Marketing Analyst Intern

Reposted 4 Hours Ago
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Meridian, ID, USA
In-Office
Internship
Artificial Intelligence • Hardware • Information Technology • Machine Learning
The Role
Support development of ROI and KPI frameworks, collect and clean marketing data from multiple sources, assist attribution and customer-journey analysis, compile performance dashboards, surface insights and optimization opportunities, and document methodologies to improve marketing measurement and data quality.
Summary Generated by Built In

Our vision is to transform how the world uses information to enrich life for all.

Micron Technology is a world leader in innovating memory and storage solutions that accelerate the transformation of information into intelligence, inspiring the world to learn, communicate and advance faster than ever.

Position Overview 

Micron Global Communications & Marketing (GCM) is a division of Micron Technology, a Fortune 200 company and one of the world’s largest memory and storage manufacturers. Located in Meridian, Idaho, GCM focuses on Micron’s corporate branding, policy, and end-to-end strategic customer marketing.  Micron’s products are trusted by some of the largest brands around the world. With a strong presence across North America, Europe, and Asia, our mission is to transform how the world uses information to enrich life for all.  

We’re looking for a highly analytical, curious, and detail-oriented Marketing Analyst Intern to join our Strategy & Operations Team. This role offers a rare opportunity to work closely with the Global Marketing, Research & Analytics, and Marketing Technology Teams to help shape how we measure ROI, analyze success metrics, and improve the quality of our marketing data.

Key Responsibilities 

  • Support the development of a new ROI and marketing model, helping connect digital marketing investments to business outcomes across channels such as paid media and B2B account-based marketing.
  • Assist in analyzing and refining a new KPI framework for digital marketing and web analytics, ensuring metrics align with funnel stages, strategic priorities, and key personas.
  • Collect, clean, normalize, and validate data from multiple sources including CRMs, web analytics tools, B2B account-based marketing platforms, and internal reporting systems.
  • Support the evaluation and responsible use of AI-powered tools and methodologies (e.g., automation, forecasting, insight generation) to enhance marketing analysis, ROI modeling, KPI development, and data preparation workflow.
  • Help identify data inconsistencies, gaps, and quality issues, and document assumptions and methodologies used in analysis.
  • Support ongoing performance reporting by helping to compile dashboards, scorecards, and summaries that track key marketing metrics over time.
  • Analyze campaign and performance data to surface trends, anomalies, and opportunities for optimization.
  • Collaborate with digital campaign managers to translate business questions into analytical approaches and measurable outputs.
  • Assist in attribution and customer journey analysis to better understand how marketing touchpoints contribute to conversions in the sales funnel and revenue.
  • Partner with analytics, marketing technology, and BI teams to understand data pipelines, definitions, and governance best practices.
  • Document learnings, frameworks, and processes to support repeatability and scalability of analysis.

Requirements 

  • Pursuing a degree in Marketing, Business Analytics, Data Analytics, Statistics, Economics, Computer Science, or a related field. 
  • Strong interest in marketing analytics, ROI measurement, and B2B marketing.
  • Interest in how AI and machine learning are being applied to marketing analytics, performance measurement, and decision-making.
  • Solid foundation in working with data in tools such as Excel; familiarity with SQL, Python, or Tableau is a plus.
  • Familiarity with digital analytics platforms (Google Analytics, Adobe Analytics, Adobe Customer Journey, etc.) is a plus. 
  • Strong research and synthesis skills—able to distill complex competitor activity into clear insights and recommendations. 
  • Exposure to or curiosity about AI-enabled analytics tools, automation, or data modeling concepts (coursework, projects, or experimentation), with a strong emphasis on data quality and interpretability.
  • A collaborative mindset with excellent written and verbal communication skills. 
  • Highly organized and detail-oriented, with the ability to manage multiple workstreams simultaneously. 

Learning Opportunities 

  • Gain hands-on experience building real-world ROI models and KPI frameworks used by a global consumer brand.
  • Learn how enterprise-scale digital marketing data is collected, cleaned, and analyzed across regions and channels.
  • Develop practical skills in marketing measurement, attribution thinking, and performance optimization.
  • Work closely with experienced digital marketers, analysts, and marketing technologists.
  • Build a strong foundation for careers in marketing analytics, digital strategy, or data-driven marketing roles.

As a world leader in the semiconductor industry, Micron is dedicated to your personal wellbeing and professional growth. Micron benefits are designed to help you stay well, provide peace of mind and help you prepare for the future.  We offer a choice of medical, dental and vision plans in all locations enabling team members to select the plans that best meet their family healthcare needs and budget.  Micron also provides benefit programs that help protect your income if you are unable to work due to illness or injury, and paid family leave.  Additionally, Micron benefits include a robust paid time-off program and paid holidays.  For additional information regarding the Benefit programs available, please see the Benefits Guide posted on micron.com/careers/benefits.

Micron is proud to be an equal opportunity workplace and is an affirmative action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, age, national origin, citizenship status, disability, protected veteran status, gender identity or any other factor protected by applicable federal, state, or local laws.

To learn about your right to work click here.

To learn more about Micron, please visit micron.com/careers

For US Sites Only: To request assistance with the application process and/or for reasonable accommodations, please contact Micron’s People Organization at  [email protected] or 1-800-336-8918 (select option #3)

Micron Prohibits the use of child labor and complies with all applicable laws, rules, regulations, and other international and industry labor standards.

Micron does not charge candidates any recruitment fees or unlawfully collect any other payment from candidates as consideration for their employment with Micron.

AI alert: Candidates are encouraged to use AI tools to enhance their resume and/or application materials. However, all information provided must be accurate and reflect the candidate's true skills and experiences. Misuse of AI to fabricate or misrepresent qualifications will result in immediate disqualification.   

Fraud alert: Micron advises job seekers to be cautious of unsolicited job offers and to verify the authenticity of any communication claiming to be from Micron by checking the official Micron careers website in the About Micron Technology, Inc.

Top Skills

Excel
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The Company
HQ: Boise, ID
45,000 Employees
Year Founded: 1978

What We Do

We are a world leader in innovative memory solutions that transform how the world uses information to enrich life for all. For over 45 years, our company has been instrumental to the world’s most significant technology advancements, delivering optimal memory and storage systems for a broad range of applications.

Why Work With Us

Global opportunities, team member development, and career advancement—Micron invests in you and celebrates your skills, a growth mindset, and the tenacity to strive. At Micron, everyone innovates.

Micron Technology Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Micron recognizes the importance of maintaining a healthy work-life balance to foster a culture of collaboration, innovation and meet the needs of the business. In alignment with these values, we offer four flexible work arrangement options

Typical time on-site: Flexible
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