Marketing & Brand Manager

Reposted 5 Days Ago
Be an Early Applicant
Warsaw, Warszawa, Mazowieckie
In-Office
Mid level
Automotive • eCommerce • Logistics • Retail
The Role
Responsible for managing product categories, optimizing product offerings, conducting market research, and analyzing competitors to increase brand presence.
Summary Generated by Built In
Company DescriptionAUTODOC is the largest and fastest growing auto parts ecommerce platform in Europe.
Present across 27 countries with around 5,000 employees, AUTODOC generated revenue of over €1.3 billion in 2023, supplying more than 7.4 million active customers with its 5.8 million vehicle parts and accessories for car, truck, and motorcycle brands.
Curious minds, adventurous experts and tech-savvy professionals - one team, one billion euros revenue. Catch the ride!Job Description

As a Marketing & Brand Manager, you will be responsible for increasing the share of private brands by effectively and efficiently managing assigned product categories and their characteristics in line with market needs. Ensure continuous expansion of the product range and optimization of product categories to reach the maximum number of customer segments while maintaining ROI.

Responsibilities
  • Definition of Category segmentation rules and Product lines development plan for assigned product categories
  • Definition of Category segmentation rules for cluster segmentation in Product Category 
  • Determination of demand forecast based on potential for use in demand planning 
  • Development of recommendations for product lines based on collected data. 
  • Drawing up the ToR for the creation of Trade and Sales materials and monitoring the implementation of the ToR
  • Organize market, competitor research. Category, Competitor and Private Brands Products analysis to identify opportunities for product improvement.
Requirements
  • 3+ years of relevant work experience in aftermarket spare parts (Premium brands vendors, distributors or manufacturers are preferred)

  • 3+ years in Marketing, Analytics, Product Management or Sales;

  • Language Skills: English = C1, Russian = C1 (can be discussed individually with candidate)

  • Bachelor's or Master's degree in the following fields: merchandising, marketing, management, economics etc.

  • Flexibility, ability to negotiate, offer different ways to solve professional tasks

  • Market & Competitors Analysis

  • Analysis of customer/consumer needs

  • New Product Development

  • Marketing/Sales of technically complex products for B2B and B2C customers

  • Good Leadership & Managing Skills (regular management, project management)

  • Good communication skills

  • Product Management

  • Agile Project Management 

What do we offer?
  • Competitive salaries based on your professional experience

  • Stable employment in a fast-growing international company

  • A cafeteria benefits system that lets you choose from options such as life insurance, private medical care, a sports card, cinema tickets, and more

  • Guaranteed 26 vacation days per calendar year, regardless of seniority

  • An extra day off to celebrate your birthday

  • Mental Wellbeing Program – free and confidential mental and physical health support services for you and your immediate family, covering a wide range of personal and work-related issues

  • AUTODOC corporate discount (up to €1,080 per year) for purchasing car parts at special rates for personal use

  • Opportunities for advancement, further training (over 650 courses on soft and hard skills available on our e-learning platform), and coaching

  • Free English, German, and Polish language classes

  • Referral program with attractive incentives

  • Flexible working hours and hybrid or fully remote work model

Join us today and let’s create a success story together!

Top Skills

Analytics
Marketing
Product Management
Project Management
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The Company
HQ: Berlin
2,308 Employees
Year Founded: 2008

What We Do

At AUTODOC, our vision is to become the leading tech ecosystem in the automotive industry, seamlessly connecting all facets of the automotive aftermarket.

Founded in Berlin in 2008, AUTODOC has developed into one of the most exciting e-commerce companies in Europe in a remarkably short period. Today, we are the leading online retailer for vehicle spare parts and accessories in Europe.

With a team of over 5,000 employees from more than 50 nations, we’re growing fast and transforming rapidly. From logistics and customer service to product, tech, and data—AUTODOC is powered by a highly international, agile workforce that drives digitalisation and operational excellence at every level.

Join us as we build the future of automotive e-commerce. Catch the ride with AUTODOC.

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