Marketing – Brand Operations Specialist (Mexico Market/ Mexican Candidates)
📍 Location: Ho Chi Minh City, Vietnam
⏰ Working Hours: 12 hours/day, 4 days off per month
📅 Probation Period: 3 months
💰 Salary Range: USD 1,500 – 2,000
About the Role
We are seeking a creative and strategic Brand Operations Specialist to drive brand growth in the Mexican market. This role is responsible for shaping brand positioning, executing content strategies, and enhancing brand awareness across digital and offline channels.
Key Responsibilities
Develop and execute brand positioning strategies tailored to the Mexican market.
Plan and deliver high-quality content strategies and outputs across multiple platforms.
Manage media relations and strengthen brand visibility through partnerships and collaborations.
Conduct market and user research to generate insights for brand and campaign optimization.
Plan and execute online and offline events to boost brand engagement and recognition.
Oversee visual design direction to ensure consistency with brand identity.
Drive platform promotion, user growth, and brand image enhancement.
Manage and operate new media platforms such as WeChat Official Accounts and TikTok (Douyin), including content publishing and performance tracking.
Requirements
Diploma or above in Advertising, Media Studies, Marketing, or related fields.
Minimum 2 years of experience in new media operations and digital marketing.
Familiar with social media platforms such as Facebook, Instagram, TikTok, and Telegram, and various promotion and collaboration methods.
Experience or understanding of the e-commerce industry is preferred.
Strong content creation, copywriting, and analytical skills.
Ability to translate market insights into effective brand communication strategies.
Strong sense of creativity, responsibility, and execution.
Core Objective
Based on company strategy and market insights, develop and implement integrated brand communication strategies to enhance brand awareness, reputation, and value through both online and offline channels.
Skills Required
- Diploma or above in Advertising, Media Studies, Marketing, or related fields.
- Minimum 2 years of experience in new media operations and digital marketing.
- Familiarity with Facebook, Instagram, TikTok, Telegram, WeChat Official Accounts, and Douyin.
- Strong content creation and copywriting skills.
- Analytical skills and ability to translate market insights into effective brand communication strategies.
- Experience or understanding of the e-commerce industry.
- Ability to plan and execute online and offline events to boost engagement.
- Experience managing media relations, partnerships, and collaborations.
- Strong sense of creativity, responsibility, and execution.
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What We Do
Lestars Management Consultancy LLC has been incorporated in March 2022 in Dubai, United Arab Emirates. This is a platform which seeks to become a real business partner that assist clients in pursuing Global Business Development. Since the founding of the firm, every consultant at M/s Lestars Management Consultancy LLC is striving to provide consulting services that makes us a “Real Business Partner” for our clients. We are one place for all business solutions. We assist business’s operations to provide a smooth working environment for obtaining the goals and objectives by using minimum and cost effective resources. No matters how difficult the challenge or how long the process to provide the best solution, we thoroughly examine our clients’ operations to enables them to achieve their goals, based on their extensive experience and knowledge accumulated through serving clients operating in every industrial sector. we deliver the best practice to each client, taking account of different culture aspects and business customs of each country. It is our policy to continue to work closely with each client with a sense of commitments on a long term basis to ensure that the best practice are integrated into its operations.
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