Marketing Automation Consultant

Posted 7 Days Ago
Be an Early Applicant
Melbourne, Victoria, AUS
In-Office
Senior level
Financial Services
The Role
Design and deliver cross-channel marketing automation programs across email, SMS, and digital channels using Marketo. Build personalised lifecycle journeys, segmented campaigns, landing pages, and nurture programs while managing testing, quality assurance, compliance, and documentation. Analyse performance, improve member outcomes, support data integration and targeting initiatives, and collaborate with marketing, CRM, analytics, technology, and digital product stakeholders. The role requires strong customer data expertise and experience translating business requirements into technical campaign solutions.
Summary Generated by Built In

At AustralianSuper, we truly care about our colleagues.  

We know work and life are intertwined. That’s why we support the diverse needs of everyone and have policies that enable us all to thrive and be truly flexible. We ensure diversity is celebrated for the opportunity it provides us all to learn and grow and deliver better outcomes for members.  

We are dedicated to building a high-performance environment underpinned by a strong risk culture, ensuring we deliver the best outcomes for our members.  


Your New Role  

Join AustralianSuper on a nine-month max term contract and help deliver strategic marketing automation programs that support member growth, retention and exceptional member experiences. Working across email, SMS, and digital channels, you'll design and execute personalised lifecycle journeys, shape campaign solutions and collaborate with stakeholders to continuously improve the Fund's marketing automation capability. This is an opportunity to make an immediate impact while working with a high-performing team focused on delivering meaningful outcomes for members.  


In This Role, You Will:  

  • Design and deliver marketing automation programs that support retention and advice initiatives.
  • Partner with stakeholders to create best-practice lifecycle journeys that support strategic business objectives.
  • Manage end-to-end cross-channel campaign delivery, including journey design, asset build, implementation, testing and quality assurance.
  • Build and execute segmented email campaigns, landing pages and SMS communications using Marketo.
  • Ensure all marketing automation activity meets compliance, risk, privacy and security requirements.
  • Develop clear campaign documentation covering objectives, targeting logic, journey design and assets.
  • Experience building complex nurture programs and lifecycle models and optimising these through ongoing performance analysis and post implementation reviews in addition to identifying opportunities to improve member outcomes and achieve program objectives.
  • Utilise data expertise to support digital product teams with data integration initiatives, ensuring accurate segmentation and targeting through UAT, testing, and program enhancements.
  • Collaborate with key stakeholders across Member Experience & Marketing as well as Analytics, CRM and Technology teams to improve measurement, platform capability and campaign performance.

What You’ll Need:  

  • At least five years’ experience in a marketing automation role.
  • Solid experience working with customer data, data models and the safe handling of data.
  • Strong experience interpreting briefs and translating business requirements into technical marketing automation solutions.
  • Hands-on experience with marketing automation and MarTech platforms, ideally including Marketo, CRM and SMS integrations.
  • Strong strategic thinking, planning, analytical and problem-solving skills.
  • Excellent stakeholder engagement, relationship management, collaboration and communication skills.
  • Strong understanding of segmentation, personalisation and dynamic content.
  • Experience working with MS Dynamics
  • Understanding of email deliverability, consent and preference management.
  • Financial services, superannuation or regulated industry experience.
  • Ability to translate business requirements into technical campaign solutions.
  • A degree in Marketing or a related discipline, or equivalent practical business experience, with Adobe Marketo certification viewed favourably.


Life at AustralianSuper  

AustralianSuper is committed to colleague development, offering learning, coaching and career opportunities across our growing organisation. We support flexible, blended working and are happy to discuss what this looks like for you.  

We cultivate a workplace that champions safety, respect, inclusiveness and diversity. If you require any reasonable adjustments to the recruitment process or role, please let our recruitment team know.  

   

What’s Next  

Apply now if you share our values of Energy, Integrity, Generosity of Spirit and Excellent Outcomes, and want to make a meaningful impact supporting investment delivery for our members. 


Important Information
AustralianSuper uses AI to review resumes and conduct initial phone interviews. When invited, candidates may opt for a traditional phone screening instead.

