Marketing Assistant

Reposted 22 Hours Ago
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Rochester, NY, USA
In-Office
Junior
Agency • Marketing Tech • Professional Services • Sales
The Role
The Marketing Assistant supports the marketing team in planning, executing, and analyzing campaigns, conducting market research, and coordinating promotional activities.
Summary Generated by Built In
Company Description

About Us

At Alphabe Insight, we believe that great marketing begins with great ideas — and even greater execution. Based in Rochester, NY, we are a forward-thinking firm specializing in strategic marketing solutions that combine creativity, data, and innovation. Our mission is to help brands grow, connect, and thrive through impactful strategies that inspire measurable results. We foster a collaborative environment where every team member contributes to shaping meaningful client experiences and long-term success.

Job Description

Job Description

We are looking for a motivated and detail-oriented Marketing Assistant to join our growing team. This position supports our marketing department in planning, executing, and optimizing campaigns across multiple channels. The ideal candidate is proactive, organized, and eager to learn in a fast-paced environment.

Responsibilities

  • Assist in the development and implementation of marketing campaigns and strategies.

  • Conduct market research and analyze trends to identify new opportunities.

  • Coordinate with internal teams to support branding and promotional activities.

  • Prepare marketing materials, reports, and presentations.

  • Maintain organized records of marketing activities, budgets, and results.

  • Monitor performance metrics and assist in data analysis for ongoing campaigns.

  • Support event planning and coordination when needed.

Qualifications

Qualifications

  • Bachelor’s degree in Marketing, Communications, or a related field.

  • 1–2 years of marketing or administrative experience preferred.

  • Strong organizational, multitasking, and communication skills.

  • Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word).

  • Analytical mindset with attention to detail.

  • Ability to work independently and as part of a collaborative team.

Additional Information

Benefits

  • Competitive salary based on experience.

  • Professional development and growth opportunities.

  • Supportive and collaborative work environment.

  • Paid time off and comprehensive health benefits package.

  • Opportunities to contribute to meaningful projects and gain hands-on experience.

 

Skills Required

  • Bachelor's degree in Marketing, Communications, or a related field
  • 1-2 years of marketing or administrative experience
  • Strong organizational, multitasking, and communication skills
  • Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word)
  • Analytical mindset with attention to detail
  • Ability to work independently and as part of a collaborative team
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The Company
0 Employees
Year Founded: 2019

What We Do

At Alphabe Insight, we are dedicated to developing the next generation of business leaders.

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