Market Launch & Growth Operations Manager

Posted 12 Days Ago
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Athens
In-Office
Senior level
Information Technology • Transportation • Travel
The Role
The Market Launch & Growth Operations Manager will oversee launching new destinations, relaunching others, and managing new service lines. Responsibilities include ensuring operational readiness, validating business cases, coordinating cross-functional efforts, monitoring KPIs during the launch phase, and creating scalable processes for future launches.
Summary Generated by Built In

About us

Founded in 2015 in Athens, Greece, Welcome redefines the way people travel by going above and beyond the commoditized transfer service and being the first company to deliver a complete, personalised, in-destination travel experience. From the moment a traveler arrives at a new destination, until their return journey home, Welcome accommodates all their travel needs, including transfers, sightseeing trips, and local information, in the easiest, friendliest, and most personalised way possible. Welcome's drivers are experts in the area and share their local know-how to make travellers feel at home wherever they are. The company has also introduced contactless rides, thorough cleaning protocols, and protective equipment to make every journey safe.

Being a travel tech startup, Welcome continues to grow and scale its operations and is quickly becoming a global category leader for in-destination travel services.

  • One of the highest-rated global transportation companies with a rating of 4.9/5 stars.
  • Expanded from 200 destinations last year to 350, achieving our ambitious 2024 growth target.
  • Over 4,000 travel partners including 2,500 hotels, numerous vacation rentals, and travel agents, adding 50+ new ones every month.
  • Over 2.5 million happy travellers every year.

⭐️ If you want to dive deeper into the awesomeness of Welcome's culture, click on  to check our TikTok account.⭐️

The Team

We are a group of vibrant, diverse people who love travelling and never settle on quality. Each one of us didn’t join Welcome by chance and believes deeply in what Welcome is trying to achieve, so we work relentlessly to make that happen. We challenge common logic, focus on design, put simplicity and usability first, and create memorable experiences. We keep learning and exploring better ways to serve our community and grow personally and professionally in our respective fields. We stay humble along the way, with a “pay it forward” mentality, but with big and bold goals.

As a Market Launch & Growth Operations Manager, you will be combining business acumen with operational know-how to open new destinations, relaunch underperforming ones, and introduce new product lines (such as premium ride services). You’ll design the activation plan, ensure readiness across capacity, compliance, pricing, and support, and lead the first 90 days of monitoring before handing over to our operations teams.

Responsibilities

  • Own the end-to-end launch plan for new destinations, relaunches, and new service lines.
  • Ensure operational readiness across configurations, pricing, driver supply, and support flows.
  • Partner with Driver Supply and Capacity Planning to secure sufficient driver pipelines before go-live.
  • Validate the business case for each launch and align execution with commercial and unit economics goals.
  • Work with Legal and Quality to meet compliance and licensing requirements ahead of launch.
  • Coordinate cross-functionally with Pricing, Product, Support, and Destination Operations to ensure seamless go-live.
  • Monitor launch KPIs in the first 90 days (time-to-stabilisation, fulfillment, Great Rides %, cost efficiency) and address risks quickly.
  • Handover stable markets/services to operations teams with documentation and performance baselines.
  • Build and evolve scalable playbooks to make launches faster, repeatable, and lower-risk.

Requirements
  • 5+ years of experience in operations, expansion, or business consulting, ideally in a marketplace, mobility, or travel company.
  • Strong business acumen with ability to evaluate commercial viability and unit economics.
  • Proven experience running cross-functional projects involving multiple stakeholders.
  • Strong operational execution skills: checklists, processes, playbooks, and structured handovers.
  • Excellent communication skills, with the ability to influence across teams.
  • Comfort working in a fast-paced, scaling environment.
  • Fluent in English; other languages are a plus.

Benefits
  • Vibrant and fresh work environment
  • Flexible work-from-home policy
  • The tools you need to perform your daily tasks successfully
  • L&D personal budget
  • Private Insurance Plan
  • +4 extra PTO days annually
  • The unique opportunity to join “the next big thing” at ground level

Top Skills

Driver Supply Management
Operational Readiness
Pricing Strategies
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The Company
Athens
135 Employees
Year Founded: 2015

What We Do

Travel, Explore, Discover, Experience

Welcome redefines the way people travel by offering the most personalized and wholesome travel experience from the moment they start planning their trip until the moment they return home. Welcome provides travelers with the warmest, most informative and friendliest transfer from and to the airport.

Welcome helps you make the most of your travels by providing transfer services, essential products, pre-ordered tickets to top attractions, tips and tailor-made experiences led by locals

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