caesars Entertainment has grown through the development of new resorts, expansions and acquisitions. Our resorts operate primarily under the Caesars®, Harrah's®, Horseshoe® and Eldorado® brand names. We focus on building loyalty and value with our guests through a combination of impeccable service, operational excellence and technological leadership. The company is committed to its Team Members, suppliers, communities and the environment through its PEOPLE PLANET PLAY framework.  
Our Caesars family is driven by our Mission, Vision and Values. We take great pride in living these values – Together We Win, All In On Service and Blaze the Trail – every day. Our mission, “Create the Extraordinary”. Our vision, “Create spectacular worlds. That immerse, inspire and connect you. We don’t perform magic; we create it with excellence. #WeAreCaesars”.  If you are ready to create some magic, we invite you to explore our dynamic, yet unique, career opportunities.

Skills Required

  • Bachelor's Degree in Marketing, Business, Advertising or related field
  • Proofreading experience
  • Working knowledge of Microsoft Outlook, Word and Excel
  • Familiarity with database structures, terminology, management, and querying tools
  • Effective communication skills
  • High attention to detail and strong organizational skills
  • Gaming License
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The Company
HQ: Las Vegas, NV
13,822 Employees
Year Founded: 1937

What We Do

Caesars Entertainment is one of the world's most diversified casino-entertainment providers and the most geographically diverse U.S. casino-entertainment company. Since its beginning in Reno, Nevada, in 1937, Caesars Entertainment has grown through development of new resorts, expansions and acquisitions. Caesars Entertainment's resorts operate primarily under the Caesars®, Harrah's® and Horseshoe® brand names. Caesars Entertainment's portfolio also includes the Caesars Entertainment UK family of casinos. Caesars Entertainment is focused on building loyalty and value with its guests through a unique combination of great service, excellent products, unsurpassed distribution, operational excellence and technology leadership. Caesars Entertainment is committed to its employees, suppliers, communities and the environment through its PEOPLE PLANET PLAY framework. Caesars Entertainment promotes a collaborative culture where accountability, passion, and idea sharing create a foundation for innovation and continuous improvement in the casino entertainment industry. Caesars is always looking for intellectually-curious professionals who are aligned with our values, motivated by meritocracy, and inspired by our commitment to our guests, team members, communities, and environment. Learn what it’s like to join a diverse by design team at Caesars Entertainment and check out our open jobs.

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