For information on how we handle personal data, please refer to our Candidate Privacy Policy:

https://www.australiansuper.com/careers/candidate-privacy-notice

Australian or New Zealand citizenship or Australian permanent residency is required.
Agencies please note: this role is being managed directly by AustralianSuper’s Talent Acquisition team.

About Us The AustralianSuper Story

As a profit-to-member superannuation fund, AustralianSuper is run only for members, and is here to help members achieve their best possible retirement outcome. We don't pay profits or dividends to shareholders, so the money we make goes back into the fund.

We’re an organisation of talented, inspiring colleagues and passionate leaders. As we continue to grow in size and complexity, we need people who will challenge our thinking, deliver outstanding outcomes and most importantly, share in our purpose.

Skills Required

  • At least five years of experience in a marketing automation role
  • Experience working with customer data and data models, including safe data handling
  • Experience translating business requirements into technical marketing automation or campaign solutions
  • Hands-on experience with marketing automation and MarTech platforms
  • Experience with CRM and SMS integrations
  • Strong understanding of segmentation, personalisation, and dynamic content
  • Experience working with Microsoft Dynamics
  • Understanding of email deliverability, consent, and preference management
  • Financial services, superannuation, or regulated industry experience
  • Strong strategic thinking, planning, analytical, and problem-solving skills
  • Excellent stakeholder engagement, relationship management, collaboration, and communication skills
  • Degree in Marketing or a related discipline, or equivalent practical business experience
  • Australian or New Zealand citizenship or Australian permanent residency
  • Adobe Marketo certification
Am I A Good Fit?
beta
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
HQ: Melbourne
1,588 Employees
Year Founded: 2006

What We Do

AustralianSuper is for everyday Australians and businesses; we help invest members’ money to create the best possible retirement outcomes for members. More than 3 million members and 440,000 businesses trust us to invest more than AU$270 billion on their behalf. One in 8 working Australians are a member of AustralianSuper, the nation’s largest superannuation fund. Our size has given us the ability to leverage significant investment opportunities for long term performance and low fees that are passed on to our members. With services and advice that simplify super for business including a free clearing house, secure online transactions, dedicated relationship managers, education and help. It’s easy to see why we’ve been a top performing fund. ----------------------------------------------------------------------------------------- AustralianSuper is not responsible for other user's comments. We reserve the right to delete any comments that are not in line with our community standards. By participating in the AustralianSuper’s LinkedIn community, you agree to adhere to our House Rules: ausup.me/HouseRules ______________________________________________________________________________________ Investment returns are not guaranteed. Past performance is not a reliable indicator of future returns. Reference to any awards and ratings are only one factor to be taken into account when choosing a super fund. The information posted by AustralianSuper may be general financial advice which doesn’t take into account your personal objectives, situation or needs. Before making a decision about AustralianSuper, you should think about your financial requirements and refer to the relevant Product Disclosure Statement, available at australiansuper.com/pds or by calling 1300 300 273. AustralianSuper Pty Ltd ABN 94 006 457 987, AFSL 233788, Trustee of AustralianSuper ABN 65 714 394 898.

Similar Jobs

In-Office
2 Locations
2653 Employees
1-2 Annually
In-Office
2 Locations
2653 Employees

Airwallex Logo Airwallex

Director, Account Management, SME & Growth, ANZ

Artificial Intelligence • Fintech • Payments • Business Intelligence • Financial Services • Generative AI
In-Office
2 Locations
2300 Employees

Shield AI Logo Shield AI

Senior Engineer

Aerospace • Artificial Intelligence • Machine Learning • Robotics • Software
In-Office
Melbourne, Victoria, AUS

Similar Companies Hiring

Granted Thumbnail
Artificial Intelligence • Healthtech • Insurance • Mobile • Financial Services
New York, New York
23 Employees
Hanover Park Thumbnail
Artificial Intelligence • Fintech • Software • Financial Services
New York, New York
42 Employees
Onshore Thumbnail
Artificial Intelligence • Fintech • Software • Financial Services
New York, New York
60 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account