City/State
Norfolk, VAWork Shift
First (Days)Overview:
Sentara is hiring for a Marketing Application System Analyst!This position is fully remote.
OverviewActs as a critical member of the associated team responsible for the optimization of Customer Relationship Management (CRM) applications, digital communication campaigns, and electronic marketing programs. This position will specifically support the digital setup, execution, and analysis of CRM marketing and sales programs. The position will be responsible for data collection, organization, segmentation, analysis, scoring, and modeling, and will be responsible for creating and managing databases, performance reports, and customer analytics.
Digital Analyst Certification preferred. Experience in digital analytics and marketing campaign management in a CRM environment. Advanced working knowledge of CRM systems and digital analytics tools required. Experience in a multi-channel marketing environment.
- Bachelor's Degree (Required)
- Google Data Analytics Professional Certificate (Preferred)
- Microsoft Certified Power BI (Preferred)
- Adobe Customer Journey Analytics (CJA) (Preferred)
- Required to have a minimum of 2 years of experience working in digital marketing and analytics
- Required to have experience using SQL
- Required to have experience working in the healthcare industry
- Required to have experience using in Salesforce
•Legal Resources Plan
•Colleagues have the opportunity to earn an annual discretionary bonus if established system and employee eligibility criteria is met.
Sentara Health is an equal opportunity employer and prides itself on the diversity and inclusiveness of its close to an almost 30,000-member workforce. Diversity, inclusion, and belonging is a guiding principle of the organization to ensure its workforce reflects the communities it serves.
In support of our mission “to improve health every day,” this is a tobacco-free environment.
For positions that are available as remote work, Sentara Health employs associates in the following states:
Alabama, Delaware, Florida, Georgia, Idaho, Indiana, Kansas, Louisiana, Maine, Maryland, Minnesota, Nebraska, Nevada, New Hampshire, North Carolina, North Dakota, Ohio, Oklahoma, Pennsylvania, South Carolina, South Dakota, Tennessee, Texas, Utah, Virginia, Washington, West Virginia, Wisconsin, and Wyoming.
Top Skills
What We Do
Sentara Healthcare celebrates a 130-year history of innovation, compassion and community benefit. Based in Norfolk, VA, Sentara is a diverse not-for-profit family of 12 hospitals, an array of integrated services and a team of nearly 30,000 strong on a mission to improve health every day. This mandate is pursued through a disciplined strategy to achieve Top 10% performance in key measures through shared best practices, transformation of primary care through clinical integration and strategic growth that adds value to the communities we serve in Virginia and North Carolina.
