Market Manager (Denver, CO)

Posted 7 Hours Ago
Be an Early Applicant
93446, Paso Robles, CA, USA
In-Office
60K-70K Annually
Junior
Food • Manufacturing
The Role
Drive sales and distribution for Firestone Walker products in the Denver territory by securing new on- and off-premise accounts, maintaining key accounts, executing promotions and events, supporting distributor relationships, managing budgets and inventory checks, and completing administrative reporting.
Summary Generated by Built In

Who We Are: 

Born in a humble shed on the back-forty of the family vineyard, Firestone Walker is a California beer company like no other – founded by two brothers-in-law who simply wanted to make the perfect beer. Now a regional craft brewery, our singular purpose remains – to craft the world’s best beers. Passionately in pursuit of the perfect beer… and never satisfied. 

Description:

As a Market Manager (MM), your role is ultimately charged with increasing the sales of Firestone Walker Brewing Co. (FW) highly awarded beers. This includes direct account responsibility for key on and off-premise accounts, securing new distribution in existing and new accounts, and working closely with the distributor network in the assigned territory to develop all accounts.

Job Duties And Responsibilities:

  • Pursue new on and off-premise distribution 
  • Call existing key accounts to secure existing distribution and obtain new distribution
  • Create timely presentations and introduce new and “limited release” beers
  • Execute weekly on and off-premise promotions and periodic special events that generate brand awareness and consumer sampling, as well as support new distribution at target accounts
  • Develop strong, positive relationships with account staff and distributor sales personnel 
  • Travel to company sales meetings
  • Participate in market “blitzes” in other territories and work with other FW team members to execute the sales plan
  • Complete necessary administrative reporting on a timely basis 
  • Maintain all sales goals and personal budgets outlined for assigned territory
  • Manage promotion budget to facilitate promotional activity at on and off-premise accounts
  • Conduct monthly inventory checks of each of your distributor warehouses and feedback to the Territory Sales Manager (TSM)
  • Keep strong distributor relationships 
  • Have periodic ride-withs and concentration days with distributor personnel 
  • Attend monthly Development Days 
  • Work with the FW team to develop the brand and execute/achieve the sales plan 
  • Become a business partner to distributors through being best supplier partners 
  • Assist distributors with sales, new distribution, displays, merchandising standards and promotional activity for FW products
  • Other duties as assigned
Qualifications

Qualifications:  

  • High School Diploma. Associate or bachelor’s degree in related field a plus
  • 2 years of beverage or consumer goods selling experience preferred

Other skills and abilities:   

  • Basic mathematical skills
  • Ability to listen and understand retailers needs
  • Proficient in Microsoft Suite
  • Proficient computer skills
  • Effective time management
  • Ability to utilize social perceptiveness
  • Ability to utilize negotiation skills   
  • Ability to effectively communicate verbally and in writing 
  • Ability to define problems, collect data, establish facts, and draw valid conclusions

Work Environment:

  • Extensive car travel: average 20,000 miles annually - drive up to 4 hours with reliable transportation
  • Monthly overnight travel: for sales meetings and crew drive
  • Unusual/extensive hours: no set schedule; hours vary according to need, must be available nights and weekends
  • Lifting and moving cases between 35 lbs. and kegs of 165 lbs. of product with assistance



What Firestone Walker Offers:  

  • Health Insurance 100% employer paid premiums for employee medical, dental, vision, & life insurance 

  • Flexible Savings Account (FSA)  

  • Employee Assistance Program (EAP) 

  • Company sponsored paid parental leave 

  • Paid Sick Leave  

  • 401(k) retirement plan including company paid profit sharing & 4% safe-harbor matching 

  • Accrued PTO (rate of 13 days per year) 

  • 10 paid holidays per year 

  • Employee discount of 50% off food, beer, and merchandise

  • Periodic beer giveaways for employees 21+

The above statements are intended to describe the general nature and level of work being performed by people assigned to this job. They are not intended to be an exhaustive list of all responsibilities, duties and skills required.  

Firestone Walker is an Equal Opportunity Employer and does not discriminate based on any protected class. 

Skills Required

  • High School Diploma
  • Associate or Bachelor's degree
  • 2 years beverage or consumer goods selling experience
  • Proficient in Microsoft Suite
  • Proficient computer skills
  • Basic mathematical skills
  • Effective time management
  • Social perceptiveness
  • Negotiation skills
  • Effective verbal and written communication
  • Ability to define problems, collect data, establish facts, and draw valid conclusions
  • Reliable transportation and ability to drive up to 4 hours (extensive car travel ~20,000 miles/year)
  • Ability to lift/move cases (35 lbs) and assist with kegs (up to 165 lbs) safely
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The Company
506 Employees
Year Founded: 1996

What We Do

Founded in 1996 by Adam Firestone and David Walker, Firestone Walker Brewing Company is a California craft brewery dedicated to the relentless pursuit of the perfect beer. Operating as a regional brewery with locations in Paso Robles, Buellton, and Venice, it aims to honor world-class beer culture, traditions, and disciplines while maintaining a family-business spirit.

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