Marketing Associate

About Care.com 

Care.com is a consumer tech company with heart. We’re on a mission to solve a human challenge we all face: finding great care for the ones we love. We’re moms and dads and pet parents. We have parents and grandparents, so we understand that everyone, at some point in their lives, could use a helping hand. Our culture and our products reflect that. 

Here, entrepreneurs, self-starters, team players, and big thinkers unite behind a common cause. Here, we’re applying data analytics, AI, and the latest technologies to solve universal problems and connect people in new ways. If you like having autonomy, if you thrive on collaboration and building new things, and if you’re all about using your talent for good, Care.com is the place for you. 

The Care for Business Marketing team is in search of a Marketing Associate who will be responsible for supporting the development, execution, measurement, and reporting of integrated marketing and sales support initiatives. This individual will work cross-functionally with Sales, Account Management, Creative, and CRM teams to ensure the successful creation and use of marketing assets and campaigns to drive brand and business goals.

The ideal candidate will be organized, dependable, proactive, a solid communicator, and possess excellent project management skills. In this new role, on a growing team, the candidate will have immense opportunities to learn from subject matter experts—so a growth mindset and willingness to take on new opportunities will be key to success.

What You’ll Do:

• Closely own campaign performance measurement and effective presentation of findings with marketing leadership to incorporate into CfB readouts
• Work with Account Managers to facilitate customer approvals prior to launching campaigns, develop and QC lists for campaign deployments with key stakeholders
• Collaborate with CRM teams on email list development and targeting parameters
• Assist in onboarding of new vendors as needed
• Triage new work requests against organization and team priorities
• Facilitate reviews and approvals of work moving through the department
• Develop detailed project plans to facilitate execution of work, gain buy-in, set expectations, hold internal and external parties accountable to deadlines
• Assist in basic hands-on graphical / branding or text customization for clients as-needed
• Ensure asset libraries are up-to-date and latest materials are disseminated 

Qualifications:

• 2+ years marketing experience, preferably with a focus on multi-channel marketing
• Strong attention to detail and organization
• Ability to analyze campaign results and communicate key insights
• Experience working cross-functionally with creative, product, and/or sales teams 
• Experience writing requirements or briefs to facilitate execution
• Critical thinker with strong project management skills
• Organized with an ability to prioritize and juggle multiple projects at once
• Plus, but not required: 
• Experience with Google applications (Drive, Docs, Sheets, Slides), Jira, Asana, Canva, Highspot, Wordpress, Tableau, Iterable, Salesforce, Salesforce Marketing Cloud, Photoshop 
• Bachelor’s Degree in Marketing or a related field

For a list of our Perks + Benefits, click here!

Care.com supports diverse families and communities and seeks employees who are just as diverse. As an equal opportunity employer, Care.com recognizes the power of a diverse and inclusive workforce and encourages applications from individuals with varied experiences, perspectives, and backgrounds. Care.com is committed to providing reasonable accommodations for qualified individuals with disabilities. If you need assistance or accommodation, please reach out to [email protected].

Company Overview:

Available in 21 countries, Care.com is one of the largest providers of online services for finding family care and care jobs, spanning in-home and in-center care solutions. Since 2007, families have relied on Care.com for an array of care for children, seniors, pets, and the home.  Designed to meet the evolving needs of today’s families and caregivers, the Company also offers customized corporate benefits packages to support working families, household tax and payroll services, and innovations for caregivers to find and book jobs. Care.com is an IAC company (NASDAQ: IAC).

Salary: $70,000

The base salary range above represents the anticipated low and high end of the national salary range for this position. Actual salaries may vary and may be above or below the range based on various factors including but not limited to work location, experience, and performance. The range listed is just one component of Care.com’s total compensation package for employees. Other rewards may include annual bonuses and short- and long-term incentives. In addition, Care.com provides a variety of benefits to employees, including health insurance coverage, life, and disability insurance, a generous 401K employer matching program, paid holidays, and paid time off (PTO).