Marketing Administrative Assistant (Temporary)

Marketing Administrative Assistant (Temporary) 

The success of General RV Center is rooted in our exceptional team, which has been growing since 1962. Our sustained growth has been fueled by our family values and passion for the RV lifestyle. Today, General RV Center stands as the Nation’s Largest Family-Owned RV Dealer, with locations nationwide and a global presence through our Internet Sales team.

What’s in it for you? When you join our team, you become part of the General RV family. It’s more than a job – it’s the opportunity to build a career, make a difference, and be part of an exciting industry. If you’re looking for a place to call home, we want to hear from you!

The Marketing Administrative Assistant  opportunity is a key senior-level position within the General RV Corporate Reputation team. This role will report to the Corporate Reputation Manager and will serve as lead on evolving General RV Center’s social media and social/customer care strategies in addition to overseeing influencer relationships. Moreover, this role will be responsible for data analysis and reporting for the department to identify opportunities to positively elevate General RV’s organizational reputation and initiatives.

• Maintain and update RV listings within our proprietary back-end system to ensure all information – descriptions, specs, pricing, and media is accurate and complete.

• Conduct regular audits of online inventory to confirm consistency, correct errors, and flag discrepancies in data or images.

• Partner with Media Specialists and Store Photographers to ensure timely photo uploads and complete information for all new and used units.

• Support the photo workflow process, review images for accuracy, completeness, and presentation; make light edits or adjustments when necessary.

• Help refine workflows for data accuracy, media uploads, and inventory turnover, ensuring operational efficiency and consistent brand standards.

• Liaise with the Inventory, Marketing, Sales, and IT teams to resolve data discrepancies and system updates that impact online listings.

• Utilize a high level of computer skills to shift between multiple software programs and processes in order to manage the inventory assets. Manage a system to collect, organize and process images from multiple photographers.

• 1-3 years of experience in inventory management, digital merchandising, or content coordination (automotive, RV, or retail experience preferred)

• Strong attention to detail and commitment to data integrity

• Proficiency with content management systems or inventory software

• Familiarity with photo management tools and light image editing (e.g. Photoshop, Canva)

• Excellent communication and collaboration skills

• Ability to manage multiple tasks and deadlines in a fast-paced environment

• Basic understanding of product listings, digital marketing, and eCommerce best practic

• Ability to switch gears and adapt effectively to new plans, obstacles, or directives

PERKS

General RV offers a comprehensive benefits package that includes medical, dental, vision, life insurance options, paid vacations and a 401k with company matching.  

About General RV

General RV was founded when Abe Baidas converted a Detroit gas station into a small RV sales and manufacturing facility in 1962. From those humble roots, we’ve grown into the nation’s premier RV dealer. We’ve helped millions of families experience the RV lifestyle. With the support of our talented employees, General RV now operates multiple Supercenters across the country in addition to an inspection facility in Indiana. We are proud of our history and are now in the third generation of family ownership. Since 2014, General RV Center has been named by Crain's Detroit as one of Michigan's largest and fastest-growing privately held companies.

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